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Ripped on Business

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Ripped on Business
FoundedFebruary 2018
Users10,000+
Current statusActive

Introduction[edit]

Ripped on Business (@ripped_onbusiness) is an instagram blog account that predominantly focuses on food and travel. The blog has also been known to highlight technology and fitness tips that link in to the mindset of someone that is trying to maintain a healthy yet culinarily diverse lifestyle. The Ripped on Business instagram account was founded in in February 2018 and has since arisen in popularity among the Instagram food community.

History[edit]

Ripped on business was founded in early February of 2018 as identified by the page's first instagram post.[1]. The page has since grown in popularity within the culinary instagram movement, quickly gaining over 10,000 followers within its first year. Ripped on business has continued its sustained popularity on Instagram and at the time of writing, is inching steadily towards the 20,000 followers mark.

Content[edit]

Ripped on Business features a first person view of travel, food and other experiences that the author experiences. Unlike other pages in the same genre, Ripped on business does not feature the Page's owner but instead shows how he experiences the world. The page is based in Manchester England[2] however the page also features meals and experiences obtained via various travels. One recurring theme featured in the Ripped on Business instagram account is the adherence to a varied protein and fat diet that is both tasty but also focused on maintaining a naturally low in carbohydrate content.

A quick glance at the Ripped on Business Instagram account shows a focus on food, travel and health. These 3 core themes form the majority of the account's posts

Cuisine[edit]

The Ripped on Business account focuses on two distinct types of cuisines based on the authors location. When at home, the author is known to cook all meals himself and presents tasty low carbohydrate variations of popular Mediterranean and African meals. The author enjoys cooking as one of his primary hobbies and hence the page has a rustic, home cooked style to both the presentation and setting of the home cooked dishes.

Food showcased when travelling also follows a similar simple and healthy mediterranean theme, however, there are more concessions to the enjoyment of the moment and adherence to a particular food group is not featured as predominately[3].

Travel[edit]

Ripped on business features a rich geographical travel exposure that is mainly focused around England and in particular Manchester (England) where the author is based. The table below shows the locations which the Ripped on Business page has recently featured:

City/Region Country Continent
Manchester England Europe
London England Europe
Edinburg Scotland Europe
Kampala Uganda Africa
Bangcock Thailand Asia
Phuket Thailand Asia
Kuala Lumpur Malaysia Asia
Venzone Italy Europe
San Daniele Italy Europe
Lignano Italy Europe
Opio France Europe
Washington D.C United States of America North America
Snowdonia National Park Wales Europe
Rome Italy Europe

Health[edit]

Ripped on Business page has a loose focus on keeping healthy whilst travelling. The author encourages followers to follow a healthy and active lifestyle regardless of their surroundings by posting pictures of himself in both commercial, hotel and a basic home gym[4][5][6].

The cuisine showcased on this page also supports a health focus, with a good number of posts related to post workout meals and how to maintain a generally "healthy" diet whilst not compromising on a meal's flavours or visual aesthetics[7]

References[edit]

  1. "@ripped_onbusiness on Instagram: "Functional Travel breakfast = 390 kcal, 45g protein, 5g Fat, 38g carb #rippedonebusiness #getlean #goals"". Instagram. Retrieved 2019-10-15.
  2. "@ripped_onbusiness • Instagram photos and videos". www.instagram.com. Retrieved 2019-10-15.
  3. "@ripped_onbusiness on Instagram: "Did I ever mention that tiramisu is by far my favourite dessert 🧁🍰🍦 This one here was simply amazing, so much so that I ate it all in 3…"". Instagram. Retrieved 2019-10-15.
  4. "@ripped_onbusiness on Instagram: "Getting it done early ✅ #leanontheroad #gym #stillsleepy : : : #iphone #ripped #gains #work #management #consultant #manchester #uk…"". Instagram. Retrieved 2019-10-15.
  5. "@ripped_onbusiness on Instagram: "By far the best hotel gym I have been to #liftheavy #shoulderday #protein"". Instagram. Retrieved 2019-10-15.
  6. "@ripped_onbusiness on Instagram: "Light shoulder day and protein heavy breakfast! 450kcal, 49g protein, 7g fat and 36g carbs #stayawayfromthebuffet #lean #summerbody"". Instagram. Retrieved 2019-10-15.
  7. "@ripped_onbusiness on Instagram: "Dinner tonight is a simple pan fried salmon and rocket salad 😊😊😊 Been having too many drinks and nights out this World Cup, need to squeeze…"". Instagram. Retrieved 2019-10-15.

Ripped on Business[edit]


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