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WorldHotels

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WorldHotels
ISIN🆔
IndustryHospitality
Founded 📆1970
Founder 👔
Headquarters 🏙️Frankfurt am Main, Germany
Number of locations
10
Area served 🗺️
Members300
Number of employees
🌐 Websitehttps://www.worldhotels.com/
📇 Address
📞 telephone

WorldHotels AG, established in 1970, is a collection of independent hotels. The brand has 300 hotels in their collections in 50 different countries.[1]

Company history[edit]

In 1970, the Frankfurt-based Steigenberger Hotel Group launched a reservation system to help Europe's independent hotels compete in an increasingly aggressive global market. After almost 30 years, in 1998, the company changed its name to SRS-WorldHotels.

The organisation was rebranded once again in 2005, and became WorldHotels.[2][3] In 2017, WorldHotels was acquired by Associated Luxury Hotels, the parent company of Associated Luxury Hotels International (ALHI).[4] After 2 years of working with ALHI, WorldHotels was acquired by Best Western[5][6] in 2019.

Collections[edit]

Hotels are classified into three different collections[7] depending on the hotels characteristics and features:

  1. Distinctive (upscale hotels)
  2. Elite (upper upscale properties)
  3. Luxury (recognized local landmark)

References[edit]

  1. "WorldHotels expands footprint in the Middle East". Hotel Management. Retrieved 2019-02-25.
  2. "SRS Worldhotels changes moniker to Worldhotels: Travel Weekly". www.travelweekly.com. Retrieved 2019-02-25.
  3. "SRS-Worldhotels Adopts A New Name, More Aggressive Strategy In North America". Hotel Business. 2005-03-07. Retrieved 2019-03-20.
  4. Janet, Harmer (2017-02-07). "Associated Luxury Hotels buys Worldhotels". www.thecaterer.com. Retrieved 2019-03-20.
  5. "Best Western Hotels & Resorts Acquires WorldHotels". Hotel Business. 2019-02-18. Retrieved 2019-02-21.
  6. "Hotel Analyst | Best Western buys WorldHotels". hotelanalyst.co.uk. Retrieved 2019-03-20.
  7. "New Classification System and Loyalty Programme Awaits at WorldHotels this 2018". ironeXplores. 2018-03-05. Retrieved 2019-03-20.


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