Adidas Telstar 18
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The Adidas Telstar 18 is the official match ball of the 2018 FIFA World Cup, which will be held in the Russian Federation. It is designed by the company Adidas, a FIFA Partner and FIFA World Cup official match ball supplier since 1970, and based on the concept of the first Adidas's World Cup match ball.[1]
The Telstar 18 was presented in Moscow on November 9, 2017 by Lionel Messi.[2]
Naming[edit]
The name of the ball was revealed on November 9, 2017 at the official presentation in Moscow by Lionel Messi, winner of the Golden Ball at the 2014 FIFA World Cup,[3][4] and attended by winners of the World Cup in different years: Zinedine Zidane, Kaká, Alessandro Del Piero, Xabi Alonso and Lukas Podolski.[5] The Telstar 18 pays homage to Adidas's first World Cup match ball, named the Telstar, which was itself named for its resemblance to the original Telstar communications satellite.[6] The word "Telstar" is a combination of the words "television" and "star."[7]
Design[edit]
The original Telstar used in the 1970 FIFA World Cup was the first football to show a black and white pattern. This was done to ensure that television audiences would know where the ball was while games were in operation, due to many televisions at the time sporting a black and white screen (colour television was still rare in many parts of the world in this era).[8] Although the Telstar had 32 panels, the Telstar 18 has six textured panels. They are not stitched, but seamlessly glued together.[9]
The ball has an embedded near-field communication (NFC) chip. However, it is of no value to players, providing no information about their kicks or headers of the ball, although Adidas has provided this in a previous football. Consumers who purchase a Telstar 18 are able to connect to the chip using a smart phone to access content and information that is unique to that ball, personalized and localized, providing the consumer with interactivity themed on the upcoming World Cup competition.[7][10]
Leak[edit]
Some details of the ball were leaked two weeks prior to the official reveal, when a photograph was posted online by footyheadlines.com.[11][12]
See also[edit]
References[edit]
- ↑ "2018 FIFA World Cup™ official match ball unveiled: an exciting re-imagining". FIFA.com. Fédération Internationale de Football Association (FIFA). November 9, 2017. Retrieved December 16, 2017.
- ↑ Wright, Chris (November 9, 2017). "Adidas unveil 2018 World Cup ball: The Telstar 18". ESPN. Retrieved December 16, 2017.
- ↑ Bate, Adam (July 16, 2014). "World Cup Final: Was Lionel Messi Really a Disappointment in Brazil or Have We Just Become Numb to His Genius?". Sky Sports.
- ↑ "World Cup 2014: Lionel Messi Golden Ball Surprised Sepp Blatter". BBC Sport. July 14, 2014.
- ↑ Prenderville, Liam (November 9, 2017). "Messi links up with Real Madrid boss Zidane at all-star event". Mirror. Retrieved December 17, 2017.
- ↑ Joseph, Andrew (November 9, 2017). "A look at Adidas' official Russia World Cup Telstar 18 ball". For The Win. Retrieved December 16, 2017.
- ↑ 7.0 7.1 "adidas reveals ball for '18 World Cup, The Telstar 18". Manila Standard. November 20, 2017. Retrieved December 17, 2017.
- ↑ "Soccer-FIFA revives the 1970 World Cup ball". Reuters. November 9, 2017. Retrieved December 17, 2017.
- ↑ "Adidas Telstar 2018 World Cup Ball Released". Footy Headlines. November 9, 2017. Retrieved December 17, 2017.
- ↑ "Revealed: The Chip Inside The 2018 World Cup Ball is a Completely Unnecessary Gimmick". Footy Headlines. November 13, 2017. Retrieved December 17, 2017.
- ↑ Bristow, Thomas (October 26, 2017). "Russia 2018 World Cup ball and name 'leaked'". mirror. Retrieved December 17, 2017.
- ↑ "Russian World Cup Ball Designed After Famous U.S. Satellite". The Moscow Times. October 31, 2017. Retrieved December 17, 2017.
External links[edit]
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