Genius Crowds
| Available in | English |
|---|---|
| Founder(s) | C.J. Kettler |
| Key people | C.J. Kettler, Chris Zilo |
| Website | www |
| Alexa rank |  7,215,814 (April 2014[update])[1] |
| Registration | Optional |
| Current status | Closed |
Genius Crowds was a crowdsourcing platform founded in 2010 on the principles of collaboration and sharing. It served as a platform for everyday people – students, women, men, mothers, fathers, DIY enthusiasts, cooks, and tinkerers – who had a product idea that they didn't know how to bring to market. Genius Crowds helped develop these ideas into commercial ideas with significant market potential, and Genius Crowds creators shared in the profits. Genius Crowds launched its first product in 2012.[2]
Submitting ideas to the site was free. The community critiqued them and selected "crowd favorites," while a panel of retailers, manufacturers, and Genius Crowds staff assessed the ideas for marketability and chose those with promise.[3]
C.J. Kettler described more details about Genius Crowds and the platform's intention in an interview.[4]
Genius Crowds "taps everyday consumers for product ideas and then brings the best concepts to market".[5]
The website reviewed submissions and brought the best ideas to life.[6]
The website closed in 2013.[7]
References
- ↑ "Geniuscrowds.com Site Info". Alexa Internet. Archived from the original on 2016-03-05. Retrieved 2014-04-01.
- ↑ "PetEdge and Genius Crowds Create First Crowdsourced Pet Product – 2012-04-04". 2012-04-04.
- ↑ Kara Ohngren (2011-05-19). "Startup Aims to Leverage Crowdsourcing in Product Development – 11/17/2011 – Entrepreneur". Kara Ohngren. Retrieved 2011-11-17.
- ↑ Tara Roskell (2010-12-10). "CJ Kettler Explains how Genius Crowds Could Choose Anyone's Invention Idea to Take to Market – 12/10/2010 – Ideas Uploaded". Tara Roskell. Retrieved 2011-05-10.
- ↑ Zoe Hitzig (2011-05-17). "Consumers share in the success of winning product ideas – 05/17/2011 – Springwise". Zoe Hitzig. Retrieved 2011-05-17.
- ↑ Christopher DeLuca (2011-05-19). "Creative Collective Brainstorming – 05/19/2011 – Trendhunter". Christopher DeLuca. Retrieved 2011-05-19.
- ↑ http://www.crowdsourcing.org/editorial/genius-crowds-closes-its-doors/25946 accessed 8 Nov 2015
This article "Genius Crowds" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Genius Crowds. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.
