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Stephen Platcow

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Stephen Platcow (born January 4, 1966) is an American advertising executive and movie producer. He is a founding partner of RPM Advertising[1] and an executive producer of the award-winning documentary film, “Not Yet Begun to Fight.”[2]

Early life and education[edit]

Platcow was born in Park Ridge, Illinois just outside Chicago and grew up in the village of Lake Bluff, Illinois, a northern suburb on the coast of Lake Michigan.

He attended Lake Forest High School until he graduated in 1984. Platcow then received a bachelor’s degree in Organizational Communications from Arizona State University.

Advertising career[edit]

As an Account Executive at Foote, Cone & Belding/Los Angeles, Nahser Advertising and others, Platcow’s worked on blue chip clients like General Motors, Farmers Insurance, Bang & Olufsen and Schwinn Bicycle Company to name a few. After moving back to Chicago, he met a few like-minded advertising professionals and founded his own agency: Rodi, Platcow, Malin Advertising, Inc. on April Fool’s Day, 1994.[3]

By the early 2000s, RPM had become one of the top 25 privately-held advertising companies in Chicago with a growing roster of coveted clients including Horseshoe Casino, the Daily Herald (Arlington Heights), White Hen Pantry, Field Museum of Natural History and Hertz Car Sales. Current clients include Boyd Gaming, Fields Automotive Group, Pinnacle Entertainment, Saratoga Casino Hotel, Terlato Wines International and Seneca Nation.

Platcow is currently chief executive officer of RPM Advertising, Inc. which is headquartered in Chicago.

Film[edit]

In addition to his advertising duties with RPM, Platcow served as executive producer of the highly acclaimed documentary film, “Not Yet Begun to Fight” released in 2011[4]. Directed by Shasta Grenier and Sabrina Lee, the film chronicles the struggles of wounded war veterans trying to heal through the simple act of fly-fishing.

Since its opening in 2012 through various film festivals across the country, “Not Yet Begun to Fight” has garnered considerable attention from critics and the press including The New York Times[5], the Hollywood Reporter[6], and most notably the Sun-Times’ Roger Ebert [7] who gave it two thumbs up. In addition, Ebert chose it for an exclusive slot in his annual film festival just before his passing[8]. After appearing in theaters, the film had its broadcast premiere on PBS nationwide beginning on November 11, 2013[9]. The film has won many awards including the Audience Award at the Florida Film Festival (2012[10]), the Moving Mountains Award at Mountainfilm Telluride (2012)[11], the Audience Award at the San Diego Film Festival (2012),[12] the Big Sky Award at the Big Sky Film Festival (2013)[13] and the Hero Award at the My Hero Film Festival (2012). It was chosen as Official Selection at the following film festivals: Ebertfest (2013)[14], Red Rock Film Festival (2012)[15], Atlanta Film Festival (2012) [16]and Wild and Scenic Film Festival (2013)[17]. "Not Yet Begun to Fight" was also nominated for three Northwest Emmy Awards (2014)[18]. The film was nominated for Documentary in the Topical category.  Directors Sabrina Lee and Shasta Grenier were nominated for Director in the Post Production category.

Platcow’s advertising agency is credited on the film with Media Production[19].

Restaurant[edit]

In June of 2014, Platcow opened up a high end steakhouse called PM Prime on Chicago's North Shore in the suburb of Highwood. [20] The restaurant gained a great deal of media exposure surrounding it's elaborate aviation-themed decor[21]. The restaurant featured the creations of award-winning chef Dominick Zumpano.[22] The restaurant also garnered media attention surrounding it's supper club events that were inspired by AMC's hit show Madmen.[23]

Personal life[edit]

Platcow serves as a board member for the Chicago Public Library Foundation and for the Illinois Chapter of the March of Dimes. Platcow is an avid aviator [24] and has earned a Multi-engine Commercial Pilot’s License from Airline Transport Professionals.

References[edit]

  1. Lazarre, Lewis (November 16, 2014) “RPM Advertising turns 20 and celebrates in philanthropic fashion” Chicago Business Journals Retrieved 4/25/2018.
  2. “Chicago Tonight 11/11/2013” WTTW-TV PBS Chicago. Retrieved 4/25/2018.
  3. Lazarre, Lewis (November 16, 2014) “RPM Advertising turns 20 and celebrates in philanthropic fashion” Chicago Business Journals. Retrieved 4/25/2018.
  4. Not Yet Begun to Fight (2012), retrieved 2018-06-11
  5. Rapold, Nicolas (October 24, 20130 “Fishing as Therapy” New York Times Retrieved 4/25/2018.
  6. Scheck, Frank (October 23, 2013) “Not Yet Begun to Fight: Film Review” Hollywood Reporter Retrieved 4/25/2018.
  7. Mozaffar, Omer M. (October 24, 2013) “Not Yet Begun to Fight” Rogerebert.com Retrieved 4/25/2018.
  8. Ebert, Chaz (October 24, 2013) “A Powerful Documentary that Touched Roger ‘Not Yet Begun to Fight’” Rogerebert.com Retrieved 4/25/2018.
  9. “Afternoon Shift (November 11, 2013) WBEZ-FM Chicago Public Radio. Retrieved 4/25/2018.
  10. Union-Tribune, San Diego. "Wounded vets documentary to premier Friday". sandiegouniontribune.com. Retrieved 2018-06-11.
  11. Union-Tribune, San Diego. "Wounded vets documentary to premier Friday". sandiegouniontribune.com. Retrieved 2018-06-11.
  12. "Documentary shows injured vets fly fishing toward recovery". Retrieved 2018-06-11.
  13. "Documentary shows injured vets fly fishing toward recovery". Retrieved 2018-06-11.
  14. "Ebertfest's 'Not Yet Begun to Fight' | The Daily Illini". dailyillini.com. Retrieved 2018-06-11.
  15. "Films at the Red Rock Film Festival — Zion Canyon, Utah". www.redrockfilmfestival.com. Retrieved 2018-06-11.
  16. "Drama of familial loss, love a film festival opening weekend highlight". accessatlanta. Retrieved 2018-06-11.
  17. "Not Yet Begun To Fight - Wild & Scenic Film Festival". Wild & Scenic Film Festival. Retrieved 2018-06-11.
  18. "2014 - 51st Annual Emmy® Nominations | Nominations & Recipients". archive.is. 2014-06-19. Retrieved 2018-06-11.
  19. "Not Yet Begun To Fight | One battle is over. Another is just beginning". www.notyetbeguntofightfilm.com. Retrieved 2018-04-25.
  20. "New Chicago area steak house celebrates great moments in aviation". General Aviation News. 2014-09-03. Retrieved 2018-06-11.
  21. "Aviation-Themed Steakhouse Opens Near Chicago". Flying Magazine. Retrieved 2018-06-11.
  22. "New Chicago Steak House PM Prime Celebrates Aviation History - Aviation Maintenance Magazine". www.avm-mag.com. Retrieved 2018-06-11.
  23. "Wintrust Business Lunch 4/4/15: Dan Goldstein of MarketWatch, Easter butter lambs, Barney Frank and PM Prime's "Mad Men" menu". WGN Radio - 720 AM. 2015-04-04. Retrieved 2018-06-11.
  24. Pope, Stephen (July 24, 2014) “Aviation Themed Steakhouse Opens Near Chicago” Flying Magazine. Retrieved 4/25/2018.[1]

External links[edit]


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