SEO PowerSuite
SEO PowerSuite is search optimization software consisting of four tools, each addressing a specific area in SEO: ranking checks, website audits, backlink checks, and link-building and outreach.
Formerly | LinkAssistant |
|---|---|
| Private Company | |
| ISIN | 🆔 |
| Industry | SEO Software |
| Founded 📆 | 2005 |
| Founder 👔 | |
| Headquarters 🏙️ | Minsk |
Area served 🗺️ | |
Key people | Aleh Barysevich |
Production output | SEO PowerSuite, Backlink Checker API |
| Members | |
Number of employees | |
| 🌐 Website | https://www.link-assistant.com/ |
| 📇 Address | |
| 📞 telephone | |
History
SEO PowerSuite emerged from the Link-Assistant Project which started in 2004 in Minsk. The first tool was LinkAssistant, designed for link builders. Later, three more tools were added: Rank Tracker for checking organic keyword rankings, WebSite Auditor for on-site and on-page optimization, SEO SpyGlass for backlink checks. In 2009, the tools were combined[1] into SEO PowerSuite software, a bundle of four desktop tools for SEO optimization.
SEO PowerSuite creator and inspirator Aleh Barysevich is an SEO expert and speaker at major industry conferences, including SMX [2] and BrightonSEO[3].
In 2015, another founder Viktar Khamianok moved from LinkAssistant to founding RozumRobotics[4], an IT company specialized in robotics and motion AI.
Sphere of application
SEO PowerSuite positions itself as software for white-hat SEO, as opposed to spamdexing and search engine marketing, with the focus on the following:
- Keyword research
- Topic clustering
- Keyword mapping[5]
- Monitoring organic keyword ranking
- Analysis of the search results page (SERP)
- Technical website audit
- Generating technical SEO files (XML sitemaps, robots.txt instructions)
- AI-assisted SEO copywriting[6]
- Link checks
- Link building
- Verifying backlinks
- Bulk email outreach.
Unique metrics for SEO estimates
- Keyword Difficulty (KD)
- Keyword Efficiency Index (KEI)
- InLink Rank (aimed to tweak Google's PageRank)
- Domain Strength
- Visibility
- Expected PPC and CPC costs.
Data
SEO PowerSuite tools integrate with Google Analytics, Google Search Console, Google Ads Keyword Planner, and Dropbox.
Data export is available in CSV, PDF, Excel, HTML, or by copy-paste. There is premium cloud storage for projects and reports.
SEO PowerSuite's data is obtained via web scraping by its own developed BLEXBot crawler (built within WebMeUp team)[7]. The BLEXBot crawler is identified by having a user-agent of the following form:
Mozilla/5.0 (compatible; BLEXBot/1.0; +http://webmeup-crawler.com/).
SEO PowerSuite provides a Backlink Checker API counting 3.7 trillion external backlinks, 264 million indexed domains, 7.1 billion pages crawled daily. In 2021, the company held in-house research,[8] comparing 4 largest backlink vendors, claiming it's comparable to the largest commercially available backlink checking tools.
References
- ↑ "Link-Assistant.Com press release". www.link-assistant.com. Retrieved 2022-01-19.
- ↑ Satisfying the Need for Speed (By Aleh Barysevich of SEO PowerSuite, SMX London 2018), retrieved 2022-01-19
- ↑ "39 #BrightonSEO September 2015 Slidedecks | Search Candy". www.searchcandy.uk. Retrieved 2022-01-19.
- ↑ "AIMA Board". www.aim-association.by. Retrieved 2022-01-19.
- ↑ "Keyword mapping – The why, what and how". Inbound Marketing Bliss. 2021-04-21. Retrieved 2022-01-19.
- ↑ Council, Young Entrepreneur. "Council Post: How Internet Marketers Can Take Advantage Of AI". Forbes. Retrieved 2022-02-08.
- ↑ "About WebMeUp – SEO Software for Success Driven Online Marketers". webmeup.com. Retrieved 2022-01-19.
- ↑ "Top 4 backlink API vendors compared (1 million domain study)". Search Engine Land. 2021-12-13. Retrieved 2022-01-19.
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