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Artist House

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Artist House
Founded2024
StatusActive
GenreVarious
Country of originUnited States
LocationNew York City
Official websitehttps://artisthouse.world

Search Artist House on Amazon.

Artist House is an American record label, management and publishing company based in New York City. It was co-founded in 2023 by songwriter Gregg Wattenberg and music industry veteran Steve Lerner. Artist House offers a more favorable deal structure to artists, with innovations around master ownership, royalty splits, and transparency in the music business.[1]

History

Artist House was launched in 2023. In interviews, the co-founders explained that they wanted to rethink how label-artist relationships function in the streaming era. The goal was to give artists more control and better financial terms while retaining support, marketing, and distribution capabilities.

In a 2025 feature, Variety reported that Artist House had introduced new policies improving songwriter royalties and allowing “points on the master” (i.e. artists receiving a share of master recording royalties) under certain deals.[2] The company has positioned itself as part of a movement pushing back against legacy label structures and outdated royalty models.

Business Model and Innovations

Artist House differentiates itself by combining traditional label services (marketing, promotion, distribution) with more artist-friendly contract terms. Some of the key innovations include:

  • Master ownership / points on master: Rather than having the label fully own masters, some deals allow artists to retain or recoup part of it.
  • Improved songwriter royalties: The label has pledged to give more favorable splits to songwriters, reducing the gap that often favors labels or publishers.
  • Transparency and fair accounting: Part of the brand promise is clearer, more frequent royalty reporting and less black-box accounting.

== Artists and Releases ==[3] Below is a partial listing of artists who have released music through Artist House and some of their major singles and albums.

=== Label Roster ===[4]

=== Management Roster ===[5]

=== Publishing Roster ===[6]

Discography Highlights

Albums

Artist Album Year
Princess Nokia GIRLS [7] 2025
Izzy Escobar Sunny in London [8] 2025
Graham Bright An Album in My Darkness[9] 2025

Reception and Impact

In the music industry press, Artist House has been described as a promising disruptor. The *Variety* coverage in 2025 highlighted that its policies regarding songwriter royalties and master points were being watched closely, as many artists—especially independent or midlevel acts—are increasingly seeking better deals.

Though still relatively new, the label has been lauded in interviews and commentary for pushing the industry toward greater fairness.

Criticism and Challenges

Because the label is new, long-term sustainability is unproven. Critics might point out that more favorable deal terms could reduce label margins, making it challenging to invest heavily in promotion. Also, the success of its model depends heavily on signing enough successful artists to scale.[citation needed]

References

  1. "Collaboration welcomed at new Hudson Square music hub".
  2. "Streaming is Crushing Songwriters' Livelihood — Artist House Aims to Fix That". 17 September 2025.
  3. artisthouse.world
  4. artisthouse.world
  5. artisthouse.world
  6. artisthouse.world
  7. "Princess Nokia Announces New Album 'Girls': Hear "Blue Velvet"". 2 September 2025.
  8. https://1883magazine.com/izzy-escobar-sunny-in-london/
  9. "Press Play: Graham Bright Releases New EP "an album in my darkness"". 9 February 2025.

External links

References


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