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Swanepoel Power 200

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Swanepoel POWER 200: The Most Powerful People in Residential Real Estate
File:2017 SP200 cover.png
Cover of the 2017 edition
Author
Illustrator
CountryUnited States
LanguageEnglish
PublishedAnnually since 2014
Media typePrint and online
Pages
Websitewww.sp200.com

The Swanepoel Power 200 (SP200) is the official annual ranking of the 200 Most Powerful People in residential real estate in North America (United States and Canada).[1][2][3] [4][5]

Methodology[edit]

The rankings are based a rigorous three-part methodology[6] to rank leaders taking into account attributes such as the individual’s personal influence, his/her tenure in the industry, the office he or she holds, the size of the company, the decision-making power of said office, the financial resources of the company, the company's significance and contribution to the industry, the company’s geographic reach, and his or her recent activities.[7][8][9] The rankings is under the guidance of trends analyst Stefan Swanepoel.[10][11][12] Swanepoel is widely acknowledged as the leading researcher on real estate trends in the United States[13] and is author of the annual Swanepoel Trends Report that has been published annually since 2006.[14][15] Leaders are placed in one of the following categories: Corporate Executives, Power Brokers, Technology Executives, Women Leaders, Association Executives, Trendsetters, Emerging Leaders and Social Influencers.

Annual Rankings[edit]

The 10 Most Powerful People in Residential Real Estate in 2018 (previous rankings by year included)

Name Title Company/Organization 2018 2017 2016 2015 2014
Increase Gary W. Keller Co-founder and CEO Keller Williams Realty 1 3 4 4 4
Decrease Spencer Rascoff CEO Zillow Group 2 1 2 3 2
Increase Ron Peltier Chairman and CEO Berkshire Hathaway HomeServices 3 4 2 3 2
Increase David Liniger Co-founder and Chairman RE/MAX 4 5 8 7 5
Increase Ryan Schneider CEO and President Realogy Holding Corp. 5 N N N N
Increase Bruce G Zipf President and CEO NRT (company) LLC 6 8 7 9 13
Increase John Davis CEO Keller Williams Realty 7 13 A A A
Increase Bob Goldberg CEO National Association of Realtors 8 28 30 30 34
Increase Glenn Kelman CEO Redfin 9 29 23 17 21
Decrease Ryan O’Hara CEO Move (company) 10 9 11 28 N
Legend
Icon Description
Increase Up from previous year
Steady Unchanged from previous year
Decrease Decline from previous year
A Above 200
N Not Yet in Industry
R Retired

2018[edit]

Keller Williams Realty Co-founder and Chairman Gary Keller, who moves up two slots[16] to grab the top position as the Most Powerful Person in Residential Real Estate for 2018 [17] With still a very strong year the CEO of Zillow Group (NASDAQ: Z), Spencer Rascoff [18], moves down one slot above Ron J. Peltier, Chairman and CEO of HomeServices of America [19](a Berkshire Hathaway company) conglomerate, that after various acquisitions, including the third largest brokerage in the U.S., Long & Foster, moves up to No. 3. Rascoff is still ranked as the Most Influential Technology executive in the real estate industry. National Association of Realtors leaders all had a strong showing this year.[20]

Realogy (NYSE: RLGY) chairman, president and CEO Richard A. Smith and the Most Powerful Person in Residential Real Estate for 2014, 2015 and 2016, drops off the list due to his retirement in 2017. Other SP200 top 10 executives retiring in 2017 included NAR CEO, Dale Stinton, and Realogy Franchise Group CEO, Alex Perriello. Amy Bohuntinsky, COO of Zillow Group moves down one overall slot to No. 11 but retains her position as the most powerful woman in the residential real estate brokerage industry.[21] Helen Hanna Casey, CEO of Howard Hanna Real Estate Services, moves up one position to No. 12 and is the second most powerful woman with Jill Jacobi Wood, Managing Principal of Windermere being listed as the third most powerful woman in residential real estate.

2017[edit]

Spencer Rascoff the CEO of Zillow Group (NASDAQ: Z) claims the top slot from Realogy (NYSE: RLGY) chairman, president and CEO Richard A. Smith as the Most Powerful Person in Residential Real Estate for 2017. This is the first time a tech executive achieves the top slot. Smith ranks number 2 followed by Keller Williams Realty Co-founder and Chairman Gary Keller, who moves up one slot[22] for his top 3 debut. Amy Bohuntinsky, COO of Zillow Group not only claims the top spot as most powerful woman in the residential real estate but also becomes the first woman to secure a top 10 ranking. Helen Hanna Casey, CEO of Howard Hanna Real Estate Services, jumps two slots from a year ago to No. 13 and is the second most powerful woman in residential real estate with Douglas Elliman Real Estate President and CEO Dottie Herman climbing one slot to No. 17 and number 3 on the woman's list. From over three million real estate professionals, less than 0.01% were selected to be recognized on the SP200.

