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SEO PowerSuite

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SEO PowerSuite is search optimization software consisting of four tools, each addressing a specific area in SEO: ranking checks, website audits, backlink checks, and link-building and outreach.

SEO PowerSuite
Formerly
LinkAssistant
Private Company
ISIN🆔
IndustrySEO Software
Founded 📆2005
Founder 👔
Headquarters 🏙️Minsk
Area served 🗺️
Key people
Aleh Barysevich
Production output
SEO PowerSuite, Backlink Checker API
Members
Number of employees
🌐 Websitehttps://www.link-assistant.com/
📇 Address
📞 telephone

History[edit]

SEO PowerSuite emerged from the Link-Assistant Project which started in 2004 in Minsk. The first tool was LinkAssistant, designed for link-builders. Later, three more tools were added: Rank Tracker for checking organic keyword rankings, WebSite Auditor for on-site and on-page optimization, SEO SpyGlass for backlink checks. In 2009, the tools were combined[1] into SEO PowerSuite software, a bundle of four desktop tools for SEO optimization.

SEO PowerSuite creator and inspirator Aleh Barysevich is an SEO expert and speaker at major industry conferences, including SMX [2]and BrightonSEO[3].

In 2015, another founder Viktar Khamianok moved from LinkAssistant to founding RozumRobotics[4], an IT company specialized in robotics and motion AI.

Sphere of application[edit]

SEO PowerSuite positions itself as software for white-hat SEO, as opposed to spamdexing and search engine maketing, with the focus on the following:

Unique metrics for SEO estimates[edit]

  • Keyword Difficulty (KD)
  • Keyword Efficiency Index (KEI)
  • InLink Rank (aimed to tweak Google's PageRank)
  • Domain Strength
  • Visibility
  • Expected PPC and CPC costs.

Data[edit]

SEO PowerSuite tools integrate with Google Analytics, Google Search Console, Google Ads Keyword Planner, and Dropbox.

Data export is available in CSV, PDF, Excel, HTML, or by copy-paste. There is premium cloud storage for projects and reports.

SEO PowerSuite's data is obtained via web scraping by its own developed BLEXBot crawler (built within WebMeUp team)[7]. The BLEXBot crawler is identified by having a user-agent of the following form:

Mozilla/5.0 (compatible; BLEXBot/1.0; +http://webmeup-crawler.com/).

SEO PowerSuite provides a Backlink Checker API counting 3.7 trillion external backlinks, 264 million indexed domains, 7.1 billion pages crawled daily. In 2021, the company held in-house research,[8] comparing 4 largest backlink vendors, claiming it's comparable to the largest commercially available backlink checking tools.

References[edit]

  1. "Link-Assistant.Com press release". www.link-assistant.com. Retrieved 2022-01-19.
  2. Satisfying the Need for Speed (By Aleh Barysevich of SEO PowerSuite, SMX London 2018), retrieved 2022-01-19
  3. "39 #BrightonSEO September 2015 Slidedecks | Search Candy". www.searchcandy.uk. Retrieved 2022-01-19.
  4. "AIMA Board". www.aim-association.by. Retrieved 2022-01-19.
  5. "Keyword mapping – The why, what and how". Inbound Marketing Bliss. 2021-04-21. Retrieved 2022-01-19.
  6. Council, Young Entrepreneur. "Council Post: How Internet Marketers Can Take Advantage Of AI". Forbes. Retrieved 2022-02-08.
  7. "About WebMeUp – SEO Software for Success Driven Online Marketers". webmeup.com. Retrieved 2022-01-19.
  8. "Top 4 backlink API vendors compared (1 million domain study)". Search Engine Land. 2021-12-13. Retrieved 2022-01-19.


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