Integrate, Inc.
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| Private | |
| ISIN | 🆔 |
| Industry | Software as a service |
| Founded 📆 | 2010 in Phoenix, AZ, United States |
| Founder 👔 | |
| Headquarters 🏙️ | Phoenix, AZ |
Area served 🗺️ | |
Key people |
|
| Members | |
Number of employees | 100-250 |
| Subsidiaries | Integrate Events |
| 🌐 Website | https://www.integrate.com |
| 📇 Address | |
| 📞 telephone | |
Integrate, Inc. is a B2B marketing software-as-a-service company that provides demand generation, customer targeting, personalization, and analytics solutions.[1] Their software-as-a-service is considered an account based management solution for organizations trying to target specific businesses or inquiries in their marketing strategy.[2]
The core service offerings and software solutions for Integrate are around content syndication, digital marketing, social media marketing and event-based marketing lead capture solutions. Other similar brands are covered in the Gartner market report “Market Guide for Account-Based Marketing Platforms” which covers the ABM platform landscape.[3]
Operations[edit]
Integrate, Inc. operates out of Phoenix, Arizona. They have offices in London, United Kingdom. The company employs between 100-250 employees. They are privately held and raised $80.4 million in total funding. Their last investment round was Series E.[4]
The company has been challenged with their event marketing solutions during the COVID 19 pandemic and has shifted significant focus towards virtual events and their demand acceleration platform as a result.[5] Integrate hosts an annual “Game Changers” B2B marketing conference each year. Each Game Changers conference recognized and awarded industry leaders for their credibility, ability to operate across the full stack of marketing, their understanding and execution of customer lifecycle strategies, their industry thought leadership, and their growth. This event and its associated awards were disrupted by the COVID pandemic in 2020 and 2021.[6] The company currently provides NCAA “college game changers” sponsorships to support walk-on athletes that are often marginalized from scholarship opportunities.[7]
Reception[edit]
On August 17, 2021, Inc. Magazine, Integrate was listed on annual Inc. 5000, a ranking of the nation’s fastest-growing private companies.[8] Other notable honorees include Intuit, Zappos, Under Armour, Microsoft, and Patagonia. [9]
Acquisitions[edit]
Integrate acquired ListenLoop, a B2B software company for programmatic account based marketing in January 2019.[10] [11] Integrate acquired B2B event lead capture company Akkroo in 2019 for $34 million. This acquisition was praised to “unify the top of the funnel” by CEO Jeremy Bloom. This acquisition helped provide a global footprint for Integrate with the Akkroo headquarters based in EMEA. [12]
Notable members[edit]
- Jeremy Bloom: Chief Executive Officer[13]
- Natalie Dopp: Chief People Officer
- Aaron Mahimainathan: Chief Product Officer
- Jim Soss: Chief Revenue Officer
- David Tomizuka: Chief Financial Officer
- Todd Wildman: S V P Engineering
- Deb Wolf: Chief Marketing Officer
The founder of the company, Jeremy Bloom, is currently acting CEO. He is also a NFL alumni, US Olympic Athlete in skiing, and has been a TV host. He has been labeled as an “Adventure Capitalist” in sources like TechCrunch and CNBC.[14]
Awards[edit]
- Inc 500 fastest-growing private companies in 2021.[15]
- MarTech Breakthrough Awards “Best Overall MarTech Solution” in 2021.[16]
- MarTech Breakthrough Awards “Marketing Automation Innovation Award” in 2020.[17]
References[edit]
- ↑ "Integrate names to the 2021 Inc. 5000".
- ↑ "Integrate.com Inc - Company Profile and News". Bloomberg.com.
- ↑ "Market Guide for Account-Based Marketing Platforms". Gartner.
- ↑ "Integrate Launches the Demand Acceleration Platform". Martech.org.
- ↑ "Integrate Named to the 2021 Inc. 5000". August 18, 2021.
- ↑ "Jeremy Bloom on sports technology and his new startup show".
- ↑ Anderson, Brian. "Integrate Buys Akkroo For $34 Million, Completes Second Acquisition In Three Months". www.demandgenreport.com.
- ↑ "Check out Integrate Agency on Inc.com". Inc.com.
- ↑ https://www.businesswire.com/news/home/20210817005367/en/HST-Pathways-Achieves-Third-Consecutive-Year-on-the-Inc.-5000-List
- ↑ Schoening, Elise. "Integrate Acquires ListenLoop, Combines Programmatic ABM & Demand Gen In New Solution". www.demandgenreport.com.
- ↑ "Integrate Acquires B2B Account Platform ListenLoop". www.mediapost.com.
- ↑ "Phoenix-based Integrate makes 2nd acquisition in 3 months". April 4, 2019.
- ↑ "AN Olympian and Ex Nfl Player, Jeremy Bloom Became a Tech CEO". www.cnbc.com.
- ↑ Rogers, Bruce. "Jeremy Bloom: From Pro Athlete to Marketing Tech Innovator". Forbes.
- ↑ "An Exclusive Guide to America's Top Private Companies". Inc.com.
- ↑ "2021 Winners | MarTech Breakthrough Awards".
- ↑ "2020 Winners | MarTech Breakthrough Awards".
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