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Benco Services

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Benco Services is an online crypto-based marketing agency based in the United Kingdom. Originally founded in 2016 by a student, Benco Services, then known as Benco, was a social media network, mainly operating on Discord. On May 17, 2021, Benco was rebranded to Benco Services and started to focus on the crypto space, offering full marketing and managing solutions to upcoming crypto projects, such as NFTs and crypto tokens. During the rise of popularity of NFTs, Benco Services grew proportionally, not only in terms of sheer team size, but also in terms of clients and popularity within the NFT space. In August of 2021, Benco Services reached the state to be referred to as a full agency.

History[edit]

In the first few years, Benco was operated by a single student (currently the CEO). Benco offered promotions in a list of large Discord servers. In its early days, the company did a combination of investing, trading, and social networking for around 5 years before changing the main focus to crypto marketing on May 17, 2021, which is also the day the company expanded to 10 team members. Ever since they switched to crypto marketing, the company has grown substantially, with over 120 total clients as of February 1, 2022.

Services[edit]

Operation[edit]

The company's team uses the VoIP/instant messaging platform Discord to communicate with clients in private chats. Benco Services is a subscription based, meaning they are hired for one month, unless renewed before the subscription ends. They offer social media management on platforms like Instagram, Twitter, and Telegram, for a fixed monthly retainer. In addition to management, they bring full moderation, content creation/posting, and collaborations with other projects. All these services are included in the fixed subscription, which makes Benco Services stand out compared to other crypto-based marketing agencies. Each department within Benco Services has it's own team with a supervisor, also referred to as the "HoD", short for Head of Department. Each department has its own private dedicated Discord server for communication and to log progress and ongoing assignments

Communication[edit]

Clients can schedule calls with the CEO or Head of Sales via the online appointment scheduling software Calendly. Calls are done via Google Meet or Discord. Once clients subscribed to the service, they have direct contact with each and every member of the Benco Services team via a private chat in Benco Services Discord server. The Benco Services team has members from all around the globe, meaning they offer 24/7 support in all time zones.

Marketing[edit]

Benco Services uses delegated budgets to propose a budget plan, showing where, how, and why budgets will be spent for the optimal amount of attraction. Budget plans are produced and proposed by the head of marketing. The marketing options used by Benco Services include but are not limited to shilling (mass messaging a targeted group of people to gain membership), influencer collaborations, giveaways, and online promotions. Benco Services has a total network outreach of over 80,000,000 users.

Moderation, management and event hosting.[edit]

The moderation and management teams are the largest teams within Benco Services. Every client gets two dedicated moderators for either Discord or Telegram from the moderation team, and one social media manager or content poster per platform. Each client also gets a set of event hosters which can host up to seven online events per week. Examples of these events are Guess the Number, Last Man Standing, and art contests.

Content creation[edit]

The smallest team is the content creation team. This team includes graphic designers, video editors/animators, and copywriters. The content creation team only becomes active upon request. Any type of asset or text can be requested by the client for the team to create.

Automation[edit]

The company uses custom made Discord bots to fully automate processes like message logging, client onboarding, client archiving, and staff management. All the bots are made by in-house developers, which can also operate for clients upon request. Project logging for the content creation team is also done automatically.

Team[edit]

Benco Services' team consists of over 70 members, including ~25 which are on standby for when a new client subscribes. Each team members is specialized in a certain platform or product, which is tested via both theoretical and practical applications, which are then checked by the recruitment team. The team has members from all around the globe, in every time zone.

See also[edit]

References[edit]

Benco Services website


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