BC WebWise
BC WebWise
BC Web Wise is a Mumbai-based, full-service digital marketing agency established in 2000, with headquarters in Mumbai and offices in Delhi and Chennai. It was founded by Chaaya Baradhwaaj.
The most notable digital work in India from BC Web Wise includes sunsilkgangofgirls.com – which was a one-of-a-kind, all-girls online community. This particular campaign put BC Web Wise on the global map as one of the largest and best digital agencies in India that set benchmarks for digital marketing in the days to come. The project was rolled out in nine other countries by Unilever and included international languages like Malay and Thai.
BC Web Wise stands out from other digital agencies because of its philosophy.
| Formation | 2000 |
|---|---|
| Founder | Chaaya Bharadhwaj |
| Type | Private |
| Location |
|
| Services | Digital Marketing Services |
Staff | 100 + |
| Website | https://www.bcwebwise.com |
History
BC Web Wise was founded in 2000 with a two-member team and a fish, from which BC Web Wise’s philosophy has been derived. It is one of the oldest agencies in India with a strength of around 100+ people and offices in Mumbai, Delhi and Chennai.
BC Web Wise’s founder, Chaaya Baradhwaaj, has led the company and established it as a leading independent agency. It has a reputed client portfolio and covers the entire gamut of digital marketing services and solutions.
BC Web Wise has been ranked as one of India’s Top 10 Digital Agencies in India by the Economic Times (2008, 2009, 2010, 2011, 2012, and 2013). Among other recognitions received, BC Web Wise has been awarded for Excellence in Creating Customer Experiences by Adobe, 2011.
For four consecutive years, BC Web Wise was awarded ISO-9001-2000 QMS certification, with the latest certification received in November 2011.
The company has won over 300 awards including gold, silver and bronze at the coveted and most prestigious advertising festival in India, the Abbys. BC Web Wise also won the Asian Effectiveness Awards, the DMAI Echo Award, Kyoorius Award, CMO Digital & Social Marketing Awards, Indian Digital Media Awards, Asia Pacific CEF Awards, and Afaqs Digital Media Award among other honors and recognition.
BC Web Wise has served over 800 clients in a wide range of businesses including Media, Finance, Consumer Products, Telecom, Automobiles and Entertainment, amongst others, since 2004.
Services
BC Web Wise combines its knowledge and consulting experience with its in-house SBUs, specialized service verticals. BC Web Wise offers the following services:
- Social Media Marketing
- Media Planning & Buying
- Search Marketing
- Online Reputation Management
- Video Production
- Website Development
- E-Commerce Web Design and Development
- Mobile App Development
- Web Analytics
- Content Creation and Marketing
- Influencer Marketing
- Branding Solutions
- Animation
Awards & Recognition
- Best Digital Integrated Campaign, Marketing Excellence Award (CMO Asia), Mumbai’17
- Best Twitter Campaign, Social Media Summit & Awards’17
- Digital Agency of the Year (Content) – Talentrack ’17[1]
- Winner, Best Growth Strategy – Ascent Entrepreneurship Awards ’16
- Winner, Marketing Campaign of the Year – National Marketing Excellence Awards ’16
- Winner, Advertising – Creative Abby Awards at Goafest’13
- Bronze, Allen Solly Website – Abby’10
- Silver, Road Movie Website – Abby’10
- Winner, Indian Digital Media Awards’10[2]
- Ranked among the top 10 Digital Agencies 6 years in a row ('08- ’13) by ET Brand Equity
- Winner, Sunsilk Gang of Girls, Interactive Digital Marketing Category – Abby’07[3]
FishSense
BC Web Wise is the only media agency to use FishSense. Fish possess the same five senses that we do, but they also possess a sixth sense – FishSense. This helps them gather intelligence and act upon that almost at once. This makes them capable of feeling, navigating and communicating in varied and changing environments, surviving and thriving through the several historical ages. Also, fish have the muscle power at par with any Olympic record breaker, who exercises muscle power, over the buoyancy of water to get ahead, and so do even the tiniest of fish even in the mightiest of forces of the ocean, or the gush of the Ganges. FishSense serves as BC Web Wise’s operational DNA.
New Verticals
Being on the quest to bring every essential digital expertise under one roof, BC Web Wise has set up a few digital ventures: FishSenseDQ, D-Talks, and ArtTrain.
FishSenseDQ.com
Created using the FishSense philosophy, FishSenseDQ.com is a home-grown website from BC Web Wise, which keeps the agency’s audiences updated about the happenings at various media fronts. FishSenseDQ covers new campaigns, tech news, industry news, publisher news and even new digital movie reviews.
D-Talks
BC Web Wise introduced D-Talks for its clients and other followers of digital media. D-talks is a news bulletin with the most recent updates in digital media, shared in easy, snackable content formats, every Wednesday.
Art Train
BC Web Wise also has Art Train, a YouTube channel produced by the agency, which is the one stop destination for all things art. It aims to teach children how to paint, draw, sketch and craft.
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<a href="https://www.webhopers.com/digital-marketing-company-india">Digital Marketing Company in India</a> - WebHopers Ref. 5 sept 2019
- ↑ "talentrack awards 2019 - Digital Content Awards". www.talentrackawards.in. Retrieved 2018-11-23.
- ↑ "Top 30 Digital Marketing Agencies in India". Digital Vidya. 2017-01-13. Retrieved 2018-11-23.
- ↑ Webdeveloper. "'Sunsilk Gang of Girls': Hindustan Lever Limited's Online Social Networking Initiative in India|Marketing|Case Study|Case Studies". www.icmrindia.org. Retrieved 2018-11-23. line feed character in
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