Salish Matter
| Salish Matter | |
|---|---|
| Born | Salish Matter November 29, 2009 Nyack, New York, U.S. |
| 🏳️ Citizenship | American |
| 💼 Occupation | YouTuber; social media influencer; entrepreneur |
| 👴 👵 Parents |
|
| 👪 Relatives | Hudson Matter (brother) |
| 🌐 Website | https://www.youtube.com/@salishmatter |
Salish matter | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| YouTube information | ||||||||||
| Channel | ||||||||||
| Years active | 2023-present | |||||||||
| Subscribers | 3.12 million | |||||||||
| Total views | 111 million | |||||||||
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Salish Matter (born November 29, 2009) is an American teen social-media personality and entrepreneur who first gained attention appearing in videos produced by her father, photographer and creator Jordan Matter, and later through her own official social profiles and channel.[1][2]
Early life
Salish Matter was born on November 29, 2009, in Nyack, New York.[3][4] She is the daughter of photographer Jordan Matter and his wife Lauren Boyer Matter, and has a sibling, Hudson Matter.[5][6]
Gymnastics
Salish has trained in gymnastics and has appeared in athletic- and challenge-style videos that highlight tumbling and gymnastic skills; these videos contributed to her early online following and are a recurring theme in her content.[7][8]
Sincerely Yours
In September 2025, Salish co-founded a teen-focused skincare brand called "Sincerely Yours," released through Sephora; the line was developed with dermatologists Mara Weinstein Velez, Robin Schaffran, and cosmetic chemist Longchuan Huang, and targeted at young, sensitive skin.[9][10][11][12]
Awards
- Nickelodeon Kids' Choice Awards — **Favorite Creator Family** (2024), awarded to Jordan Matter & Salish Matter.[13]
References
- ↑ Green, Amy (2025-09-05). "Jordan and Salish Matter Launch Sincerely Yours". PR Newswire. Retrieved 2025-10-16.
- ↑ Staff (2025-09-29). "Salish Matter and Dad Jordan on Those Dating YouTube Videos & Sincerely Yours". Teen Vogue. Retrieved 2025-10-16.
- ↑ "Who Is Salish Matter? All About the YouTuber & Influencer". Parade. 2025-09-08. Retrieved 2025-10-16.
- ↑ "Teen Influencer's Makeup Launch Causes 'Pure Chaos' at N.J. Mall". People. 2025-09-06. Retrieved 2025-10-16.
- ↑ "Getting the cover shot". University of Richmond Magazine. 2020. Retrieved 2025-10-16.
- ↑ Green, Amy (2025-09-05). "Jordan and Salish Matter Launch Sincerely Yours". PR Newswire. Retrieved 2025-10-16.
- ↑ "Creators On The Rise: Jordan Matter has been YouTubing for years. Now his daughter Salish is changing his channel". Tubefilter. 2022-08-17. Retrieved 2025-10-16.
- ↑ "Salish Matter Is Your Average Teen (Who Shuts Down a Mall and Sells Out Sephora)". Glamour. 2025-09. Retrieved 2025-10-16. Check date values in:
|date=(help) - ↑ "Salish Matter and Dad Jordan on Those Dating YouTube Videos & Sincerely Yours". Teen Vogue. 2025-09-29. Retrieved 2025-10-16.
- ↑ "Sephora Targets Teen Skin-Care Shoppers With New Brand Sincerely Yours". Fashionista. 2025-09-05. Retrieved 2025-10-16.
- ↑ "With Sincerely Yours, Sephora officially targets Gen Alpha". Glossy. 2025-09-05. Retrieved 2025-10-16.
- ↑ "This new skincare brand for teens is taking Gen Alpha by storm—and all products are under $30". Byrdie. 2025-09-13. Retrieved 2025-10-16.
- ↑ "Every Kids' Choice 2024 Winner!". Nickelodeon. 2024-07-13. Retrieved 2025-10-16.
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