|Available in||English, Spanish, Chinese, Arabic, Italian, Swahili|
|Founder(s)||Tom Adams, Alexie Harper, Ori Ratner|
|Alexa rank||Global: 202,433 / US: 86,492 (November 2017[update])|
Smartly is an online learning platform that is aimed at professional adults. Unlike traditional MOOC programs that use videos and lecture based methodologies, Smartly uses interactive software and “bite-sized” content to engage the student through Active learning. This type of “machine learning tutoring" gives instant feedback to the learner and is meant to be more engaging, thus helping the student learn faster and more effectively. Smartly's headquarters are in Washington, DC .
Smartly was founded under the umbrella company Pedago (PEH-duh-goh) in 2013 by three former leaders at the online learning company Rosetta Stone, including the former CEO and Chairman of the board, Swedish entrepreneur Tom Adams. Former Rosetta Stone director of R&D Alexie Harper and Director of Software Development Ori Ratner are his fellow co-founders.
Smartly went through several iterations of its offering, including a subscription product. In 2016 they launched a selective Masters of Business Administration (MBA) program that’s free for students who are accepted. The MBA is a licensed degree and had a 7% acceptance rate in 2016. The first MBA class was comprised of 150 students with over 85% of students coming from top 20 schools. In 2017, Smartly introduced an Executive MBA degree for mid-career professionals.
Smartly’s most recent business model is to charge companies and universities using its technology, versus charging students tuition fees. They also hope to monetize on employers who are seeking job candidates through their career network comprised of Smartly students and graduates. Their goal in not charging the student is to make learning and education more accessible, as well as more efficient.
According to Smartly, “courses are developed by content development teams that include seasoned professionals from the industry and expert reviewers, many of which hold doctorates or advanced degrees”. Current courses on their website as of 2017 are focused on business education.
- Pedago's Smartly - A New Approach to Online MBA & Career Network
- First Look: Rosetta Stone’s Former CEO Is Launching an Edtech App
- Pedago: A quick — and free — MBA program (Video)
- How Washington’s entrepreneurs are revolutionising the way we learn
- Smartly Debuts a Free MBA
- Smartly Executive MBA Program: Are You Ready for the Future of Education?
- Two Smartly MBA Students Make the 2018 Forbes 30 Under 30 List
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