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Michael Crooke

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Michael Crooke
Michael Crooke Headshot 2013.jpg Michael Crooke Headshot 2013.jpg
Born (1957-02-25) February 25, 1957 (age 67)
💼 Occupation
Businessman, academic
Known forFormer CEO, Patagonia, Inc./Lost Arrow Corporation
🌐 WebsiteOfficial website

Michael W. Crooke (born February 25, 1957) is an American businessman, academic and former Navy SEAL. Crooke was CEO of Patagonia, Inc. from 1999 to 2005. From 2010 to 2015, Crooke served on the faculty of Pepperdine University's Graziadio School of Business and Management. Crooke also worked at the University of Oregon's Lundquist College of Business from 2015-2017.[1]

Early life and education[edit]

Crooke was raised in Eugene, Oregon[2] and attended Aloha High School (graduating class of 1975).[citation needed] After high school, he joined the United States Navy and became a Navy SEAL.[3][4][5]

He later earned a degree in Forestry and an MBA from Humboldt State University,[6] and also received with a Ph.D. from Claremont Graduate University.[7]

Career[edit]

Crooke became CEO of Pearl Izumi in 1998. Crooke was recruited by founder Yvon Chouinard to be CEO of Lost Arrow Corporation and Patagonia, Inc. in 1999.[8] He left Patagonia to serve as CEO at Revolution Living[9] backed by AOL-founder, Steve Case.

Academia[edit]

From 2010 to 2015, Crooke served on the faculty of Pepperdine University's Graziadio School of Business and Management.[10]

Crooke also worked at the University of Oregon's Lundquist College of Business from 2015-2017 as the Avamere Professor of Practice and founding faculty of Advanced Strategy.[1]

References[edit]

  1. 1.0 1.1 "Michael Crooke". University of Oregon Lundquist College of Business. Retrieved 22 September 2016.
  2. "Michael Crooke". uoregon.edu. Retrieved 28 March 2016.
  3. "Impact Interview: Michael Crooke". Reconsidered. Retrieved 2024-10-15.
  4. F, Frederick Joseph (2016-01-01). "A Sustainable Business Maverick". Leadership & Flow. Retrieved 2024-10-15.
  5. "Michael Crooke | Lundquist College of Business". business.uoregon.edu. Retrieved 2024-10-15.
  6. "Alumni - Michael Crooke". Humboldt State University. Retrieved 3 March 2014.
  7. "Michael Crooke". Chautauqua Institution. Retrieved 3 March 2014.
  8. "Michael Crooke Discusses Background on Founding of Patagonia". Prendismo Collection. Archived from the original on 25 March 2014. Retrieved 3 March 2014. Unknown parameter |url-status= ignored (help)
  9. "Patagonia CEO Michael Crooke Named CEO of Steve Case's Revolution Living". PRNewswire. 5 Jan 2005. Retrieved 3 March 2014.
  10. "Meet the Faculty - Michael Crooke". Pepperdine University Graziadio School of Business and Management. Retrieved 3 March 2014.


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