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Barbi Sargent

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Barbi Sargent

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Education[edit]

The Cooper School Master Designer, Fine art, Commercial Art, Stained Glass Design, Writing 1961 – 1964

Activities and Societies[edit]

- Two new children's book manuscripts featuring several new characters. - A 7" tall standing portrait of Abraham Lincoln. - Partner in Philanthropy [The Cleveland Clinic] and a lifetime member Alumni Association O.F.H.S

History[edit]

Barbi Sargent Won the 'Certificate of Merit' Award for outstanding Achievement,...The 'Ebony Statue' [ The top award for excellence in the arts] Barbi also held the largest freelance contract in American Greetings history [500 cards per yr.] av. 10 cards per week. She wrote and or illustrated over 14 books and was commissioned for many portraits of noted Americans ...Barbi Sargent dedicated many years to the world of children's books and characters.

Barbi also spent many years studying with Impressionist Eva Pauline Cox pastels and old master oils

Activities and Societies[edit]

The Sargent-Laessig Museum of fine arts '...a partner in philanthropy The Cleveland Clinic

Contracted Freelance Artist and Famed Character Creator[edit]

American Greetings

Dates Employed 1964 – 1984 Employment Duration 20 yrs Location CLEVELAND,OHIO

American Greetings legendary award-winning artist, Barbi Sargent, is one of the worlds most reproduced artists. She has the largest freelance artist contract in American Greetings history. Contracted for 500 'New card' designs per year,(AV 10 cards per week).

Girl with a Daisy/Strawberry Shortcake[edit]

The original "Girl With a Daisy" Character first appeared on a Laurel Greeting card in 1973. She was featured a cute little girl who wore an orange bonnet with strawberries printed on it and holding a daisy. She was called Strawberry Girl at the time.Rex Conner knew this American Greetings[1][circular reference] card was very popular. He realized it was all about the strawberries and decided that this Laurel Valentine was going to be the card that this concept would be fashioned after.[2] On July 1977 Barbi Sargent received an assignment completed in early July 1977 and that she tendered to American Greetings on July. 7, 1977 four (4) "leader cards" depicting the "Strawberry Shortcake" character in full color. (Leader cards are used by AG for consumer test purposes.) It was Rex Conner who requested Barbi to create 4 cards with a "berryish" outfit for the Mega Test Market[3].This was the very first time the public saw her in her full color outfit with a pink bonnet sprinkled with strawberries,A bright red polka dot frock, with a white pinafore and green and white striped stockings. ....The test market was a huge success.

[1] The first time the public saw Strawberry Shortcake in her new outfit was in that national test]. There was a very positive response by the public once the leader cards were released.In May 1983 copyrights to Strawberry Shortcake were granted to Barbi Sargent from American Greetings Corporation.[4]. Later on Barbi returned the copyrights to American Greetings so that they could continue with the Strawberry Shortcake Characters success.

Barbi Sargent created many other famous characters including "GRETCHEN", "Poppyseed", "Murphy Mouse", and her latest character group "Katz about Town" (Including many other characters) ...She also worked in numerous styles, creating juvenile, conventional, humorous and hi brow greetings. She also created major gift lines for Enesco and Roman Inc., Possible Dreams, Giftcraft, and Matrix (China).Barbi wrote and illustrated many popular children's books. A beautiful museum, located in Hinckley, OH.,... 'The Sargent-Laessig Museum Of Fine Arts', Is named after Barbara and her late Husband Michael Sargent and the artist Robert H. Laessig. Robert H. Laessig is one of the countries renown water colorists. Her works have been displayed at:"The American League of Professional ArtistsS" NY, Aand "The Catherine Loriallard Wolfe Club"" Grammercy Park,NY,NY ... a founding fellow at 'the Cleveland Clinic Foundation' designed the stained glass entrance to the children's hospital,[The Cleveland Clinic]

References[edit]


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