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XLMedia PLC

From EverybodyWiki Bios & Wiki




XLMedia PLC
File:XLMedia PLC Logo.jpg
Public company
Traded asLSEXLM
ISIN🆔
IndustryDigital Publishing, Online Gambling, Finance, Tech
Founded 📆2008 (2008)[1]
Founder 👔Ory Weihs, Assaf Levy, Yaron Nahari[1]
Headquarters 🏙️Saint Helier, Jersey[2]
Area served 🗺️
Key people
Christopher Bell (chairperson)
Stuart Simms (CEO)
Revenue🤑 $42.5 million (H1 2019)[3]
$12.2 million (H1 2019)[3]
Members
Number of employees
🌐 Websitexlmedia.com
📇 Address
📞 telephone

XLMedia (LSE: XLM) is a global digital performance publisher with offices in Cyprus.[4] XLMedia operates over 2,000 publishing assets across industry verticals, including online gambling, sports betting, and personal finance.[5] It utilizes its technology to deliver content to online consumers who are looking to decide which product or service to purchase. XLMedia is a publicly listed company on the London Stock Exchange (AIM).


History

The business was founded in 2008 as a result of the merger of two different businesses: Yaron Nahari’s and Assaf Levy’s “Webpals”; and Ory Weihs, an independent entrepreneur who was driving online gambling traffic through affiliates and by creating online gambling content.[6] With Ory Weihs as Chief Executive Officer, XLMedia made an initial public offering (IPO) on the London Stock Exchange in 2014.[7] From 2014 to 2019, XLMedia distributed cash dividends to its shareholders in the total amount of $74.95m.[8]

Several months after the IPO, XLMedia acquired ExciteAd Digital Marketing (EDM), also known for its trading name DAU-UP, for a consideration of up to $19 million in cash and shares.[9] Acquisitions continued, and in 2015, XLMedia acquired fifty-four percent of Marmar Media LTD. shares for a total consideration of up to $7.36 million in cash.[10]

In 2016, XLMedia’s revenues amounted to $104 million, which was sixteen percent higher than the previous year.[11] In 2017, XLMedia’s revenues increased by thirty-three percent, compared to 2016, reaching $137.6 million.[12] XLMedia’s adjusted earnings in 2017, its EBITDA, saw an increase of thirty-six percent, rising to $47.1m from 2016’s $34.6m.[12]

During 2017, XLMedia made more acquisitions, including the acquisition of ClicksMob Inc.’s business and assets in February for $5.1 million.[13] Later in 2017, ClicksMob Inc. and DAU-UP merged their businesses to form a mobile marketing-focused unit, which was sold two years later to an ad-tech and SaaS solutions provider.[14][15]

In August of that year, XLMedia bought the remaining shares of Marmar Media LTD.[16]

In 2018, XLMedia’s revenues came to $117.9 million – a decrease of fourteen percent compared to 2017.[17] However, XLMedia’s publishing revenues rose by four point six percent in 2018.[18] Personal finance assets also delivered strong results, causing XLMedia’s revenues to rise by six percent that year.[18]


Selected Assets

Sports Betting

Freebets.com is one of the U.K. sports betting websites owned by XLMedia, which was purchased in 2014 for $6.7 million.[19][20] In 2019, the website won the “Best Sports Betting Affiliate” award at the Southern European Gaming Awards.[21] That same year, the site started working with BetRadar, a brand of Sportradar AG, to provide consumers with information before they place their bets.[22] Freebets.com also offers consumers tips for top events in the U.K., provided by Peter Scudamore.[23]

Bingo

WhichBingo.co.uk is an online bingo community portal, acquired by XLMedia in 2018.[24] It is one of the oldest affiliate websites in the U.K. and provides reviews of online bingo sites.[25] It runs its own annual WhichBingo awards that honor the best industry affiliates.[26]

Online Gambling

Casino.se is a Swedish online casino review website owned and operated by XLMedia.[27] In 2018, Swedish BOS Secretary-General, Gustaf Hoffstedt, gave an interview to Casino.se, talking about what new Swedish legislation means for players.[28] In 2019, the website was shortlisted for “Casino Affiliate of the Year” by the SBC Awards.[27]

Personal Finance

GreedyRates.ca is a personal finance website and the company’s first acquisition in the sector, purchased in January 2017 for a total of $9.3 million.[29] The website specializes in credit card comparisons.[29]

