4Girls, Ltd.
 | This article reads like a press release or a news article or is largely based on routine coverage or sensationalism. (January 2021) |
| ISIN | 🆔 |
|---|---|
| Industry | Social Tech Software |
| Founded 📆 | 2006 in Tel Aviv, Israel |
| Founder 👔 | Hava Doron Soferman |
| Headquarters 🏙️ | , Tel Aviv , Israel |
Area served 🗺️ | |
| Products 📟 | MoodKnight |
| Members | |
Number of employees | 7 |
| 🌐 Website | 4girls |
| 📇 Address | |
| 📞 telephone | |
4Girls, Ltd. is a social-tech company founded to encourage physical and emotional health for adolescent and teenage girls. The company maintains several internet platforms designed to provide an anonymous space to ask questions and discuss the unique issues girls face as they mature. Discussion subjects include a wide range of social, physical and emotional topics.
Products[edit]
The company maintains three products: The 4girls website and social network for teenage girls and young women;[1] “Supporting One Another, Growing With One Another, Online,” a peer to peer online support program for young women;[2] and MoodKnight,[3] a technological platform that uses artificial intelligence to detect mental distress online. It was incorporated with the Israel Corporations Authority in 2006.
Website[edit]
Hava Doron Soferman [4] the 4Girls website in 2000 to provide an online stage for adolescent and teenage girls to discuss a wide variety of issues, including employment, workplace challenges, menstruation, sexuality, body image, self-confidence, high school and college and more. By guarding participants’ anonymity, the site aims to foster healthy growth by encouraging creativity, openness, support, individuality, empowerment and technological literacy.
4Girls partners with several professional organizations to facilitate questions and inquiries about relationships, sexuality, menstruation, diet, makeup and cosmetics, and general counseling. Questions are answered by professional women and staff members at organizations including Open Door, the Israel Family Planning Association; Sahar, a non-profit organization that provides anonymous, on-line assistance to people experiencing emotional distress and the Shahaf Eating Disorder Treatment Center. Help lines are staffed by certified psychologists.
The website fostered widespread discussion about the appropriateness and advisability of sharing inner thoughts on the internet. Responding to criticism that the site provided an open forum for young girls with little professional oversight, Soferman said that each section of the website has professional managers and one “should not confuse the freedom of expression and girl talk with the supervision and advice on the site.” Some of the users are seeking professional help while others are just looking for a place to share their feelings. The website was featured in an article in the Israel HaYom publication discussing what concerns teenagers today and how to respond to them.[5]
The 4girls website and its female teenage audience was used to create a "Young Women's Parliament" in 2010 in the city of Bat Yam, under the auspices of the Women's Parliament which saw the need to "convey the feminist agenda to female teenagers, encouraging them to join the feminist struggle for gender equality." The participants were from a variety of backgrounds including high school students and those who have dropped out, Jewish and Bedouin teens, and more.[6]
Programs[edit]
Supporting One Another, Growing With One Another, Online is a program which began in 2019 in conjunction with the organization Recreational and Sports Culture, located in Bat Yam, Israel. The program which was an outgrowth of the discussions and forums on the 4girls website, has trained 27 tenth-grade girls to serve as "gatekeepers" on social networks.. The aim of the program is to allow for peer-to-peer support through extensive training of participants. When necessary, the participants will make referrals to mental health professionals.
In 2018, Soferman launched MoodKnight, an artificial intelligence and machine learning platform for detecting mental distress and suicidal tendencies in digital content.[7] The platform categorizes the signs according to their risk level and then creates a digital “distress meter” for efficient digital intervention and therapy management.
The software currently runs on the 4girls website and several other platforms. The company has received private and public funding from the GovTech incentive program, from Israel's Ministry of Labor, Social Affairs and Social Services and from the Israel Innovation Authority and Israel National Digital Ministry.[8][9] Of note is the head software developer for MoodKnight also created a Python wrapper for YAP.[10]
The company is also a part of the digital healthcare track of Microsoft's 2020 acceleration program "AI for Good.”[11][12]
References[edit]
- ↑ "4girls פורגירלס – רשת חברתית לנערות ונשים צעירות". 4girls (in עברית). Retrieved 2020-12-17.
- ↑ ""תומכות ברשת, צומחות ברשת": הנערות שישמרו על חברותיהן ב'רחוב החדש'". mynetbatyam (in עברית). 2019-07-10. Retrieved 2020-12-17.
- ↑ "MoodKnight". MoodKnight By 4GIRLS. Retrieved 2020-12-17.
- ↑ "Startup Nation Central". www.cbinsights.com. Retrieved January 13, 2021.
- ↑ "Israel HaYom" (in עברית). Retrieved January 13, 2021.
- ↑ Hertzog E (2013). "Social network and addiction". Advancing Women in Leadership Journal. 33: 166–176.
- ↑ "4Girls". Start-Up Nation Finder. Retrieved 2020-12-17.
- ↑ Spiro, James (2020-08-19). "GovTech Incentive Program renewed by Israel Innovation Authority and Israel National Digital Ministry". CTECH - www.calcalistech.com. Retrieved 2020-12-17.
- ↑ "Israel Innovation Authority and the Israel National Digital Ministry renew GovTech incentive program for 2020". mfa.gov.il. Retrieved 2020-12-17.
- ↑ Tsarfaty R, Seker A, Sadde S, Klein S (2019). "What's Wrong with Hebrew NLP? And How to Make it Right". p. 7. arXiv:1908.05453 [cs.CL].
- ↑ Ravet, Hagar (2020-06-04). "Microsoft's AI for Good accelerator selects 14 Israeli startups for new cohort". CTECH - www.calcalistech.com. Retrieved 2020-12-17.
- ↑ "MoodKnight by 4Girls - CB Insights". www.cbinsights.com. Retrieved 2020-12-17.
External links[edit]
- 4girls website
- MoodKnight By 4GIRLS website
- Hava Doron Soferman presents keynote address about the MoodKnight platform at the Michal Sela Hackathon Spring 2020 for reducing domestic violence through technological means
- Can AI replace humans in psychology?
- Using AI to detect mental distress
- Women: Breaking Business Barriers
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