Alkemy X, Inc.
Alkemy X is an integrated media production company headquartered in Philadelphia with additional production studios in New York, Los Angeles and Amsterdam. The company produces branded content, network creative, integrated marketing, social/digital media and unscripted television series. It also provides visual effects for feature films, television and commercials.
History[edit]
Alkemy X was founded as Shooters Inc. in 1981 by cinematographers Dave West and Craig Needleman, and sound mixer Jay Hartigan.[1] Originally located in Cherry Hill, New Jersey, it moved to Philadelphia in 2001. In 2006, it formed Shooters TV, a division devoted to producing original content. Shooters TV produced several unscripted television series for Food Network, including Dinner: Impossible [2] and Restaurant: Impossible.[3]
In 2006, the company formed a visual effects unit named DIVE.[4] It produced visual effects for films including The Last Airbender,[4] I Am Number Four [5] and Dead Man Down,[6] as well as television series including Power, The Leftovers [7] and Do No Harm. The company opened Shooters NYC, a production and visual effect studio, in New York City in 2011.[8]
In 2014, the company rebranded as Alkemy X, merging all its divisions into one company.[9] Since then, its original content division has produced the series Unique Rides for Discovery [10] and The 212 for Fuse,[11] and the special Drag Me Down the Aisle for TLC,[12] among other projects. Its visual effects division has contributed to AMC’s Fear the Walking Dead, NBC’s Blindspot, HBO’s The Leftovers, Netflix’s Maniac and Amazon’s The Marvelous Mrs. Maisel, among other shows.[13] It has also produced advertising, branded media and social content for companies including BMW, Pepsi, Virginia Tourism,[14] Panera, Sea Shepherd,[15] Lexus, Google and Samsung.[16]
In 2016, Attorney Justin Wineburgh became CEO of the company,[17] having previously served as outside counsel, and its Los Angeles studio opened. [18] Wineburgh became its sole shareholder in 2018.
References[edit]
- ↑ Salkin, Alan (2014). From Scratch: The Uncensored History of The Food Network. Berkley. p. 407. ISBN 0425272869. Search this book on
- ↑ "DIVE Shines Light on The Last Airbender". Animation World Network. Retrieved 2020-08-06.
- ↑ "CreativeCOW". wwwm.creativecow.net. Retrieved 2020-08-06.
- ↑ 4.0 4.1 "News: DIVE Provides On-Set VFX Supervision & Innovative Digital Workflow For Dir. Niels Arden Oplev's". news.creativecow.net. Retrieved 2020-08-06.
- ↑ "Post Magazine - Dive handling VFX for HBO's 'The Leftovers'". postmagazine.com. Retrieved 2020-08-06.
- ↑ "Shooters, Inc Launches ShootersNYC with Jeff Beckerman". 2011-01-04. Retrieved 2020-08-06.
- ↑ "ShootersINC Rebrands As Alkemy X". SHOOTonline. Retrieved 2020-08-06.
- ↑ "Celebrity Car Series 'Unique Rides' Renewed by Discovery-Owned Velocity (Exclusive)". The Hollywood Reporter. Retrieved 2020-08-06.
- ↑ "Fuse breaks ground on "Side Gig with T-Pain," "The 212"". Retrieved 2020-08-06.
- ↑ "TLC preps wedding special "Drag Me Down the Aisle" from Alkemy X". Retrieved 2020-08-06.
- ↑ Randi Altman (2019-03-14). "Alkemy X: A VFX guide to pilot season". postPerspective. Retrieved 2020-08-06.
- ↑ "Top Spot of the Week: The Martin Agency Introduces Us To Jena & John In "LoveShare" Campaign For Virginia Tourism". SHOOTonline. Retrieved 2020-08-06.
- ↑ "Top Spot of the Week: FF New York, Alkemy X Form "Plastic Ocean" For Sea Shepherd". SHOOTonline. Retrieved 2020-08-06.
- ↑ "Samsung: Boathouse Makeover by Barbarian & Alkemy X". The Drum. Retrieved 2020-08-06.
- ↑ "Local lawyer becomes CEO of entertainment company". bizjournals.com. Retrieved 2020-08-06.
- ↑ "Leadership shakeup at Alkemy X, the Phila. company behind 'Restaurant: Impossible' & visual effects for movie 'Split'". bizjournals.com. Retrieved 2020-08-06.
- ↑ "Mark Miller to Head VFX Operations, Including New L.A. Facility, for Alkemy X". Studio Daily. 2018-04-24. Retrieved 2020-08-06.
- ↑ "TLC preps Alkemy X's makeover series "Dragnificent!"". Retrieved 2020-08-06.
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