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Smita Rajgopal

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Smita Rajgopal
Born
🏳️ NationalityIndian
🎓 Alma materSymbiosis Institute of Management Studies
💼 Occupation
🌐 WebsiteOfficial site

Smita Rajgopal is an Indian graphic design professional and branding consultant.[1] She is the founder and director of Smitten, a creative services studio specializing in graphic design and brand consultancy, established in 2008.[2]

Life and career[edit]

Smita Rajgopal is a graduate of Symbiosis Institute of Management Studies, Pune, India.

Smita began her career in graphic designing with Beyondesign, a graphic design boutique based in Mumbai. After leaving Beyondesign, she founded Smitten in June 2008. Initially established in Chennai, the company expanded, setting up operations in Bengaluru, Mumbai, Dubai and New York.

At Smitten, Smita has worked with clients such as Disney, Panasonic, Johnnie Walker, CEAT, ITC Hotels and SunEdison. She has been featured on the Chennai segment of the lifestyle series What's With Indian Women? on Netflix.[3] Smita is also credited with encouraging alternate fitness methods at the workplace by setting up a pole in the office and taking up aerial silk fitness routines.[4] Additionally, Smitten was one of the workplaces to introduce the trend of pet-friendly workplaces to reduce stress levels among the employees with a cat called FM who also serves at the company mascot.[5]

References[edit]

  1. "Smita Rajgopal, an engineer with MBA degree, opts for graphic designing as her career". The Economic Times. 2011-11-14.
  2. "Colour black has associations both positive and negative". The Hindu Business Line. 2014-09-11.
  3. "What's With Indian Women". Netflix.
  4. "What's a pole doing in her office?". Deccan Chronicle. 2016-03-31.
  5. "Pets are the new stressbusters at work". Femina Magazine. 2016-06-12.

External links[edit]


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