Loud (company)
Sport | |
---|---|
Founded | February 2019 |
League |
|
Based in | Carapicuíba, São Paulo |
Location | Brazil |
Owner | Bruno "PlayHard" Bittencourt |
Head coach | Luqman "Crowe" Abdullah |
Partners | fusionenergydrink Discord Codashop Brasil Twitch |
Website | https://loud.gg/ |
LOUD is a Brazilian esports gaming and lifestyle company focused on building a brand around game content, e-sports, lifestyle, clothing and social applications for the digital generation. Founded in 2019 by a group of content creators, developers including owner Bruno "PlayHard" Bittencourt and experts in digital marketing, it has become a fastest growing e-sports organization on Youtube.
History[edit]
Created in February 2019 by mobile games influencer PlayHard, LOUD started with a Free Fire team, and in 2020 the organization expanded into Fortnite. In October 2020, Riot Brazil announced LOUD as one of the teams selected to participate in CBLOL from the 2021 season onwards. [1]
LOUD Effect[edit]
Sometimes called the "Brazilian FaZe Clan" due to their heavy focus on content creation, the team has gotten one of the largest fanbases in Brazilian esports. This has created what can be called the "LOUD Effect": when a player or personality joins the organization, the person's social media follower numbers skyrocket in a very short time. An interesting fact can be observed when a new member arrives at LOUD. The growth and momentum that the influencer or player receives in their networks is surreal. A good example of this is the member Bianca "Thaiga" Lula. In about 24 hours after her announcement at the organization, she received more than 800,000 followers on Instagram and jumped from 250,000 to over 1 million. The same thing happened on YouTube and it went from 110 thousand subscribers to 805 thousand.
Since its foundation in February 2019, LOUD has accumulated in its social networks:
- 8,5 milion followers on Instagram.
- 10,5 milion subscribers on YouTube.
- 820 thousand followers on Facebook.
- 747 thousand followers on Twitter.
The organization itself became a brand with which its fans identify, using the green color and the motto "Faz o L" ("Make the L" of "LOUD") on social networks. Part of LOUD's success is related to this identification and feeling of belonging. Harder enthusiasts can even purchase official products like T-shirts, shorts and pants from the LOUD Essentials Collection, through the official website.
Roster[edit]
CBLoL[edit]
LBFF[edit]
Nat. | ID | Name | Role |
---|---|---|---|
Will | William Moura | Player | |
ViniZx | Vinícius Oliveira | Player | |
ShariiN | Heverton Marinho | Player | |
Noda | Willian de Oliveira | Player | |
Brabox | Pedro Assunção | Player | |
ALICE13 | Head Coach |
Streamers[edit]
References[edit]
- ↑ "Com LOUD e Cruzeiro, Riot anuncia 10 times selecionados para franquias do CBLoL". ESPN.com (in português). 2020-10-02. Retrieved 2020-12-18.
External links[edit]
{{URL|example.com|optional display text}}
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