2016[edit]

Richard A. Smith, chairman, chief executive officer and president of Realogy Holdings Corp. (NYSE: RLGY), was again named as The Most Powerful Person in Residential Real Estate for the second consecutive year.[23] Realogy owns half of the top 10 brands in the industry: Coldwell Banker, Century 21 Real Estate, Sotheby’s International Realty, ERA and Better Homes and Gardens Realty. With approximately 13,600 franchised and company-owned offices and over 240,000 brokers and agents worldwide, Realogy touches one out of every four home sales in America. Spencer Rascoff, CEO, of Zillow, Group (NASDAQ: Z) rose one place to number 2[24] with Ron J. Peltier, Chairman and CEO of HomeServices of America (a Berkshire Hathaway company) conglomerate rounding out the top 3. The top 5 states represents 48% of all leaders with California representing 21%, Texas 8%, New Jersey 6.5%, Illinois 6% and Washington 6% of the SP200. The Top 200 executives were represented as follows: Brokerage 48%, Corporate 16%, Tech 14%, Organized Real Estate 13.5% and Thought Leaders 8.5%. Helen Hanna Casey keeps the top slot as the most powerful woman in the residential real estate industry for the second year.

2015[edit]

Richard A. Smith, chairman, chief executive officer and president of Realogy Holdings Corp. (NYSE: RLGY), was again named as The Most Powerful Person in Residential Real Estate for the second consecutive year[25] with Spencer Rascoff, CEO, of the Zillow, rising one place to second[26] The top 5 states represents 48% of all leaders with California representing 21%, Texas 8%, New Jersey 6.5%, Illinois 6% and Washington 6% of the SP200. The Top 200 executives were represented as follows: Brokerage 48%, Corporate 16%, Tech 14%, Organized Real Estate 13.5% and Thought Leaders 8.5%. A total of 33 Realogy executives[27] and independent franchisees affiliated with Realogy's brands were recognized.[28] Helen Hanna Casey became the highest ranking and most powerful woman in the residential real estate industry after Margaret Kelly, the former CEO of RE/MAX retired.[29]

2014[edit]

Richard A. Smith, chairman, chief executive officer and president of Realogy Holdings Corp. (NYSE: RLGY), was named as the Most Powerful Person in Residential Real Estate Brokerage for 2013/14.[30] In October 2012 Smith led Realogy to the second largest initial public offerings of the year behind Facebook. Ranked second was Ron J. Peltier,[31] the man atop the HomeServices of America (a Berkshire Hathaway company) conglomerate. According to the Forbes Global 2000 list and formula[32] Berkshire Hathaway[33] is the ninth largest public company in the world. Spencer Rascoff, CEO of Zillow (NASDAQ: Z), one of the 1,000 largest websites in the world and with over 50 million unique visits per month, also the largest real estate website in the world, was listed third on the SP200. Zillow also powers the AOL Real Estate’s home search.

References[edit]

  1. Wall Street Journal, January 14, 2014
  2. Chicago Tribune, February 6, 2015
  3. Fairfield Sun, January 21, 2015
  4. Marketwatch, January 10, 2014
  5. Houston Business Journal, January 16, 2014
  6. Bloomberg, January 16, 2014
  7. Wall Street Journal, January 10, 2014
  8. CNN Money, January 14, 2015
  9. MSN Money, January 16, 2014
  10. NASDAQ, January 10, 2014
  11. Forbes, April 12, 2011
  12. NASDAQ, January 14, 2015
  13. Yahoo Finance, January 9, 2014
  14. REALTOR Mag, January 9, 2014
  15. New Jersey Herald, January 31, 2016
  16. Inman News, January 16, 2018
  17. Austin Business Journal, January 18, 2018.
  18. Corelogic, January 18, 2018
  19. RIS Media, January 17, 2018
  20. REALTOR Magazine, January 17, 2018
  21. Housingwire, January 16, 2018
  22. Austin Business Journal, February 1, 2016
  23. CNN Money, January 15, 2015
  24. New York CityBizList, January 15, 2015
  25. CNN Money, January 15, 2015
  26. New York CityBizList, January 15, 2015
  27. WSPA, a CBS Affiliate, January 15, 2015.
  28. Morningstar, January 15, 2015
  29. Pittsburg Post-Gazette, January 14, 2015
  30. Wall Street Journal, January 10, 2014
  31. MarketWatch, January 16, 2014
  32. "The World's Biggest Public Companies". Forbes.com. Retrieved June 6, 2011.
  33. "Berkshire Hathaway". Forbes. Retrieved June 6, 2011.

External links[edit]


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