Helbros Watch Company
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The Helbros Watch Company was a Swiss-American watch manufacturing company founded in Geneva in 1913 by the Helbein brothers. [1][2]
During World War II, the company manufactured watches for the military and Red Cross.[{cn}] In 1944, the company sponsored the radio quiz show Quick as a Flash [3]
In 1970, at the time of the Apollo 13 mission, Helbros employed astronomer Kenneth Franklin of the Hayden Planetarium to devise a novel system of time measurement suitable for people living on the moon, dividing time into lunations, lunes, lunours, and centilunours. At a press conference with Dr. Franklin, the company introduced a prototype watch which would keep time in this system.[4][5]
In 1971, Helbros manufactured a watch depicting the Disney character Goofy featuring a counterclockwise mechanical movement and numbers on the watch face in reverse order so that the hands of the watch tell the time by moving backward.[1][6]
References[edit]
- ↑ 1.0 1.1 https://fr.wikipedia.org/wiki/Helbros
- ↑ https://www.nytimes.com/1960/07/13/archives/william-helbein-is-dead-at-70-president-of-helbros-watch-co-.html
- ↑ http://www.mwotrc.com/rr2005_12/quickflash.htm
- ↑ https://www.nytimes.com/1970/04/08/archives/new-time-system-for-moon-devised-astronomer-tells-formula-lunar.html
- ↑ https://books.google.co.uk/books?id=7gAAAAAAMBAJ&pg=PA14&dq=helbros&hl=en&sa=X&ved=0ahUKEwj9xOOyzYbKAhWHPxQKHYGXAjk4WhDoAQhFMAY#v=onepage&q=helbros&f=false
- ↑ https://www.collectorsweekly.com/stories/59726-1971-helbros-backwards-goofy-watch
External Links[edit]
["Helbros Watches" post on "Forgotten Watch Brands" blog |https://forgottenwatchbrands.wordpress.com/2016/01/02/helbros-watches/]
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