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Offeroftheday

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Offeroftheday is a free to use price comparison website and search tool launched in the United Kingdom in 2005 which collects together all the best discounts from UK retailers.[1] One of it's main focuses is constantly updated information on the latest and best offers from some of Britain's leading retailers, providing a virtual "shop window" displaying discounts of up to 90%.[2]

History[edit]

Offeroftheday
ISIN🆔
IndustryE-commerce
Founded 📆2005
Founder 👔
Area served 🗺️
Members
Number of employees
ParentPropersmart Ltd
🌐 Websitehttps://www.offeroftheday.co.uk/
📇 Address
📞 telephone

Owned by Propersmart Ltd, Offeroftheday was originally launched in 2005 as a tool to flag up incorrectly priced items, enabling users to buy low and sell high before becoming a full price comparison website. During it's starting period, it promoted retailers in the Dixons group before adding Comet and later a number of larger retailers.[3]

In 2012, Offeroftheday moved into an office space and hired additional employees.[4][5]

In April 2013, a separate mobile version of the website was created.

In 2015, both the original site and mobile versions were replaced with a newer responsive website.

In 2020, Offeroftheday released an official Android mobile application, allowing price drop push notifications and a barcode scanner function.

Business Model[edit]

Offeroftheday provides a 15 minute price and stock check on products, with the latest update time being displayed on the site at all times.[6] It also allows users to add products to a "watch list", enabling them to receive emails alerting them to price drops on chosen items. It also provides a price comparison service, allowing users to compare prices on a product from a number of online and high street retailers..

References[edit]

  1. "The Bargain Hunter: Black Friday advice aplenty, plus LOL Dolls and baby pensions". Metro Newspaper UK. 2018-11-20. Retrieved 2020-10-13.
  2. "Offer of the Day - About us". www.offeroftheday.co.uk. Retrieved 2020-10-13.
  3. "Propersmart". www.propersmart.com. Retrieved 2020-10-13.
  4. Media, Insider. "Three move into Brockhampton". Insider Media Ltd. Retrieved 2020-10-13.
  5. "Herefordshire office development attracts new tenants | TheBusinessDesk.com". West Midlands. 2012-01-18. Retrieved 2020-10-13.
  6. "Offer of the Day - All the sale & clearance offers from major UK retailers - Offeroftheday.co.uk". www.offeroftheday.co.uk. Retrieved 2020-10-13.

Offeroftheday[edit]


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