Bashshar Habibullah
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| Bashshar Habibullah | |
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Bashshar Habibullah (Hindi : बश्शार हबीबुल्लाह ; Urdu : بشار حبیبُله) is an entrepreneur and activist [1][2] from Bihar, India,[3][4] and is known for founding PatnaBeats,[5] a company which fights the stereotyping of Bihar and Biharis by publishing positive media content on people, art, architecture, culture, history, and other things related to the northern Indian state.[6][7][8][9]
The company also launched Merchandise focusing Bihar which it claims to be a mix of fashion with identity so that people are educated about the rich culture of the state and feel proud of their identity.[10][11]
Habibullah is also making travelling vlogs. His most expensive vlog titled 'My First Vlog | THE FLYING EXPERIENCE' went viral in which he was seen flying a two seater plane in Canada.
"#IamBrandBihar" campaign[edit]
Bashshar Habibullah rose to fame with PatnaBeats’ powerful and one of the most viral social media campaigns named "I am brand Bihar" (hashtag: "#IamBrandBihar"), which had 23 different pictures of Biharis from different walks of life. The campaign's mission was parallel with the company's agenda to end stereotyping.[12][13]
The story was widely shared by sources including the BBC, Indian Express, The Telegraph, Aaj Tak, and India Today among others.
References[edit]
- ↑ "Lockdown effect: Eid celebrations to be different this time in Bihar". timesofindia.indiatimes.com. Retrieved 2020-06-09.
- ↑ "Religious Leaders, Organisations Urge Muslims to Observe Eid at Home". The Wire. Retrieved 2020-06-09.
- ↑ "Breaking stereotypes about 'Bihari' and Kashmir with photography". The Economic Times. Retrieved 2019-09-14.
- ↑ "'Brand Bihar' campaign goes viral | Patna News". Times of India. Retrieved 2019-09-14.
- ↑ "Watch | Hum Dil Nahi Stereotypes Todte Hain". thewire.in. Retrieved 2019-09-14.
- ↑ "Fight for Bihar, one Facebook post at a time". telegraphindia.com. Retrieved 2019-09-14.
- ↑ "PatnaBeats Founder Bashshar Habibullah On Bihari Pride". Youth Ki Awaaz. Retrieved 2019-09-14.
- ↑ Rhema Mukti Baxter. "Who is a Bihari? A social media campaign breaks an old stereotype". scroll.in. Retrieved 2019-09-14.
- ↑ "#IambrandBihar social media campaign busts myths about Biharis with a series of pictures - FYI News". indiatoday.in. Retrieved 2019-09-14.
- ↑ "Swearing by 'Bihari' in bold gets this biz going | india news". Hindustan Times. Retrieved 2019-09-14.
- ↑ "PatnaBeats : Hum Dil Nahi Stereotypes Todte Hain". YouTube. Retrieved 2019-09-14.
- ↑ Rhema Mukti Baxter (2016-06-06). "Who is a Bihari? A social media campaign breaks an old stereotype". Scroll.in. Retrieved 2016-09-04.
- ↑ "PHOTOS: #IAmBrandBihar: Social media campaign is breaking stereotypes about Biharis | The Indian Express | Page 7". The Indian Express. 2016-06-07. Retrieved 2016-09-04.
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