You can edit almost every page by Creating an account. Otherwise, see the FAQ.

Aki Maita

From EverybodyWiki Bios & Wiki




Script error: No such module "Draft topics". Script error: No such module "AfC topic".

Aki Maita (真板亜紀) is a Japanese Bandai developer credited alongside Akihiro Yokoi with inventing the original Tamagotchi. She first envisioned the concept of a pocket-sized virtual pet toy from market research conducted as a 28 year old employee at Bandai in 1995.[1]. In the same year she collaborated with Akihiro Yokoi on the original proposal, after which her involvement continued throughout the development process.[2]

She has been refereed to as the mother of Tamagotchi and publicly credited by Bandai, but did not receive a promotion or raise following the product launch[3]. In 1997 she was awarded Ig Nobel Prize for economics (Akihiro Yokoi also received the award)[4]. This followed Bandai selling 13 million units by October 1997[5]

Aki Maita also served as the public face of the Tamagotchi brand following its release, being credited as its creator and featured in various promotional material and advertisements.[6][7] This continued until July 1997 when Akihiro Yokoi was also publicly credited for his role in the development by Bandai Chairman Makoto Yamashina.[8]

In 2018, it was revealed in a televised interview that Aki Maita had been employed as the manager for the Japanese celebrity actress and J-pop singer Ikue Sakakibara after 1997.[9]

References[edit]

  1. Tkalec, Maritta (1997-10-02). "Die junge Japanerin Aki Maita erfand das virtuelle Haustier, einen Dauerbrenner im globalen Kinderzimmer: Die Mutter der Tamagotchis". Berliner Zeitung. Retrieved 2022-04-29.
  2. 横井 昭裕 (2006). ふくろう社長の目のつけどころ : 好き勝手に生きたから成功したんだ。 (in 日本語). 経済界. ISBN 9784766783759. Search this book on
  3. Tkalec, Maritta (1997-10-02). "Die junge Japanerin Aki Maita erfand das virtuelle Haustier, einen Dauerbrenner im globalen Kinderzimmer: Die Mutter der Tamagotchis". Berliner Zeitung. Retrieved 2022-04-29.
  4. "The 1997 Ig Nobel Prize Winners". Improbable Research. August 2006.
  5. Allison, Anne (2006-06-30). Millennial Monsters: Japanese Toys and the Global Imagination. University of California Press. p. 292. ISBN 978-0-520-24565-5. Search this book on
  6. 横井 昭裕 (1997-11-01). たまごっち誕生記―超ヒット商品はこうしてつくられた! (in 日本語). ベストセラーズ. pp. 10–13. ISBN 978-4584183120. Search this book on
  7. "Just Another Day's Work". CNN. 1997-07-25. Retrieved 2022-04-19.
  8. 横井 昭裕 (1997-11-01). たまごっち誕生記―超ヒット商品はこうしてつくられた! (in 日本語). ベストセラーズ. pp. 13–14. ISBN 978-4584183120. Search this book on
  9. "榊原郁恵、マネジャーがイグノーベル賞受賞者だった". デイリースポーツ- Daily Sports Online. 2018. Retrieved 2022-04-29.


This article "Aki Maita" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Aki Maita. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.