Scott koondel

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Scott Koondel (born January 27, 1964) is an American media executive, producer, and entrepreneur. He is the founder and CEO of Sox Entertainment, a production and distribution company focused on developing, packaging, and licensing television content across broadcast, cable, and streaming platforms. Koondel previously held senior executive roles at CBS Corporation and Paramount, where he played a significant role in shaping content licensing and digital distribution strategies.

Career

Early career

Koondel began his career in television at WPIX-TV in New York, where he served as National Sales Manager from 1990 to 1993. He later joined Paramount Domestic Television, a predecessor of CBS Studios, as Manager of Off-Network Television, gaining early experience in content distribution and syndication. Before joining CBS, Koondel held senior leadership roles at Warner Bros. Television, where he worked in domestic cable distribution and syndication. His work was instrumental in distributing high-profile series, including Friends and ER, into syndication.

CBS Corporation

CBS Corporation Koondel served as Chief Corporate Content Licensing Officer at CBS Corporation from 2012 to 2018. He was responsible for overseeing the licensing of content across all CBS divisions, including CBS Studios, Showtime, and The CW. During this time, he secured high-profile content deals with Netflix and Hulu, significantly contributing to the financial sustainability of The CW network.

He also pioneered a new approach to monetizing original programming by pre-selling streaming rights. This model was used for Under the Dome, allowing CBS to finance production through Amazon licensing before airing the show.

Koondel facilitated early licensing partnerships with streaming platforms such as Netflix and Hulu, helping redefine how content was monetized in the digital age. He also pioneered new windowing strategies for scripted series, laying groundwork for modern streaming-native content models.

Sox Entertainment In 2018, Koondel left CBS to launch Sox Entertainment, a company focused on developing, packaging, and licensing scripted content for multiple platforms. The company also provides advisory services to media companies on licensing strategies, M&A activity, and direct-to-consumer operations.

As CEO, Koondel executive produces Judy Justice, a courtroom show streaming on Amazon Freevee starring Judge Judy Sheindlin. He also executive produces Tribunal Justice, another Freevee legal series featuring former Hot Bench judges. Sox Entertainment has produced more than 500 episodes for streaming platforms.

Notable productions

• Judy Justice (2021–present) – Executive Producer
• Tribunal Justice (2023–present) – Executive Producer
• Big Man – Scripted series in development about NBA legends Wilt Chamberlain and Bill Russell
• Momma – Short film co-produced with director Nacho Arenas
• America's Next Top Model (VH1) – Packaged, with sales and marketing strategy
• Hip Hop Squares (VH1) – Packaged, with sales and marketing strategy
• Drop the Mic (TBS) – Packaged, with sales and marketing strategy
• Carpool Karaoke (Apple TV+) – Packaged, with sales and marketing strategy
• Just Another Immigrant (Showtime) – Packaged, with sales and marketing strategy

Industry Impact Koondel is regarded as a key figure in shifting network content strategies toward digital-first and streaming-focused licensing models. His work demonstrated that unscripted and legal programming, like Judge Judy, could outperform more expensive dramas in terms of viewer engagement and licensing value.

Personal life and advocacy

A former foster youth, Koondel is an advocate for children in foster care. He supports organizations such as One Simple Wish and co-produced the short film Momma, which explores the emotional journey of children entering the foster care system.

Awards and recognition

• 'Daytime Emmy Award' – Outstanding Legal/Courtroom Program for Judy Justice
• Named in Mediaweek's MW-50: Most Influential Executives Shaping the Future of Media (2007)

Media appearances

• I Produce Money: Why a CBS Veteran Left the C-Suite to Become a Media Entrepreneur – *Strictly Business* podcast, March 8, 2023
• Interview with Marc Berman – Featured on Popstar.one, Apple Podcasts, and YouTube

External links

• Sox Entertainment official website
• "I Produce Money": Why a CBS Veteran Left the C-Suite – Strictly Business (Variety)
• Scott Koondel at IMDb

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