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Vivid Money

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Vivid Money
Private
ISIN🆔
IndustryFinancial technology
Founded 📆2019 (2019)
Founder 👔Alexander Emeshev; Artem Iamanov
Headquarters 🏙️, ,
Area served 🗺️
European Economic Area; Switzerland
Products 📟 Business account; current account; payment cards; cashback, invoicing; accounting software integrations; cryptocurrency exchange
Members
Number of employees
200+ (2024)
🌐 Website[Lua error in Module:WikidataIB at line 665: attempt to index field 'wikibase' (a nil value). ] 
📇 Address
📞 telephone

Vivid Money is a German neobank and financial technology company headquartered in Berlin.[1] It provides business accounts for freelancers and small- and medium-sized enterprises (SMEs) and personal accounts in several European countries via mobile and web applications.[1][2] Its services include business accounts, payment cards, cashback, invoicing, investment, and crypto-assets services.[1][3] Through subsidiaries, Vivid Money holds an electronic money institution authorisation in Luxembourg, a MiFID II investment firm licence in the Netherlands, and is authorised under the EU Markets in Crypto-Assets Regulation (MiCAR) to provide crypto-asset services.[4][5][6] Investors include Greenoaks, SoftBank Vision Fund 2, and Ribbit Capital.[3][7]

History

2019–2021: Founding and early operations

Vivid Money was founded in 2019 by Alexander Emeshev and Artem Iamanov.[1][8] The service launched in 2020 on Solarisbank’s infrastructure, offering current accounts, debit cards, sub-accounts (“pockets”), and cashback to retail customers.[1] In April 2021, the company raised €60 million in a Series B round led by Greenoaks, valuing it at about €360 million.[7]

2022: Licensing and funding

In 2022, the Dutch Authority for the Financial Markets (AFM) licensed Vivid Money B.V. as an investment firm under MiFID II.[5] In February 2022, the company raised about €100 million (US$114 million) in a Series C led by Greenoaks with participation from SoftBank Vision Fund 2 and Ribbit Capital, at a reported valuation of about €775 million (US$886 million). At the time, Vivid had more than 500,000 customers across four countries and planned further European expansion.[3] In March 2022, Vivid withdrew its application for an Irish e-money licence.[9] In October 2022, customers of the insolvent neobank Nuri were offered the option to open an account with Vivid.[10][11] FinanceFWD reported that Vivid's revenue increased year on year in 2022 while the company remained loss-making.[12]

2024–present: SME business services and acquisitions

Vivid began offering business services in early 2024.[2][13][14] In January 2024, it acquired the Luxembourg-based fintech Joompay, which held an e-money licence in Luxembourg.[15] In July 2024, Vivid acquired the treasury-management technology of Berlin startup Pile, adding multi-banking, money-transfer, account-consolidation, and financial-reporting tools.[16]

In March 2025, the company announced plans to strengthen its focus on business services and to extend its business offering beyond Germany to France, Italy, Spain, Luxembourg, and the Netherlands.[2][13][14] The SME customer base at that time was around 30,000.[2] By 12 June 2025, it was reported to have reached 50,000 business customers.[17][18] In 2025 and July 2025, Vivid also introduced local NL IBANs in the Netherlands and ES IBANs in Spain for businesses and the self-employed.[19][20][21]

Products and services

Vivid Money provides personal and business accounts via mobile and web applications.[1][2] Retail services include current accounts, debit cards, and cashback.[1] The app supports trading in European and US equities, exchange-traded funds, and selected crypto-assets where permitted.[3]

For business customers, including freelancers and SMEs, Vivid provides business accounts and tools such as invoicing and integrations with accounting software. Business account balances can earn interest.[22][23] After acquiring the treasury-management technology of Pile, Vivid added functionality for multi-banking, money-transfer, account-consolidation, and financial-reporting tools.[16]

Licensing and regulation

Vivid Money S.A. (Luxembourg) is authorised by the Commission de Surveillance du Secteur Financier (CSSF) as an electronic money institution (EMI) to provide e-money and payment services.[4]

Vivid Money B.V. (Netherlands) holds an investment-firm licence from the AFM under MiFID II and is authorised as a crypto-asset service provider under the EU Markets in Crypto-Assets Regulation (MiCAR).[5][6]

