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FORA.tv

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FORA.tv, Inc.
The FORA.tv logo is its name written in gray letters with the letter O having colored squares inside, as if on a globe.
Type of businessPrivately Held
Type of site
Video production, webcasting and video on demand
Founded2005
Headquarters,
U.S.
Key peopleBob Appel, CEO and President
Websitefora.tv
Alexa rankNegative increase 64,787 (January 2015)[1]

FORA.tv is a company that offers services for event video production, online distribution and monetization.[2][3] The company currently serves more than 500 organizations, primarily working with event and conference organizers.

Company history[edit]

FORA.tv was founded by Brian Gruber in 2005[4] as a forum for the exchange of intelligent ideas and conversation (hence the name fora, plural for forum, and the "library" part of the website) and provided video services to conferences while doing that. Gruber was the first marketing director for C-SPAN.[5] FORA.tv is known for its intellectual videos[6] with a few calling it "The C-SPAN of the Web".[7] By 2008, they had partnered with numerous schools and institutions, acquiring a broad library of public lectures and colloquia.[8] The library provided several ways to interact with the videos, such as comments, transcripts, and translations.[9] In February 2009, the company partnered with WIRED creating a channel that features videos about technological, science, business, and cultural issues.[10] Time featured FORA.tv and four others out of Time's "50 Best Websites 2009".[11] FORA.tv was often compared with the online TED Talks.[12][8][13] Website traffic continued to grow for the intellectual hour-long videos to about 3 million views per month by September 2010, tripling in 18 months.[14]

FORA.tv is funded by private investors including William R. Hearst III and Adobe Ventures.[15]

Services[edit]

FORA.tv's services range from single-camera shoots to full-scale conference video production. FORA.tv's revenue methods for its partners include sponsorships, pay-per-view and advertising. FORA.tv has offices in San Francisco and New York City.

FORA.tv provides a digital forum where people can get and discuss information on technology, politics, culture, entertainment and more. FORA.tv hosts a curated library that features more than 25,000 unmediated video drawn from its clients’ live events, lectures and debates at universities, think tanks, conferences, etc.

Clients[edit]

Brookings Institution,[16] Asia Society,[16] Hoover Institution,[16] C-SPAN,[9] Heritage Foundation,[9] Cato Institute,[9] Link TV,[9] Cambridge University,[9] Americans for Informed Democracy,[9] Chatham House,[17] Council on Foreign Relations,[17] The New Yorker, Intelligence Squared, Wired Magazine, New York Magazine, The Long Now Foundation, HSBC, New York University Stern School of Business, The Atlantic, Maker Faire, Vanity Fair, California Academy of Sciences and Ted.

See also[edit]

References[edit]

  1. "Fora.tv Site Info". Alexa Internet. Retrieved 2014-04-01.
  2. "The YouTube for thinkers". CNET News. January 25, 2007.
  3. "On One YouTube Competitor, All Joking Aside". DealBook. January 26, 2007.
  4. "FORA.tv | Crunchbase". Crunchbase. Retrieved 2018-06-19.
  5. "Brian Gruber: Executive Profile & Biography - Bloomberg". www.bloomberg.com. Retrieved 2018-06-30.
  6. "Online Video Startup Fora.tv Raises $2 Million". WIRED. Retrieved 2018-06-30.
  7. "Fora.tv, the C-Span of the Web, raises $4M". VentureBeat. 2008-05-07. Retrieved 2018-06-30.
  8. 8.0 8.1 MacIntyre, Jeffrey. "U Tube". Boston.com. Retrieved 2018-06-19.
  9. 9.0 9.1 9.2 9.3 9.4 9.5 9.6 "Review of FORA.tv - Tubefilter". Tubefilter. 2008-01-01. Retrieved 2018-06-30.
  10. "FORA.tv Partners with WIRED.com for Online Video Channel". Press Room (Press release). FORA.tv. 2009-02-20. Retrieved 2008-05-29.
  11. "50 Best Websites: 5 You May Not Know - Video". TIME.com. Retrieved 2018-06-09.
  12. Barol, Bill (2010-03-01). "Face-Off: TED Talks vs. FORA.tv". Fast Company. Archived from the original on 2013-06-19. Retrieved 2018-06-19.
  13. Reimold, Daniel (2013-06-26). Journalism of Ideas: Brainstorming, Developing, and Selling Stories in the Digital Age. Routledge. ISBN 9781136206290.
  14. Lacy, Sarah (Sep 2, 2010). "Fora.TV Triples Traffic. Wait, That Many People Want Hour-Long Videos on Economics?". techcrunch.com. Retrieved 2018-06-19.
  15. "FORA.tv Raises $4 Million Round from Hearst, Adobe, Others – Beet.TV". Beet.TV - The Root to the Media Revolution. Retrieved 2018-06-19.
  16. 16.0 16.1 16.2 Gomes, Lee (2007-06-18). "Matters of the Mind". Wall Street Journal. ISSN 0099-9660. Retrieved 2018-06-30.
  17. 17.0 17.1 "Fora.tv: YouTube for policy wonks". Financial Times. January 29, 2007. Retrieved 2018-06-30.



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