You can edit almost every page by Creating an account. Otherwise, see the FAQ.

Trūata Trust

From EverybodyWiki Bios & Wiki

Trūata is one of Europe’s first data trusts.[1] Founded by Mastercard and IBM in 2018, the trust is based in Dublin, Ireland.[2] Trūata was founded to help organizations conduct analytics in full compliance with Europe’s privacy and data protection framework, the European General Data Protection Regulation (GDPR).[3][4]

Trūata Trust
Trust
ISIN🆔
IndustryBusiness intelligence
Founded 📆2018; 6 years ago (2018)
Founder 👔
Headquarters 🏙️, ,
Area served 🗺️
European Union
Key people
Felix Marx (CEO)
Products 📟 Data Anonymization
Members
Number of employees
🌐 Websitetruata.com
📇 Address
📞 telephone

Conceived by Mastercard, one of its founders and first customers[1], Trūata will provide a new standard in data hosting and anonymization and will make it possible for organizations to analyze their data while complying with the privacy and data protection requirements of the GDPR.[5]

Trūata’s trust structure allows for analytics and protection for data in compliance with GDPR.[4][6] Trūata operates independently of its beneficiaries and customers, thereby allowing it to maintain direct control over data hosting and analytics on behalf of its client companies.[7][8]

Felix Marx will lead Trūata as CEO.[6] Previously, Felix Marx served as Executive Vice President of services in Asia-Pacific for Mastercard. His previous roles include CEO and president of C-SAM, Inc., CEO of Identiv Group and CEO of SCM Microsystems.[3]

References[edit]

  1. 1.0 1.1 Mehreen Khan; Aliya Ram (15 March 2018). "MasterCard and IBM to set up European 'data trust'". Financial Times. Retrieved 20 March 2018.
  2. "Data analytics firm to hire 75 staff for Dublin HQ". Irishtimes.com. Retrieved 13 August 2018.
  3. 3.0 3.1 "Truata Delivers Next-Generation Data Protection and Analytics to Europe". BusinessWire. 16 March 2018. Retrieved 20 March 2018.
  4. 4.0 4.1 "Pseudonymisation is helping firms comply with a new EU privacy law". Economist.com. Retrieved 13 August 2018.
  5. "IBM and Mastercard join forces to help firms with GDPR via Truata". IBS Intelligence. 16 March 2018. Retrieved 20 March 2018.
  6. 6.0 6.1 Karen Webster (19 March 2018). "As GDPR Looms, Trusting in a Trust for Data Analytics and Protection". Pymnts.com. Retrieved 20 March 2018.
  7. TechCentral Reporters (16 March 2018). "Truata to provide GDPR-compliant analytics". TechCentral.ie. Retrieved 20 March 2018.
  8. "How Mastercard, IBM plan to reinvent security under GDPR". Paymentssource.com. Retrieved 13 August 2018.


This article "Trūata" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Trūata. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.