Isobar
| Part of Dentsu Aegis Network. | |
| ISIN | 🆔 |
| Founded 📆 | 2004 |
| Founder 👔 | |
Area served 🗺️ | Worldwide |
| Services | Full Service Digital Marketing Agency
Brand Commerce Product and Service Design |
| Members | |
Number of employees | 4,500+ |
| 🌐 Website | http://www.isobar.com/global |
| 📇 Address | |
| 📞 telephone | |
Isobar is a global digital marketing agency.[1] It has over 70 offices across more than 45 markets.[clarification needed] Isobar is part of the Dentsu Aegis Network, a wholly owned subsidiary of Dentsu Inc which operates in 110 countries all over the world through six brands which includes Isobar.[1]
Isobar has five key services: Strategy, Campaigns, Platforms, Experiences and Products.[1]
History[edit]
In 2016 Isobar welcomed Magnetix in Denmark, [2] Mexico,[3] and Egypt.[4] In 2015 Isobar Japan and Dentsu iX merged.[5]
- 2015: Isobar welcomes eCommera in the UK.[6]
- 2015: Isobar named Leader in latest Forrester Wave research in Digital Experience Provider.[7]
Awards[edit]
In 2015 Isobar was named Digital Agency Network of the Year 2015 in the Asia Pacific.[8] The company was also named Digital Agency Network of the Year 2014 in the Asia–Pacific area.[9] In 2009 the company tied with another firm and they were jointly named Asia Creative Agency of the Year.[10]
Company changes[edit]
- 2014: Isobar appoints Jean Lin as Global CEO [11]
- 2013: Isobar named Digital Agency Network of the Year 2012 by Campaign Asia-Pacific for the second consecutive year.[12]
- 2013: Isobar expands to Turkey.[13]
- 2013: Trio in China joins Isobar.[14]* 2012: Visual Jazz Isobar in Australia joins Isobar[15]
- 2012: US digital agency Roundarch joins Isobar.[16]
- 2012: China's eLink Advertising is acquired.[17]
- 2011: Isobar expands into the Middle East and Indonesia.[18]
- 2010: Jean Lin is appointed CEO of Isobar Asia Pacific.[19]
- 2009: Mark Cranmer is appointed CEO/[20]
- 2008: Isobar expands into Malaysia.[21]
- 2007: Isobar expands into Latin America,[22] South Africa,[23] Korea,[24] Hong Kong,[24] Russia[25] and Canada[26]
- 2005: Isobar launches in the United States,[27] Sweden[28] and Hungary.[29]
- 2005: UK agency Glue London joins Isobar[30]
References[edit]
- ↑ 1.0 1.1 1.2 http://www.afaqs.com/news/story/47839_Panasonic-India-appoints-Isobar-as-it's-digital-agency
- ↑ "Isobar Welcomes Digital & Direct Marketing Agency Magnetix in Denmar - LBBOnline". lbbonline.com. Retrieved 5 August 2016.
- ↑ "Dentsu Aegis Buys Digital Agency Flock in Mexico". adage.com. Retrieved 7 August 2016.
- ↑ "Dentsu Aegis buys Digital Republic". campaignme.com. 31 May 2016. Retrieved 5 August 2016.
- ↑ "Isobar Japan and Dentsu iX to merge". campaignasia.com. Retrieved 5 August 2016.
- ↑ "Dentsu Aegis acquires commerce agency eCommera". mediatel.co.uk. Retrieved 7 August 2016.
- ↑ http://www.isobar.com/no/en/news/forrester-wave/
- ↑ "2015 Agency Network of the Year Award winners". campaignasia.com. Retrieved 5 August 2016.
- ↑ http://www.campaignasia.com/Article/392761,2014-agency-network-of-the-year-winners.asp
- ↑ "MEDIA names Isobar/Carat Network of the Year; BBH Asia, Creative Agency of the Year - Adobo Magazine Online - Creativity, Advertising, Design, Media, Digital, Marketing, PR, Asia News". adobomagazine.com. Retrieved 5 August 2016.
- ↑ http://mandmglobal.com/community/people-moves/21-03-14/isobar-appoints-jean-lin-as-global-ceo.aspx
- ↑ http://www.campaignasia.com/Article/335552,agency-network-of-the-year-winners-announced.aspx%7Cpublisher=Campaign Asia
- ↑ "Isobar expands its international footprint to Turkey". M&MGlobal.
- ↑ "Aegis Media China's TRIO to form Trio Isobar - Digital - The Drum". thedrum.com. Retrieved 7 August 2016.
- ↑ http://www.marketing-interactive.com/news/30860%7Cpublisher=Marketing Interactive
- ↑ http://www.adweek.com/news/advertising-branding/aegis-group-buys-roundarch-125m-138453%7Cpublisher=Adweek
- ↑ http://uk.finance.yahoo.com/news/aegis-group-plc-acquisition-elink-070200600.html
- ↑ http://www.campaignasia.com/Article/244822,isobar-expands-in-india-with-third-office-in-bangalore.aspx?eid=21&edate=20110117&eaddr=%7Cpublisher=Campaign Asia
- ↑ http://www.mandmglobal.com/community/people-moves/08-11-10/isobar-asia-promotes-lin-to-ceo.aspx%7Cpublisher=M&M Global
- ↑ "Mark Cranmer appointed chief executive of Aegis network Isobar". campaignlive.co.uk. Retrieved 7 August 2016.
- ↑ "Aegis Acquires £0.1 M Digital Agency IF".
- ↑ "Aegis Acquires Brazil's AgenciaClick for $31MM".
- ↑ "Aegis Triggers Deal, Acquires Another Digital Shop".
- ↑ 24.0 24.1 "Aegis Continues Isobar Roll-Up, Acquires Ion".
- ↑ "Aegis acquires Russian digital agency AdWatch".
- ↑ "Aegis acquires Canadian digital agency Mindblossom".
- ↑ "Isobar Acquires Molecular for $31.5M".
- ↑ "Aegis Isobar adds another agency".
- ↑ "Aegis marketing is Hungary for Kirowski buyout deal".
- ↑ Milmo, Dan (12 August 2005). "Aegis buys Glue London for £14m". The Guardian.
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