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Kite Digital Research, Inc

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Kite Digital Research, Inc
Private
ISIN🆔
IndustryMusic
Founded 📆2014
Founders 👔Alex Jae Mitchell, Ben Sklovsky
Headquarters 🏙️,
New York, United States
Area served 🗺️
Worldwide
Products 📟 Audiokite Research
ServicesMusic Research
Members
Number of employees
🌐 Websiteaudiokite.com
📇 Address
📞 telephone

Audiokite Research is an online market research platform which sells song-level consumer sentiment reports for musicians, record labels, and the music industry.[1][2]

It utilizes the Amazon Mechanical Turk crowdsourcing platform to stream music for a targeted sample of its reviewers, then organizes the data into a report.[3]

Depending on the results of the report, users of the platform can become eligible for discounts and opportunities through Audiokite's partner services.[4]

History[edit]

The service was founded in April 2014 by musician Alex Jae Mitchell, and Benjamin Sklovsky, after leaving a previous music venture.[5]

The report covers a song's commercial viability, potential of licensing synchronization rights, song element ratings (vocals, lyrics, instrumental performance, drums & bass, song structure, sound quality, band name), emotions listeners felt when listening, demographics, locations, and listener attention length.[6]

The site redesigned its report format in May 2015.[7]

As of August 2015, the service reports 200,000 surveys administered to 10,000 reviewers.[8]


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References[edit]

  1. "AudioKite". Crunchbase. Retrieved 20 August 2015.
  2. "What Artists Should Know About AudioKite". Passive Promotion. Retrieved 19 August 2015.
  3. "Audiokite – Helping Music Artists Get Fast, Actionable Market Insights". The Mechanical Turk Blog. Retrieved 26 August 2015.
  4. "How To Objectively Pick Your Best Songs (Or Find Out If You Just Completely Suck)". Digital Music News. Retrieved 19 August 2015.
  5. "Growing Your Fan Base Through Audience Feedback". Music Consultant. Retrieved 19 August 2015.
  6. "Chicago". Audiokite. Retrieved 26 August 2015.
  7. "Audiokite Report Redesign". Audiokite Blog. Retrieved 26 August 2015.
  8. "Audiokite Research". Audiokite. Retrieved 26 August 2015.


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