Jill Whalen
| Jill Whalen | |
|---|---|
| Born | Framingham, Massachusetts |
| 🎓 Alma mater | University of Massachusetts Amherst |
| 💼 Occupation | |
| 🌐 Website | http://jill.consulting/ |
Jill Whalen is a Ashland, Massachusetts based former search engine optimization consultant (SEO), speaker and writer.
She worked as the CEO of High Rankings, and co-founded Search Engine Marketing New England. She was a regular speaker at Search Engine Strategies Conferences. High Rankings included a top-rated SEO discussion forum.[1]
Whalen has been quoted as an authority by major publications including The Wall Street Journal,[2] and Inc.[3] She has also written search engine optimization articles for business websites including ClickZ[4] and Search Engine Land.[5]
Early life and education
Whalen grew up in Framingham, Massachusetts and graduated from the University of Massachusetts Amherst with a degree in sociology.[6]
Career
Whalen was a stay-at-home mother with three children when she started an online parenting chat room. When the chat room became so popular that the members, who lived across the nation, wanted a website to house their forums, Whalen "began by examining listings that came up when entering a phrase such as 'parenting chat,' and then made sure those words were incorporated into her page. From there, she learned how to program and began experimenting."[6][7]
In 1998, she talked about her company Web Whiz, which provided guidance on making web sites early in the period of internet browsing.[8]
She was interviewed for the 2017 movie on search engine optimization: SEO: The Movie, where she described optimizing search as a means to improve marketing for a company.[9]
She founded the search engine optimisation company High Rankings, serving clients including the Discovery Channel Proctor & Gamble, and Geico.[10][11] In 2003, she described how she was able to negotiate the terms she wanted in contracts with companies seeking the services of her company.[12]
Retirement and family life
On October 30, 2013, Whalen announced her retirement from SEO.[13] She lives in Ashland, Massachusetts with her husband and three children.[14]
References
- ↑ Wendy Boswell. "The Top Ten Search Engine Optimization Forums on the Web". about.com. Retrieved 2007-09-11.
- ↑ Mangalindan, Mylene (June 16, 2003). "Playing the Search-Engine Game". The Wall Street Journal. Retrieved 2007-09-11.
- ↑ "When Sales Hit a Wall". inc.com. August 1, 2004. Retrieved 2007-09-11.
- ↑ "Writing and Ranking for the Search Engines". clickz.com. March 7, 2001. Retrieved 2007-09-11.
- ↑ "Duplicate Content Penalty Myth". searchengineland.com. March 15, 2007. Retrieved 2007-09-11.
- ↑ 6.0 6.1 Susan Chaityn Lebovits (September 23, 2007). "Finding keys to the Web". The Boston Globe.
- ↑ "Boston SEO Services". Sunday, 22 October 2017
- ↑ Johnson, Dave (27 July 1998). "Keep your Web site sleek, easy to download". The Gazette; Colorado Springs, Colo. [Colorado Springs, Colo]. pp. IB7 – via ProQuest.
- ↑ Yong, Alex (21 July 2017). "Juicy Industry Gossip and Practical Search Advice From 'SEO: The Movie'". The New York Observer; New York, N.Y. – via ProQuest.
- ↑ Ledford, J. L. (2008). SEO: Search Engine Optimization Bible. Germany: Wiley. p345
- ↑ Miller, M. (2008). Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus. United Kingdom: Wiley. Chapter 17
- ↑ Neuborne, Ellen (October 2003). "Small business, big client". Sales and Marketing Management; New York. 55(10). p. 20 – via ProQuest.
- ↑ "My Leaving SEO Post". 30 October 2013.
- ↑ Whalen, Jill. "The Video Game of Parenting" Archived 2011-09-08 at the Wayback Machine. Parentsroom.org, accessed October 28, 2011.
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