MoneyUnder30.com is a financial services comparison website acquired by XLMedia in 2017 for $7 million.[30]

The website was named one of the best finance blogs to read by Kiplinger.[31] Other media outlets cite information from the website in their articles, such as Forbes[32] and USA Today[33]. In 2019, the website conducted a “Millennials Financial Independence Survey,” and the findings were published in digital publications.[34]

InvestorJunkie.com is another XLMedia personal finance asset, acquired for $5.8 million in 2018.[35] The site provides information on financial products and services, such as robo-advisors.[36][37]

Technology

SecureThoughts.com – a U.S. website that compares cybersecurity products, acquired by XLMedia for $2 million in June 2017.[38]

Executives and Board of Directors

Ory Weihs served as XLMedia’s Chief Executive Officer until October 2019, when he was replaced by Stuart Simms, who previously served as CEO of Rakuten Marketing LLC.[39][40] Ory continues to assist XLMedia’s Board as a Non-Executive Director and Chairman of the Risk Committee.[41][42][43]

Another figure on XLMedia’s Board of Directors is Christopher Bell, serving as an Independent Non-Executive Chairman.[44] Richard Barry Rosenberg serves on XLMedia’s Board as an Independent Non-Executive Director and Chairman of the Audit Committee.[43][45] Amit Ben Yehuda also holds the title of Non-Executive Director on the Board.[46] In 2017, Jonas Martensson joined the Board as a Non-Executive Director and serves as Chairman of the Remuneration Committee.[47][48]

