UserTesting
UserTesting is a technology company based in San Francisco, California, that provides a user research platform.
History
UserTesting was founded in 2007.[1] The company initially gathered usability feedback about websites, paying users to complete online tasks while recording their on-screen actions and voice. They would use this information to rate the usability of the website. Users were also assessed on how helpful their feedback was towards future product development.[2]
In 2019 the company acquired TruthLab, and in March of 2022, UserTesting acquired Norway-based Teston.[3][4] Also in 2020, UserTesting was named one of the 500 fastest growing companies in the United States by the Financial Times.[5]
The company’s IPO went public on November 17, 2021.[6] In 2022 the company was sold to a private equity firm for $1.3 billion.[7] In 2023 the company launched a set of generative AI features within its core platform.[8]
Testers
The UserTesting network of testers complete approximately 1.5 million sessions annually.[4] As a result of the merger with UserZoom, the company also has registered users to test via UserZoom.[9]
Funding
By 2012 the company had attracted $3 million in funding.[2] In 2015 it received a funding round of $45.5 million.[10] In 2020 the company added another $100 million in funding. [4] It has also received government funding from institutions, such as Scottish Enterprise.[11]
References
- ↑ "UserTesting - Products, Competitors, Financials, Employees, Headquarters Locations".
- ↑ 2.0 2.1 Cutler, Kim-Mai (September 6, 2012). "UserTesting Picks Up $3M To Bring Usability Testing To Mobile Apps And Abroad".
- ↑ "UserTesting Acquires TruthLab". www.destinationcrm.com.
- ↑ 4.0 4.1 4.2 "UserTesting raises $100 million to grow its on-demand user feedback platform globally | VentureBeat". 19 March 2020.
- ↑ "FT ranking: the Americas' fastest-growing companies". April 6, 2020.
- ↑ https://www.bizjournals.com/sanjose/news/2021/11/17/usertesting-raises-140m-in-downsized-ipo.html
- ↑ Wilhelm, Alex (October 27, 2022). "The UserTesting sale to private equity is bad news for unicorns".
- ↑ "UserTesting expands platform with generative AI to scale human insights | VentureBeat". 29 August 2023.
- ↑ Lewkowicz, Jakub (April 12, 2023). "UserTesting announces friction testing capability".
- ↑ Shieber, Jonathan (January 28, 2015). "Accel Chooses "A" And "B" With UserTesting's $45.5 Million Round".
- ↑ "Jobs boost for Scotland's technology sector". November 17, 2020 – via www.bbc.com.
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