Essential Beauty
| Private | |
| ISIN | 🆔 |
| Industry | Beauty, Health & Fitness |
| Founded 📆 | Adelaide, South Australia(1990) |
| Founder 👔 | Tony Maiello |
| Headquarters 🏙️ | Adelaide |
Area served 🗺️ | |
| Services | Beauty Services & Treatments |
| Members | |
Number of employees | |
| 🌐 Website | essentialbeauty.com.au |
| 📇 Address | |
| 📞 telephone | |
Essential Beauty is an Australian beauty salon franchise chain, originating in Adelaide, South Australia. Established initially in the CBD of Adelaide at Grenfell Street in 1990 and it has now 73 salons[1] around Australia.
History[edit]
Essential Beauty started in 1990 as a single room on Grenfell Street in Adelaide, aligned with a ladies only gymnasium.[2] The company currently operates 73 beauty salons in major shopping centres in Australia.
Franchising of the brand commenced in 2000. As of 2017, the company runs franchises in South Australia, Victoria, Queensland, Western Australia and New South Wales.[3] The company is planning for major expansion in Western Australia, Victoria, New South Wales and Queensland.[4]
Essential Beauty is a member of the Franchise Council of Australia, and has been ranked as one of the top 50 fastest growing franchises within Australia in 2006 based on an independent review by BRW.[5]
Services[edit]
The business focuses on permanent hair reduction including Laser and IPL, waxing, fashion body piercing, eye enhancements and semi-permanent makeup as its core services .[6]
References[edit]
- ↑ "Essential Beauty is coming to Ellenbrook". Pr Leap. 7 December 2012.
- ↑ "Beauty's Big Move as Business Giant" (PDF). The Advertiser. 11 February 2005.
- ↑ "Beauty Franchise in Ideal Position". The Sunshine Coast Daily. 8 October 2011.
- ↑ "Belmont's the place to be for Essential Beauty". The e-Health Journal. 23 November 2011.
- ↑ "Essential Beauty Franchising tops BRW's 2006 list of fastest growing franchises in Australia" (PDF). Business Review Weekly. 19 January 2006.
- ↑ "Ripping times for slick sportsmen". The Advertiser. 12 February 2011.
External links[edit]
- Essential Beauty Official Site
- Essential Beauty Franchising Official Site
- Respect Cosmetic Medicine and Beauty Official Site
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