Something Big Is Happening
Something Big Is Happening is an essay by Matt Shumer, an AI entrepreneur,[1] about the impact of Artificial Intelligence, published in February 2026, that has since been reportedly viewed more than 80 million times[2] and widely discussed[3][2][4]. Shumer noted that the technology has crossed an important threshold, where AI has become capable of creating self-improving systems. Referring to one of the most recent AI models, he wrote, "It was making intelligent decisions. It had something that felt, for the first time, like judgment. Like taste."[1] Speaking to CNBC’s “Power Lunch”, Shumer said that his “core message” is "people in the workforce should start to use and experiment with AI tools so they can understand what’s coming"[5].
Even as the essay was widely shared and discussed, the essay also elicited criticism. Paulo Carvao, in an essay published by the Forbes Magazine, stated that some of his advice is sound, but added, "It reads at times like a sales pitch. He urges readers to subscribe to the most advanced AI tools. He implies that those with access to premium models will outpace those without. He frames paid AI subscriptions as a form of insurance against obsolescence."[3] Writing in The Guardian, Dan Milmo and Aisha Down mentioned Shumer as having a history of AI hype and stated, "He previously excited the internet by announcing the release of the world’s “top open-source model”, which it was not".[2]
References
- ↑ 1.0 1.1 Shumer, Matt. "Something big is happening in AI — and most people will be blindsided". Fortune. Retrieved 2026-02-17.
- ↑ 2.0 2.1 2.2 Milmo, Dan; Down, Aisha (2026-02-13). "AI is indeed coming – but there is also evidence to allay investor fears". The Guardian. ISSN 0261-3077. Retrieved 2026-02-17.
- ↑ 3.0 3.1 Carvão, Paulo. "The Problem With Tech's Latest "Something Big Is Happening" Manifesto". Forbes. Archived from the original on 2026-02-13. Retrieved 2026-02-17.
- ↑ Mohanty, Deebashree (2026-02-13). "AI job disruptions are real - Matt Shumer warns it's coming faster than you think". India Today. Retrieved 2026-02-17.
- ↑ Capoot, Ashley (2026-02-13). "Investor Matt Shumer says viral essay wasn't meant to scare people". CNBC. Retrieved 2026-02-17.
External links
- The February 9 2026 original essay by Matt Shumer on shumer.dev.
- The February 10 2026 popular post on X by Matt Shumer.
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