Antonio Núñez López
Antonio Núñez López (Born November 1, 1970 in Jerez de la Frontera, Spain) is a Spanish author, speaker, and brand strategist specialized in storytelling. He is a regular newspaper columnist, and radio contributor.
Biography[edit]
Núñez is a published author, lecturer, and consultant specializing in transmedia storytelling. He holds a Bachelor's degree in Business Administration and an MBA from ESADE Business School (Barcelona, Spain).
He collaborates with the Spanish newspaper El País and publishes a weekly column in the Spanish daily ADN Plus. His articles have also appeared on ABC and the Harvard Deusto Business Review. He directs and presents "Penguin News", a section within the program It's Not an Ordinary Day [3] on Spanish National Radio (Radio Nacional de España -RNE.).
His book Storytelling: Stories as tools of communication (Empresa Activa[permanent dead link] 2007) was reviewed by Público[1] and the newspaper Cinco Días.[2]
In May 2011, Random House Mondadori, through their seal Conecta, published The Penguin's Strategy (La Estrategia del Pingüino), which has been reviewed in El País[3] and the ADN newspaper[4]
Works[edit]
Non Fiction[edit]
- Storytelling in a Week (Gestión 2000 -Grupo Planeta 2011).
- The Penguin's Strategy -Creating Influence with Messages Passed on From Person to Person (Conecta 2011).
- Strategic Planning. Chapter Antonio Núñez: “JFK vs. Obama. From the Strategic Planner to the Transmedia Storyteller.” (Ed. Universitas 2011)
- !¨You´d Better Tell It¨! Storytelling as communication tools" (Empresa Activa 2007).
Fiction[edit]
- Secret Loves (Ed. Universidad Cantabria y ECH Ediciones 2008).
Works in other languages[edit]
- É melhor contar tudo -O poder de sedução das histórias no mundo empresarial e pessoal (Nobel 2009).
References[edit]
- ↑ Newspaper article Público "Será mejor que lo cuentes... todo""Archived copy". Archived from the original on April 6, 2012. Retrieved 2011-10-19.CS1 maint: Archived copy as title (link)
- ↑ Newspaper article in Cinco Días "Si quieres que te escuchen diez minutos, ¡relata!" [1]
- ↑ Review by Vicente Verdú in El País [2]
- ↑ Newspaper interview ADN Antonio Núñez: "En la red hay que ser uno mismo""Archived copy". Archived from the original on October 13, 2011. Retrieved 2011-10-19.CS1 maint: Archived copy as title (link)
External links[edit]
- Antonio Núñez http://antonionunez.com official website and blog.
- Antonio Núñez author page Amazon[4].
- Interview with Antonio Núñez in the newspaper La Vanguardia [5].
- Interview with Antonio Núñez in the newspaper El País [6].
Videos[edit]
- Interview on Agencia EFE [7].
- Interview on EsMadrid TV [8].
- Interview on Channel 33 TV [9][permanent dead link].
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