Pierre-Pascal Urbon

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Pierre-Pascal Urbon
Born1970 (age 51–52)
🏡 ResidenceKassel
🏳️ NationalityGerman
💼 Occupation
CEO of SMA Solar Technology (2011 - 2018)
❤️ Partner(s)Ute Urbon

Pierre-Pascal Urbon (born 1970) is a German entrepreneur and author.[1]


Urbon was born 1970 in Bielefeld.[2] He graduated in economics (Dipl-Kfm.) and is an INSEAD alumni (AMP / LEAP).[3][4][5] In 1997 he started his career as a mergers and acquisitions advisor in Germany. He became vice president of Drueker & Co (today Houlihan Lokey) in Frankfurt am Main. In 2005, Urbon switched to SMA Solar Technology AG (SMA), Kassel/Niestetal, and was appointed to the company Board in 2006. He focused on the internationalization of the company and prepared the initial public offering in 2008.[2][6][7]

Urbon became the chief executive officer of SMA in 2011.[8][9][10] As the CEO he was the architect of the strategic alliances with Danfoss A/S (2014) and other strategic partnerships (e.g. Münchner Verkehrs- und Tarifverbund, Audi, Miele, etc.).[11][12][13] Furthermore, he was responsible for the successful transformation of SMA in 2014/2015.[14][15] Due to Urbon's influence, SMA focused more on digitalization, artificial intelligence and data driven solutions for their clients.[1][16]

Urbon served on the Board of Directors of Tigo Energy from 2016 to 2018. In October 2018, he voluntarily resigned as CEO of SMA.[17][18]

Personal Life[edit]

Urbon lives in Kassel, is married with Ute Urbon[9], and is father of two children.[8]


  • 2006: „Entrepreneur des Jahres“ Kategorie Industrie[19]
  • 2008: Deutscher Fairness Preis[20]
  • 2010: Best CFO in Europe (Third Place, Institutional Investor Magazine)[21]
  • 2015: CEO-Award (The Finance Monthly)[22]
  • 2016: Obermatt - CEO of the year (Gold award winner)[23]
  • 2011 - 2018: Obermatt - Mehrjahresgewinner (rank 23)[24]


  • Handelsblatt-Journal: Zurück auf der Überholspur; Spezialausgabe Restrukturierung, German, April 2016
  • Pierre-Pascal Urbon; Markus Körfer-Schün: Zurück auf der Überholspur Aktuelle Herausforderungen, Publisher: Nomos, Baden-Baden, 2017, German. ISBN 9783845283869 Search this book on Amazon.com Logo.png.
  • Pierre-Pascal Urbon: Start-ups – Unterschiede in Deutschland und im Silicon Valley, Publisher: Springer Science+Business Media, Berlin, 2019, German. ISSN 1862-2577


  1. 1.0 1.1 Hubik, Franz. "SMA-Solar-Chef Pierre-Pascal Urbon: David gegen Google". Handelsblatt (in Deutsch). Retrieved 2019-01-24.
  2. 2.0 2.1 "Interview mit Pierre-Pascal Urbon". karriereführer (in Deutsch). 2012-06-19. Retrieved 2019-01-24.
  3. INSEAD Address Books (2009 – 2018). Insead Alumni Association. ISBN 978-1-910556-49-8. Search this book on Amazon.com Logo.png
  4. Emissionsprospekt SMA Solar Technology AG. SMA Solar Technology AG. 2008. Search this book on Amazon.com Logo.png
  5. Geschäftsberichte SMA Regelsysteme AG. SMA Regelsysteme AG. 2006–2018.CS1 maint: Date format (link) Search this book on Amazon.com Logo.png
  6. "Primärmarktstatistik - Neue Unternehmen". Deutsche Börse (in german). Retrieved 2019-01-25.CS1 maint: Unrecognized language (link)
  7. "SMA legt Preisspanne für Börsengang fest". Pressebox. Retrieved 2019-01-25.
  8. 8.0 8.1 "SMA: Pierre-Pascal Urbon folgt Günther Cramer als Vorstandssprecher". Hessische/Niedersächsische Allgemeine (in Deutsch). 2011-05-17. Retrieved 2019-01-24.
  9. 9.0 9.1 "Darum verlässt SMA-Chef Urbon den Solartechnikhersteller wirklich". Hessische/Niedersächsische Allgemeine (in Deutsch). 2018-10-17. Retrieved 2019-01-24.
  10. "SMA Solar's CEO suddenly steps down and plans departure at year-end". PV Tech. Retrieved 2019-01-24.
  11. "SMA Solar Technology AG und Audi kooperieren". FinanzNachrichten.de (in german). 2018-06-13. Retrieved 2019-01-25.CS1 maint: Unrecognized language (link)
  12. "Börse: Meyer Burger weiter stark – SMA profitiert von MVV-Kooperation – RWE gefragt". IWR-Institut. 2017-05-31. Retrieved 2019-01-25.
  13. "Solarstrom noch effizienter nutzen". Miele (in german). 2013-09-04. Retrieved 2019-01-25.CS1 maint: Unrecognized language (link)
  14. "Zurück ins Licht". [[Handelsblatt] (in german). 2016-01-26. Retrieved 2019-01-25.CS1 maint: Unrecognized language (link)
  15. "SMA Solar - Ein Lichtblick im Reich der Sonnenfinsternis". Handelsblatt (in german). 2016-03-30. Retrieved 2019-01-25.CS1 maint: Unrecognized language (link)
  16. "Tigo press-releases". Tigo. Retrieved 2019-01-25.
  17. Witsch, Kathrin. "SMA-Solar-Vorstandschef Urbon tritt ab – Technik- und Vertriebschef Jürgen Reinert wird Nachfolger". Handelsblatt (in Deutsch). Retrieved 2019-01-24.
  18. "Dr.-Ing. Jürgen Reinert wird Vorstandssprecher der SMA – Pierre-Pascal Urbon verlässt Unternehmen". SMA (in german). 2018-10-15. Retrieved 2019-01-25.CS1 maint: Unrecognized language (link)
  19. "Die Sieger". Manager Magazin (in german). 2006-09-22. Retrieved 2019-01-25.CS1 maint: Unrecognized language (link)
  20. "Deutscher Fairness Preis 2008 - German Fairness Award 2008". Fairness Stiftung. Retrieved 2019-01-25.
  21. "Europe's Leading Corporate Bosses Ranked In The 2010 All-Europe Executive Team". Institutional Investor. 2010-04-12. Retrieved 2019-01-25.
  22. "Winner Pierre-Pascal Urbon". Finance Monthly. Retrieved 2019-01-25.
  23. "CEO des Jahres 2016". Obermatt. 2016-07-18. Retrieved 2019-01-25.
  24. "CEO des Jahres". Obermatt (in german). Retrieved 2019-01-25.CS1 maint: Unrecognized language (link)

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