MPT Agency
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Number of locations | Montreal, Canada New York, New York London, England |
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Key people | Anthony Katz (aka Anto dotcom) Raffi Keuhnelian |
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MPT Agency (aka MusicPromoToday) is a public relations agency based in New York, New York which focuses on digital PR, social and streaming marketing, and influencer promotions..[1][2] The company was founded by Anthony Katz (aka Anto Dotcom)[3] and Raffi Keuhnelian. The agency won the Manhattan Music Agency of the Year Award in 2021[4] and their clients include, Universal Music Group,[5] Warner Music Group, Drake, Jay Z, Beyonce, J Lo, and Lil Wayne, among others[3].
History[edit]
MPT Agency is an award-winning PR agency based out of New York, New York, and has three locations; New York, Montreal, Canada, and London, England[6][7]. The agency's primary focus is digital music marketing through social media platforms and partnering with artists to engage fans[7]
Raffi Keuhnelian and Anthony Katz (aka Anto dotcom)[3] launched MPT in 2014. Both had a background in public relations and after forming the new partnership, opened a 3rd location in London. MPT clients include Universal Music Group, Drake, Jay Z, Beyonce, and Tyga as well as fashion brands Yves Saint Laurent and Salvatore Ferragamo.[8]MPT has worked with acts from American Idol and America's Got Talent.[3]
Katz and Keuhnelian are contributors to Rolling Stone Magazine and Forbes Magazine.[9]
Awards[edit]
- 2021 - Manhattan Music Award - Best Music Agency of the Year Award[4]
- 2018 - Manhattan Music Award - Gold Award[10]
- 2017 - Manhattan Music Award - Bronze Award[10]
- 2016 - Manhattan Music Award - Bronze Award[10]
- 2015 - Manhattan Music Award - Bronze Award[10]
External links[edit]
References[edit]
- ↑ "The New Faces of Music Digital Marketing, page 59" (PDF). Billboard Magazine. March 3, 2016. Retrieved May 11, 2022.
- ↑ "How Digital Marketing is Changing the Music Industry". Inc. Magazine. January 26, 2021. Retrieved May 11, 2022.
- ↑ 3.0 3.1 3.2 3.3 "Top A-List Hollywood Marketer Anthony Katz Shares His Key Strategies For Phenomenal Success in 2020". Yahoo Entertainment. November 20, 2020. Retrieved May 15, 2022.
- ↑ 4.0 4.1 "Manhattan Music Award Winners 2021". Manhattan Music Awards. Retrieved May 19, 2022.
- ↑ "MusicPromoToday announces a partnership with Universal Music Group". Prunderground. December 9, 2018. Retrieved May 10, 2022.
- ↑ "DÉVELOPPEMENT DE LOGICIELS TDA INC". Open Government Data in Canada. January 30, 2017. Retrieved May 19, 2022.
- ↑ 7.0 7.1 "Musicpromotoday Leads Digital Transition From Viral to Virtual". The Source. February 14, 2022. Retrieved May 10, 2022.
- ↑ "SPOTLIGHT: CHATTING WITH MUSICPROMOTODAY: THE MUSIC INDUSTRY'S GO-TO PR AGENCY". Magnetic Magazine. February 5, 2019. Retrieved May 15, 2022.
- ↑ "13 Positive Characteristics to Look for in a Potential Networking Connection". Rolling Stone Magazine. Retrieved May 15, 2022.
- ↑ 10.0 10.1 10.2 10.3 "Manhattan Music Awards Past Winners". Manhattan Music Awards. Retrieved May 19, 2022.
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