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No More Heroes (record label)

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No More Heroes is a Chicago based record label and media agency founded by Azeez "Laka" Alaka and Brandon Holmes. The collective is best known for their videography work with Hip Hop artists such as Lil Durk, Polo G, Pooh Shiesty, G Herbo, Big 30, and the DCG Brothers.[1][2][3]

No More Heroes
FoundedNovember 2020
GenreHip Hop
LocationChicago

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Before No More Heroes[edit]

Prior to establishing No More Heroes and teaming up with Holmes, Alaka operated his own YouTube channel and video company from 2014-2020 building what would later be rebranded into "No More Heroes". Holmes began working in videography in 2016 after quitting his day job and using credit cards to fund his initial equipment.[1]

No More Heroes[edit]

The Beginning[edit]

No More Heroes can trace it's origins back to when Alaka and Holmes first began working with each other in 2018, it wasn't until April 2020 that the two would officially take upon the collective name "No More Heroes". [1]

2021-2022[edit]

In June of 2021, No More Heroes and Atlantic Records signed Chicago based Hip Hop duo, the DCG Brothers to a joint record deal.[4]

References[edit]

  1. 1.0 1.1 1.2 Riedy, Jack (2021-07-07). "No More Heroes are building the future of Chicago rap". Chicago Reader. Retrieved 2023-01-25.
  2. Wilkerson, Jameelah "Just Jay". "How Chicago Collective No More Heroes is Building a Legacy". www.thehypemagazine.com. Retrieved 2023-01-25.
  3. Writer, Staff (2021-02-15). "No More Heroes Is Reshaping Rap Visuals". KAZI MAGAZINE. Retrieved 2023-01-25.
  4. Lamarre, Carl; Lamarre, Carl (2021-06-04). "DCG Brothers Sign to No More Heroes/Atlantic Records, Release 'House Party' Video". Billboard. Retrieved 2023-01-25.


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