References

  1. 1.0 1.1 "XLMedia AIM Admission Document" (PDF). Retrieved 10 May 2020.
  2. "XLMedia PLC Company Profile" (html). Retrieved 10 May 2020.
  3. 3.0 3.1 "XLMedia PLC Interim Results & Full Year Update" (html). Retrieved 10 May 2020.
  4. "XLMedia PLC - London Stock Exchange". www.londonstockexchange.com. Retrieved 2020-05-10.
  5. "XLMedia PLC – Business and Trading Update | AimListing". Retrieved 2020-05-10.
  6. "XLMedia AIM Admission Document" (PDF). xlmedia. 10 May 2020. Unknown parameter |url-status= ignored (help)
  7. News, Alliance (2014-03-21). "XLMedia Starts Trading On AIM At 25% Premium To IPO Price". MorningstarUK. Retrieved 2020-05-10.
  8. "XLMedia raises £42m in London AIM IPO - Globes". en.globes.co.il (in עברית). 2014-03-18. Retrieved 2020-05-10.
  9. "XLMedia acquires ExciteAd Digital Marketing for $19m - Globes". en.globes.co.il (in עברית). 2014-09-01. Retrieved 2020-05-10.
  10. "XLMedia acquires Marmar media for $7.3 million". SBC News. 2015-06-16. Retrieved 2020-05-10.
  11. "XLMedia 2016 Annual Report and Financial Statements" (PDF). 10 May 2020. Unknown parameter |url-status= ignored (help)
  12. 12.0 12.1 "Error Page - London Stock Exchange". londonstockexchange.com. Retrieved 2020-05-10.
  13. "XLMedia buys Israeli co ClicksMob for $5.1m". en.globes.co.il (in עברית). 2017-02-07. Retrieved 2020-05-10.
  14. "Interim Results - RNS - London Stock Exchange". www.londonstockexchange.com. Retrieved 2020-05-10.
  15. "Publishing focused XLMedia sells Webpals Mobile asset". SBC News. 2019-08-09. Retrieved 2020-05-10.
  16. Miller, George (2017-08-18). "XLMedia acquires remaining shareholding in Marmar Media". The Gambling Affiliate Voice. Retrieved 2020-05-10.
  17. "Regulatory headwinds hits XLMedia revenue and profit in 2018". iGaming Business. 2019-03-26. Retrieved 2020-05-10.
  18. 18.0 18.1 "XLMedia PLC – Annual Report and Financial Statements 2018" (PDF). 10 May 2020. Unknown parameter |url-status= ignored (help)
  19. "XL Media acquires UK sports betting website". SBC News. 2014-08-18. Retrieved 2020-05-10.
  20. News, Alliance (2014-08-14). "XLMedia To Buy UK Sports Betting Site For USD6.7 Million". MorningstarUK. Retrieved 2020-05-10.
  21. Tundik, Zoltan (2019-11-26). "Top of the League: Freebets.com Scoop Best Sports Betting Affiliate 2019". iGaming Radio. Retrieved 2020-05-10.
  22. Miller, George (2019-11-13). "Freebets & BetRadar Join Forces to Help Punters Back a Winner". European Gaming Industry News. Retrieved 2020-05-10.
  23. robertmfletcher (2019-09-19). "Freebets.com gallops ahead with Peter Scudamore". igbaffiliate.com. Retrieved 2020-05-10.
  24. "XLMedia acquires legacy portal WhichBingo.co.uk". SBC News. 2018-04-17. Retrieved 2020-05-10.
  25. Streeter, Joseph (2018-04-17). "XLMedia acquires one of the UK's oldest affiliates". TotallyGaming.com. Retrieved 2020-05-10.
  26. "THE WHICHBINGO AWARDS ARE BACK FOR 2019 | Bingo Life Magazine". www.bingolifemagazine.com. Retrieved 2020-05-10.
  27. 27.0 27.1 "Casino Affiliate of the Year 2019 Contenders Announced". www.gambling911.com. Retrieved 2020-05-10.
  28. Miller, George (2018-11-20). "Casino.se Interview BOS Secretary General on the Future of Swedish Gambling". European Gaming Industry News. Retrieved 2020-05-10.
  29. 29.0 29.1 Miranda Wadham (2017-01-03). "XLMedia shares rise on Canadian credit card comparison site deal". The Investment Observer. Retrieved 2020-05-10.
  30. News, Alliance (2017-08-14). "XLMedia Buys Www.MoneyUnder30.Com For USD7.0 Million". MorningstarUK. Retrieved 2020-05-10.
  31. "10 Top Money and Finance Blogs You Should Read". www.kiplinger.com. Retrieved 2020-05-10.
  32. McGrath, Maggie. "6 Tough Money Choices For Millennials -- And How To Make Them". Forbes. Retrieved 2020-05-10.
  33. Godlasky, Anne. "How to get your financial house in order by age 30". USA TODAY. Retrieved 2020-05-10.
  34. "Allowance forever? Some millennials still taking money from parents". WDRB. Retrieved 2020-05-10.
  35. "Acquisition of leading US personal finance website - RNS - London Stock Exchange". www.londonstockexchange.com. Retrieved 2020-05-10.
  36. "A 2020 Review of Our Favorite Robo Advisors with Investor Junkie". Listen Money Matters. 2015-05-11. Retrieved 2020-05-10.
  37. News, Alliance (2018-07-05). "XLMedia Buys Personal Finance Site InvestorJunkie For USD6 Million". MorningstarUK. Retrieved 2020-05-10.
  38. "XLMedia buys cyber security comparison site for $2m". BOLSAMANIA. Retrieved 2020-05-10.
  39. Johnstone, Lee-Ann (2018-02-21). "Ory Weihs - Founder and CEO XL Media - It's time for affiliates to "enjoy the ride"". AffiliateINSIDER. Retrieved 2020-05-10.
  40. "XLMedia to be led by Rakuten's Stuart Simms". SBC News. 2019-07-29. Retrieved 2020-05-10.
  41. "XLMedia CEO Stuart Simms appointed to Board of Directors". SBC News. 2019-10-07. Retrieved 2020-05-10.
  42. Gallagher, Erin (2019-07-29). "Stuart Simms named new CEO of XLMedia". AffiliateINSIDER. Retrieved 2020-05-10.
  43. 43.0 43.1 "Annual Report and Financial Statement 2018" (PDF). 10 May 2020. Unknown parameter |url-status= ignored (help)
  44. "XLMDF Company Profile & Executives - XLMedia PLC - Wall Street Journal". www.wsj.com. Retrieved 2020-05-10.
  45. "XLMDF Company Profile & Executives - XLMedia PLC - Wall Street Journal". www.wsj.com. Retrieved 2020-05-10.
  46. "Officer Profile | Quotes | Reuters.co.in". in.reuters.com. Retrieved 2020-05-10.
  47. "XLMedia appoints new Non-Executive Director". www.gamblinginsider.com. Retrieved 2020-05-10.
  48. "Corporate Governance > XLMedia Plc". XLMedia Plc. Retrieved 2020-05-10.


External Links

Official website

Reuters company profile


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