See also

References

  1. 1.0 1.1 1.2 1.3 1.4 1.5 1.6 Dillet, Romain (2020-06-18). "Vivid is a new challenger bank built on top of Solarisbank". TechCrunch. Retrieved 2025-08-29.
  2. 2.0 2.1 2.2 2.3 2.4 Reynolds, John (2025-03-13). "SoftBank-backed Vivid Money switches focus from retail to SME banking". Tech.eu. Retrieved 2025-08-29.
  3. 3.0 3.1 3.2 3.3 Lunden, Ingrid (2022-02-07). "Vivid Money, a financial super app, raises $114M at an $886M valuation to expand in Europe". TechCrunch. Retrieved 2025-08-29.
  4. 4.0 4.1 "VIVID MONEY S.A." CSSF eDesk. Retrieved 2025-08-29.
  5. 5.0 5.1 5.2 "Result from register investment firms: Vivid Money B.V." AFM Register. Retrieved 2025-08-29.
  6. 6.0 6.1 "Vivid Money B.V. — DASP/CASP whitelist". Autorité des marchés financiers (AMF). Retrieved 2025-08-29.
  7. 7.0 7.1 Douglas, Douglas (2021-04-29). "All-in-one finance app Vivid Money raises 60 mln euros from investors". Reuters. Retrieved 2025-08-29.
  8. Musgrove, Annie (2020-06-08). "Vivid Money, a Berlin-based digital banking service, is launching today in partnership with solarisBank and Visa". Tech.eu. Retrieved 2025-08-29.
  9. Taylor, Charlie (2022-03-30). "Revolut rival Vivid withdraws application for Irish e-money licence". The Irish Times. Retrieved 2025-08-29.
  10. Klotz, Nina Anika (2022-10-26). "Fintech Nuri: Der tiefe Fall nach dem Krypto-Crash". WELT (in Deutsch). Retrieved 2025-08-29.
  11. Schlenk, Caspar Tobias (2022-10-18). "Nach Insolvenz: Nuri schließt Konten, Firma wird abgewickelt". FinanceFWD (in Deutsch). Retrieved 2025-08-29.
  12. Hüfner, Daniel (2024-01-10). "Vivid vervierfacht den Umsatz – trotzdem hat die Bilanz einen Haken". FinanceFWD (in Deutsch). Retrieved 2025-08-29.
  13. 13.0 13.1 Weidemann, Tobias (2025-03-13). "Neuer Kurs bei Vivid Money: Von der Neobank zur Business-Plattform". t3n (in Deutsch). Retrieved 2025-08-29.
  14. 14.0 14.1 "Vivid Money: Neobank-Rennen beendet – strategische Neuausrichtung zur Business-Bank". IT-Finanzmagazin (in Deutsch). 2025-03-14. Retrieved 2025-08-29.
  15. "Luther Guides Vivid Money's Acquisition of Joompay Europe S.A." Luther Law Firm. 2024-01-26. Retrieved 2025-08-29.
  16. 16.0 16.1 Pathe, Tyler (2024-07-04). "German fintech Vivid Money buys Pile's treasury solution". FinTech Futures. Retrieved 2025-08-29.
  17. "Vivid hits 50,000 SME customers and sets new record in customer growth". FF News. 2025-06-12. Retrieved 2025-08-29.
  18. "Vivid targets full-stack SME banking with 50K clients and treasury expansion". The Digital Banker. 2025-06-16. Retrieved 2025-08-29.
  19. "BIC en Identifier 'VVIDNL22' toegevoegd aan de SEPA BIC-lijst". Betaalvereniging Nederland (in Nederlands). 2025-05-15. Retrieved 2025-08-29.
  20. García, Cristina (2025-07-10). "Vivid estrena IBAN español… para empresas y autónomos". El Economista (in español). Retrieved 2025-08-29.
  21. Stock, Andrea Núñez-Torrón (2025-07-11). "El neobanco Vivid desafía a la banca tradicional: estrena IBAN español y ofrece una rentabilidad inicial del 4% a empresas y autónomos". Business Insider España (in español). Retrieved 2025-08-29.
  22. Weidemann, Tobias (2024-01-23). "Vivid startet Business-Konto mit 4 % Zinsen". t3n (in Deutsch). Retrieved 2025-08-29.
  23. "Vivid introduces Vivid Business for small and medium enterprises (SMEs)". Qorus Global. 2024-01-25. Retrieved 2025-08-29.


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