HiHaHo Video Enrichment

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HiHaHo Video Enrichment
Logo of HiHaHo Video Enrichment
FormationJune 1, 2014
FounderAnton de Boer, Hans de Graaf
HeadquartersAssen, Netherlands
Official language
English, Dutch (also available in: Danish, French, German, Norwegian, Swedish, West Frisian)
Key people
Mark Visser and Anton de Boer
Parent organization
Talking Telecom Technologies BV
25 (as of October 2017)

HiHaHo Video Enrichment (also: HiHaHo) is a Dutch for-profit company and web-based video enrichment tool based in Assen, The Netherlands used for elearning and marketing purposes[1][2]. Its initial release was in 2014 by Anton de Boer and Hans de Graaf[3]. HiHaHo is a sister company to Icademy, a company that produces elearnings.

The tool is used to create interactive videos with several different kinds of interactions. HiHaHo themselves use their tool in combination with a concept they have dubbed Triple Blend Learning, which is based on the blended learning program[4]. This model is based on the 70/20/10 model and the forgetting curve.

Its source for videos are mostly both YouTube and Vimeo[5][6]. They use LMS integration with their SCORM and xAPI packages[1][6][7].


Map of Netherlands with location of Assen
Map of Netherlands with location of Assen
Location of Assen

De Boer and De Graaf were already co-founders of a different company, traditional and online elearning company Icademy, also based in The Netherlands, but were "inspired" during a lecture by Elliott Masie[3]. The two decided to focus on video learning as a medium for online and traditional education[8].

Development started in 2013 and a first version was released in early 2014[3]. However, its official release was not until spring 2016[1].


  1. 1.0 1.1 1.2 "HiHaHo - Interactive Videos That Are SCORM Packged For LMS Lessons". 50Wheel Video Marketing Software and Strategy. Retrieved 2017-10-02.
  2. "- Gilde BT". www.gildebt.nl (in Nederlands). Retrieved 2017-10-02.
  3. 3.0 3.1 3.2 "HiHaHo's Story and History". HiHaHo. Retrieved 2017-10-02.
  4. "OVD Opleidingen Retail | Triple Blend Learning". www.ovd.nl (in Nederlands). Retrieved 2017-10-02.
  5. "Video Integration HiHaHo". HiHaHo. Retrieved 2017-10-02.
  6. 6.0 6.1 "Adopters - Experience API". Experience API. Retrieved 2017-10-02.
  7. xapiapps. "Integrating HiHaHo with xapiapps". www.xapiapps.com. Retrieved 2017-10-02.
  8. "Solutions | Interactive video | Home". Universiteit Twente. Retrieved 2017-10-02.

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