6 Plus
 | |
| Brands | |
| ISIN | 🆔 |
| Industry | Motor vehicle maintenance, Automotive companies of Bulgaria |
| Founded 📆 | 2012 |
| Founders 👔 | Tihomir Nikolov |
| Headquarters 🏙️ | , , |
Area served 🗺️ | Sofia, Bulgaria |
| Members | |
Number of employees | |
| 🌐 Website | www |
| 📇 Address | |
| 📞 telephone | |
History
6 Plus is a Bulgarian brand for car services.[1] The brand is the possession of Bulgarian company "Boveti" Ltd founded in 2012. [2]
The brand became recognizable among Bulgarian public with its awareness-raising and educational video campaign aimed to inform people on the right kinds of maintenance for their cars.[3] 6 Plus’s educational campaign has garnered more than a million views through its YouTube channel.[4]
Branding
The logo shape of 6 Plus has meaning. The round part of the six is additionally enlarged, symbolizing a tire, and the additional stripes refer to tire tread.
People symbolize the expression "6+" in Bulgaria on the one hand with an excellent grade at school, on the other hand, the expression "6+" is often used in Bulgarian jargon as a response to the question of "how are you?" In answer to "everything is 6+" is literally interpreted as more than well.
Color selection is associated with the brand symbolism:
- Marine blue color (NEH 000066) which creates an association for professional, worthy, official, intelligent. [5]
- Color wool wave (NEХ 006666) creates an association for comfort, safe, soothing, natural, worthy.[6]
External links
References
This article "6 Plus" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:6 Plus. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.
