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Naboso Technology Inc.

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Naboso Technology Inc.
File:Naboso Black Text Logo.jpg
Delaware C Corporation [1]
ISIN🆔
IndustryFootwear Accessories
Founded 📆January 2017 (2017-01) in New York City, United States
Founder 👔Dr. Emily Splichal
Headquarters 🏙️, ,
Area served 🗺️
Products 📟 Shoe insoles, socks, mats, shoes and accessories
Members
Number of employees
🌐 Websitewww.naboso.com
📇 Address
📞 telephone

Naboso, officially Naboso Technology Inc, is a fitness and wellness company founded by functional podiatrist Dr. Emily Splichal [2]. Naboso sells textured insoles, socks, mats, and accessories [3] that use a patented two-point discrimination texture that claims to stimulate the mechanoreceptors in the bottom of the foot and increase movement. [4] The Naboso product line uses research [5] to demonstrate the benefits of foot awareness, balance and posture, particularly for audiences with chronic neurological conditions. [6]

History

Naboso was founded in January 2017 by functional podiatrist Dr. Emily Splichal after she spent several years traveling the world teaching about barefoot science and barefoot running[7]. Splichal started her career in 2008 at the peak of the barefoot running trend near the launch of the book Born to Run by Christopher McDougall. During her career travels, Splichal was looking for a way to better activate the feet when athletes took off their shoes to train. Splichal concluded that the surfaces we stand and train on are just as important as the shoes we decide to wear. [8]

This led to the launch of the first Naboso products. Shortly after launch, Naboso developed its patented textured insoles. [9] Splichal designed the Naboso texture to target the proprioceptors of the feet and to try to improve various aspects of patients’ and professionals’ lives.[10] Initially based out of New York City, the company moved its headquarters to Phoenix, Arizona in July 2020 [11]. It is here that they oversee all their US-based fulfillments.

In 2021, Naboso launched its first crowd equity raise through StartEngine to fund its growth and new product development.[12] Naboso raised over $560k through this platform. [13] In November 2021, Naboso launched its textured socks, meant to support foot recovery while improving nerve stimulation and circulation [14].

In May 2023, Naboso was awarded a utility patent for their textural pattern and manufacturing process (A63B21/4037). [15]

License Agreements

Naboso has partnered with multiple companies to integrate their patented material into other products. One of the most notable license agreements is a Naboso Trail Sandal with Xero Shoes.[16] Other license agreements include those with TrueForm Running[17], Boditrak [18] and PowerPlate. [19]

Research

Naboso believes in funding research to further the study of sensory science and proprioception, and how it can benefit those with chronic neurological conditions [20]. Naboso products are currently being studied through various IRB approved research studies at Sloan Kettering [21] in New York City, the MS Mandell Center [22] in Connecticut, and Monash University. [23]

References

  1. Form C: Filer information. SEC.gov. (n.d.). https://www.sec.gov/Archives/edgar/data/1846931/000166516021001484/xslC_X01/primary_doc.xml
  2. Meet the founder of Naboso, Dr. Emily Splichal: Naboso. Naboso Technology, Inc. (n.d.-a). https://www.naboso.com/pages/founder
  3. Products. Naboso Technology, Inc. (n.d.). https://www.naboso.com/collections/all
  4. Our vision: Naboso: Movement is life, and life is sensory. Naboso Technology, Inc. (n.d.-a). https://www.naboso.com/pages/vision
  5. The science of Naboso Textured Products. Naboso Technology, Inc. (n.d.). https://www.naboso.com/pages/general-foot-health
  6. ebfafitness, P. by. (2018, July 9). Neurorehabilitation with Naboso Technology. Barefoot Strong Blog. https://barefootstrongblog.com/2018/07/08/neurorehabilitation-with-naboso-technology/
  7. The Guide to Barefoot Training w/ Dr. Emily Splichal. YouTube. (2021, May 20). https://youtube.com/Y4rgo1Lyz0I
  8. Splichal, E. (2017, November 18). The Barefoot Advantage: Understanding Surface Science. Naboso Technology, Inc. https://www.naboso.com/blogs/the-barefoot-advantage/the-barefoot-advantage-understanding-surface-science
  9. Collaborator, B. (2017, December 1). Now available Naboso Barefoot insoles : Advancing the science of proprioceptive insoles. Naboso Technology, Inc. https://www.naboso.com/blogs/the-barefoot-advantage/now-available-naboso-barefoot-insoles-advancing-the-science-of-proprioceptive-insoles
  10. Splichal, E. (2018, July 8). Neuro rehabilitation with Naboso Technology. Naboso Technology, Inc. https://www.naboso.com/blogs/the-barefoot-advantage/neuro-rehabilitation-with-naboso-technology
  11. Splichal, D. E. (2021, February 5). A marriage built on movement - meet the Naboso co-founders. Naboso Technology, Inc. https://www.naboso.com/blogs/the-barefoot-advantage/a-marriage-built-on-movement-meet-the-naboso-co-founders#:~:text=The%20relentless%20energy%2C%20drive%20and,Founder%20and%20Director%20of%20Sales
  12. Naboso. StartEngine. (n.d.). https://www.startengine.com/offering/naboso
  13. Splichal, D. E. (2021b, December 30). Naboso 2021 year in Review. Naboso Technology, Inc. https://www.naboso.com/blogs/the-barefoot-advantage/naboso-2021-year-in-review
  14. Media, S. (2022, January 31). Naboso disrupts the Footwear Recovery Category. Endurance Sportswire. https://www.endurancesportswire.com/naboso-disrupts-the-footwear-recovery-category-with-textured-recovery-socks/
  15. Proprioceptor stimulation material. (n.d.)
  16. Foot stimulating Naboso Trail Sport Sandal from Xero Shoes. Xero Shoes. (2023, June 16). https://xeroshoes.com/shop/sandals/naboso-men/
  17. TRUEFORM.RUNNER NabosoTM Curved treadmill. TrueForm Runner. (n.d.). https://trueformrunner.com/products/trueform-runner-naboso
  18. https://performancebrandsaustralia.com.au/products/boditrak-performance-pressure-and-force-mat-with-naboso-covering
  19. NabosoTM Personal Power Plate Mat. EatFitness. (n.d.-a). https://eatfitness.nz/shop/naboso-ppp-mat/
  20. Naboso Technology. (2019, October 15). NabosoTM Technology Announces Acceptance into startup incubator program with Upward Labs. GlobeNewswire News Room. https://www.globenewswire.com/en/news-release/2019/10/15/1929914/0/en/Naboso-Technology-Announces-Acceptance-into-Startup-Incubator-Program-with-Upward-Labs.html
  21. Naboso Neuro insoles. FYZICAL Woodbury: Naboso Neuro Insoles. (n.d.). https://www.fyzical.com/woodbury/blog/Naboso-Neuro-Insoles
  22. Ms research trials Hartford, Connecticut (CT), Trinity Health of New England. Trinity Health of New England. (n.d.). https://www.trinityhealthofne.org/find-a-service-or-specialty/multiple-sclerosis/ms-research-trials
  23. Splichal, D. E. (2020, July 20). Meet Dr. Cylie Williams: Spearheading Naboso Toe walking research study. Naboso Technology, Inc. https://www.naboso.com/blogs/the-barefoot-advantage/meet-dr-cylie-williams-spearheading-naboso-toe-walking-research-study


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