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Queritel Limited
"De-risking Opportunity"
Queritel (dot) com.jpg
Queritel (dot) com - Homepage.jpg
Type of businessPrivate LLC
Type of site
Business Intelligence:
‣ Market Data
‣ Legal Services
‣ Industry Insights
Available inEnglish, Spanish, Portuguese, French, Dutch
Area servedUnited States, Canada, United Kingdom, Netherlands, South Africa, Ghana, Jamaica, Trinidad, Guyana, Barbados, Bahamas, Belize, Saint Kitts & Nevis, Saint Lucia, British Virgin Islands, US Virgin Islands, Grenada, Turks & Caicos Islands, Cayman Islands, Panama, Dominican Republic
Founder(s)Shani Bennett & Kevonne Martin
Key peopleShani Bennett, CEO
Kevonne Martin, COO
Marseille Skyers, CFO
IndustryAgriculture, Banking, Finance, Education, Entertainment, Food, Beverage, Laws, Regulations, Population, Statistics, Telecommunications, Transport, Tourism
ProductsQueritel Business
Queritel Legal
Queritel Field Insights
RegistrationUser & Service Providers - Free
LaunchedDecember 13, 2016
Current statusActive

Queritel (/ˈkwiritɛl/) is a business intelligence platform that connects businesses and entrepreneurs to a global population of vetted/rated freelance researchers and legal service providers.[1] Queritel.com connects businesses and entrepreneurs to pools of freelance market/industry experts and legal service providers who have access to hyperlocal information/data or the skills they need to make business decisions. Queritel also allows clients to scale freelance research teams to physically conduct surveys (in streets, communities, commercial districts, cities etc.) and have those insights uploaded in real time.[2]


Queritel was co-founded in 2016 by Shani Bennett and Kevonne Martin while at the University of the West Indies (UWI), as Law and Marketing Majors. The company was originally named Research Aid Plus and targeted students with research assignments as its customer segment. In February 2018 the company released its second version of its web-based platform to serve its new target market; businesses and entrepreneurs.[3]


Queritel Business[edit]

Queritel business allows customers to have market, legal and industry queries answered by local experts or researchers. Customers send out tasks and receive bids from pre-screened providers. According to Bennett, "what sometimes happens is that our contractors actually bid for jobs and the client may opt for one or the other, depending on that researcher's rating."[4] By providing this small data, companies are best poised to take advantage of business opportunities.

Queritel Legal[edit]

Queritel is seen as a disruptive innovator in the market for legal services. Queritel's push to use machine learning and computer technology to make specialist legal services more affordable and more accessible have been noted by various stakeholders. Queritel through its legal technology allows customers to have critical legal services done by local or overseas legal professionals who are specialist in their respective fields with a success rate of 90% or more. In some cases, law professors and lecturers recommend top-tier students to serve as paralegals on Queritel.com. All legal service providers are subjected to rigorous assessments and vetting.[5]

Queritel Field Insights[edit]

Queritel Field Insights allows customers to scale freelance research teams of up 100 to physically survey streets, communities, cities and commercial districts (anywhere in the world) and have those insights uploaded in real time. Queritel is reducing the data and legal risk businesses face when starting, investing or expanding. Reliance on the wrong information, seriously damages business prospects. To get accurate information, it’s important to use authoritative data from trusted sources.[6]


PitchIT Caribbean[edit]

  • Queritel (then as Research Aid Plus) entered the PitchIT Caribbean challenge and placed in the top 10. PitchIT Caribbean recognized Queritel as one of the best startups in the Caribbean.[7]

University of the West Indies Vincent Hosang Venture Capital Programme (UWI VC)[edit]

National Business Model Competition[edit]

International Business Model Competition[edit]

Democratizing Innovation in the Americas (DIA)[edit]

  • In July 2018 Queritel participated in the Organization of American States's DIA Innovation Lab where they placed 1st for the region. Queritel received commendations from the Minister of State in the Ministry of National Security Senator Charles Jr. as well as an advertising and marketing grant from CitiBank.[11][12]


  • As of December 2018 Queritel.com has served 5111 clients in 21 countries with over 1 Million people visiting the platform.

Online Metrics[edit]

  • There are over 6700 Service Providers on Queritel: [66% - Market/Industry Experts | 44% - Legal Service Providers]


In November 2018 Queritel.com was recognized by Web Summit as one of the worlds top 10% of tech startups. Queritel was invited to joined its world renowned Alpha Program which "spotlights the early stage startups engineering the future, connecting them to the world’s most influential companies, investors, and media."[13][14][15]


  1. "The Gleaner: Queritel Testing New Online Research Platform". www.jamaica-gleaner.com. 2018-04-11. Retrieved 2018-12-23.
  2. "Connect Americas: Queritel Limited". www.connectamericas.com. Retrieved 2018-12-23.
  3. "Loop: UWI Student Entrepreneurs win National Business Model Competition". www.loopjamaica.com. Retrieved 2018-12-23.
  4. "The Gleaner: Queritel Testing New Online Research Platform". www.jamaica-gleaner.com. 2018-04-11. Retrieved 2018-12-23.
  5. "Business Access TV-On Point-Episode 79-Segment3-Queritel:UWI". www.batvja.com. Retrieved 2018-12-23.
  6. "Market Research: How to use Market Research to Minimize Risk". www.blog.marketresearch.com. Retrieved 2018-12-23.
  7. "Caribbean Industrial Research Institute: PitchIT Caribbean Challenge 3.0". www.cariri.com. Retrieved 2018-12-23.
  8. "Jamaica Observer: Eco-Structure Pitch wins Vincent Hosang Venture Competition". www.jamaicaobserver.com. Retrieved 2018-12-23.
  9. "Venture Capital Jamaica: University of the West Indies (UWI) Declared Winner of the 2018 Staging of the National Business Model Competition". www.venturecapitaljamaica.com. Retrieved 2018-12-23.
  10. "Brigham Young University Marriot School: Jamaican Universities Take Home the Gold". www.marriotschool.byu.edu. Retrieved 2018-12-23.
  11. "Trust for the Americas: Democratizing Innovation in the Americas". www.trustfortheamericas.org. Retrieved 2018-12-23.
  12. "Jamaica Information Service: Youth Given Opportunity to be Innovative and Creative". www.jis.gov.jm. 2017-05-10. Retrieved 2018-12-23.
  13. "Web Summit: Alpha". www.websummit.com. Retrieved 2018-12-23.
  14. "Web Summit: Featured Startups". www.websummit.com. Retrieved 2018-12-23.
  15. "Portuguese Economy:Informative, inspirational, intense, mentally stimulating. What words come to your mind when you think about the Web Summit?". www.econews.pt. 2018-11-16. Retrieved 2018-12-23.

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