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Blueshift (Marketing Technology)

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Blueshift (Marketing Technology)
Private company
ISIN🆔
IndustryMarketing software
Founded 📆2014
Founder 👔
  • Vijay Chittoor
  • Manyam Mallela
  • Mehul Shah
Headquarters 🏙️, ,
United States
Area served 🗺️
Members
Number of employees
🌐 WebsiteBlueshift
📇 Address
📞 telephone

Blueshift is an AI-powered customer engagement platform for cross-channel marketers. [1][2].

History[edit]

Blueshift was founded in 2014 by Vijay Chittoor, Manyam Mallela and Mehul Shah, and raised a $2.6 million seed investment led by Nexus Venture Partners the same year.[3][4]In 2016, the company received a $8 million Series-A funding led by Storm Ventures.[5] In 2019, Blueshift raised $15 million in Series-B funding led by SoftBank Ventures Asia. [6][7]

In 2017, Blueshift received a patent for its AI Powered Marketing.[8] [9] In 2018, Blueshift was named a "Cool Vendor for AI in Marketing" by the analyst firm Gartner. [10]

References[edit]

  1. "Blueshift: The Tech Startup Using A.I. To Shift How Marketers Engage Consumers". Forbes. 2017-09-26.
  2. "Blueshift's AI helps platform focus on individuals and continuous journeys". Marketing Land. 2017-06-09.
  3. "Blueshift profile on CrunchBase". Crunchbase.
  4. "B2C marketing automation vendor BlueShift lets ecommerce marketers reach "segment-of-one" personalization". Venturebeat.
  5. "BlueShift raises $8 million to make B2C marketing automation more personal". Venturebeat.
  6. "Blueshift announces $15M Series B to expand AI-fueled cross-channel marketing tool". Techcrunch. 2019-04-23.
  7. "Blueshift raises $15 million from Softbank for its AI customer engagement tools". Venturebeat. 2019-04-23.
  8. "Blueshift Awarded Patent For AI-Powered Marketing". Mediapost. 2017-10-09.
  9. "Event-based personalized merchandising schemes and applications in messaging". United States Patent and Trademark Office.
  10. "Cool Vendors in AI for Marketing". Gartner. 2018-01-01.

External links[edit]

Creating a page for Blueshift, a marketing technology company.[edit]


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