Straight (magazine)
Straight was the first glossy gay men magazine in Sweden, launched in October 1999. It was focused on fashion and gay culture.
Straight was published by QX. Karl Andersson was initial the editor in chief[1] and Ted Hesselbom the fashion editor[2]. Andersson started the magazine in October 1999,[3] inspired by magazines like Attitude and XY.[2] It was launched as an ad-financed free newspaper to be distributed quarterly in Malmö, Stockholm, Gothenburg and Copenhagen.[2] Later Jon Voss took over as editor.[4] In 2001, Voss defined the magazine as targeting men who lived in cities with an interest in fashion.[4] At the time, it had a circulation of 25,000 copies.[4]
Straight also attempted to launch German and French editions.[5]
References
- ↑ Gay Man's Worst Friend: the story of Destroyer Magazine. Entartetes Leben. 1 November 2012. p. 19. ISBN 978-91-633-6899-8. Retrieved 1 December 2015. Search this book on
- ↑ 2.0 2.1 2.2 Schultz, Susen (29 October 1999). "Straight on! Karl Andersson tänker göra Sveriges kaxigaste bögtidning". Svenska Dagbladet.
- ↑ Schultz, Susen (9 July 1999). "Gayvärlden ny målgrupp för medier". Svenska Dagbladet.
- ↑ 4.0 4.1 4.2 Hellberg, Malin (10 March 2001). "Tidningar utanför normen säljer". Sydsvenskan (in Swedish).CS1 maint: Unrecognized language (link)
- ↑ Schultz, Susen (16 December 2001). "Glassiga bögar, kämpande flator". Svenska Dagbladet (in Swedish).CS1 maint: Unrecognized language (link)
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