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BC Biermann

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BC Biermann
BC Biermann Venice.jpg
Venice Design Week 2019
Born (1973-01-31) January 31, 1973 (age 51)
St. Louis, Missouri
🏳️ NationalityAmerican
🏫 EducationUniversity of Amsterdam
Maryville University
University of Missouri
💼 Occupation
Known forDigital Art
Augmented Reality

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Brett Christopher (BC) Biermann is an American conceptual digital artist, academic, and public speaker based in Southern California. The main focus of his work centers on analog futurism, or the idea that the physical and digital worlds are becoming increasingly blurred and indistinguishable from one another.[1] An early pioneer of large-scale public space augmented reality murals, Biermann's work investigates how emerging technologies can enable cities to become interactive spaces and engage citizens in meaningful civic discourse.[2][3]

Early life and education[edit]

Born in St. Louis (1973), Biermann attended the University of Missouri - Columbia where he received a BA in English Literature in 1995 and went on to receive a master's degree from Maryville University - St. Louis (1997). In 2005, Biermann began work at the University of Amsterdam’s School of Cultural Analysis as a PhD student. Prof. dr. Mieke Bal supervised his thesis titled Travelling Philosophy: From Literature to Film (2007).[4]

File:Biermann-seiler-austin.jpg
BC Biermann and Jordan Seiler install wheatpaste mural in Austin for SXSW 2014

Artistic work[edit]

Biermann’s works are born out of core interests in semiotics, public space, and the intersection of emerging technologies on the evolution of human consciousness and the formation of social constructs.[5] As a result, his style blends a polished digital veneer on top of the Southern California skateboard and surf subculture graphics that have been deep influences on his aesthetic known as analog futurism.[6] First appearing as street-level sticker campaigns in St. Louis in the early 1980s, Biermann’s work evolved into web-based graphic design in the 1990s, and then eventually into interactive, augmented reality urban art from the early 2000’s to the present.[7] Biermann (“Heavy") formed a solo creative entity called The Heavy Projects and he proto-typed the first augmented reality mural (wheatpaste) in St. Louis (2008).[8][9] In 2009, he began a collaboration with New York based artist and activist Jordan Seiler and they formed Re+Public (2009-2016).[10] Together, they created the AR AD Takeover in New York City, which used mobile augmented reality to digitally replace the large billboard advertisements in Times Square.[11] Re+Public is credited with creating the first and largest public space and interactive augmented reality murals in the world: Austin at SXSW (2014 85'x35') and the Qualcomm campus (2015 184'x25') in San Diego.[12][13] Re+Public also created interactive murals in Miami (Wynwood Walls), Austin (SXSW), St. Louis (Grand Center), and Perth (Form).[14] Biermann has created works at the University of Geneva,[15] San Francisco Design Week,[16] the Moscow Arts Fest,[17] Siggraph in Los Angeles, Venice Design[18] and Thrival at the Carnegie Art Museum[19] in Pittsburgh.

"Digital Neuron" Geneva 2017
"Parabola" San Francisco 2018

Selected works[edit]

  • 2020 JW Marriott “Shimay” (Anaheim, CA)
  • 2019 Thrival @ Carnegie Museum of Art “MHTH II” (Pittsburgh, PA)  
  • 2019 Siggraph “Squaring Circles” (Los Angeles, CA)
  • 2019 Venice Design “Venice x Venice” (Venice, Italy)
  • 2018 Moscow Urban Forum & Arts Festival “More Human Than Human” (Moscow, Russia)
  • 2017 San Francisco Design Week “Parabola” (San Francisco, CA)
  • 2017 University of Geneva “Digital Neuron” (Geneva, Switzerland)

Academic work[edit]

Influenced by the structuralism of his thesis advisor Prof. dr. Mieke Bal, Biermann has taught a variety of subjects including VFX, augmented reality, game design, UI/UX, narrative theory, philosophy, and film studies at both the University of Missouri - St. Louis and the VXDLAB in addition to a role as Senior Civic Media Fellow at USC Annenberg’s Innovation Lab led by Colin Maclay.[20][21] Starting with a series of paper titled "The Battle of Los Angeles," which examined the legal disparity between illegal billboards and graffiti in the city of Los Angeles, Biermann's research investigates the semiotics of public space.

Moscow Urban Forum 2018
Augmented World Expo 2016

Public speaking[edit]

Since the early 2000’s, Biermann has been frequently speaking primarily on the topics of augmented reality in public space and tech ethics.[22] Generally giving talks in the digital arts and emerging technology spaces at such events as SXSW, Siggraph, AWE, CES, Art Basel, European Commission, and the Moscow Urban Forum, Biermann’s public speaking style is informal and often invites the audience to participate.[23][24]

Personal life[edit]

Biermann lives in Southern California where he is married with two children. In 2015, he was diagnosed with Upper Motor Neuron Syndrome.

External links[edit]

References[edit]

  1. Karlin, Susan (2013-03-05). "Rethinking Public Space: B.C. Biermann's Augmented Reality Urban Art". Fast Company. Retrieved 2019-09-23.
  2. "Full Page Reload". IEEE Spectrum: Technology, Engineering, and Science News. Retrieved 2019-09-24.
  3. Wassom, Brian (2014-12-09). Augmented Reality Law, Privacy, and Ethics: Law, Society, and Emerging AR Technologies. Syngress. ISBN 9780128005248. Search this book on
  4. Biermann, B. C. (2006). "Travelling philosophy : from literature to film".
  5. Jay Iorio (IEEE) & BC Biermann (The Heavy Projects): AI, MR, and Ethics — A Dystopian Nirvana?, retrieved 2019-09-23
  6. "venice design 2019 exhibition challenges vital contemporary issues". designboom | architecture & design magazine. 2019-05-06. Retrieved 2019-09-24.
  7. Wassom, Brian (2012-01-31). "[INTERVIEW] BC "Heavy" Biermann: Taking Back Public Spaces With AR". Wassom.com. Retrieved 2019-09-23.
  8. TV, UCLA Film & (2017-01-25), BC Biermann On VR & AR in Public Spaces, and How Technology will Affect Us Cognitively, retrieved 2019-09-23
  9. Jay Iorio (IEEE-SA) and BC Biermann (The Heavy Projects) Illusions of Life, retrieved 2019-09-23
  10. bc biermann (2013-06-05). "Re+public pres".
  11. "Art Conquers Ads with AR Ad Takeover - The LAMP". thelamp.org. Retrieved 2019-09-24.
  12. McGee, Kate. "Watch This Mural in Downtown Austin Come Alive on Your Smartphone". www.kut.org. Retrieved 2019-09-24.
  13. Augmented Reality Mural smAR+, retrieved 2019-09-24
  14. "Austin SXSW: Augmented Reality Mural". HEAVY. Retrieved 2019-09-23.
  15. Biermann, B. C. (2018). "Augmented reality, art, and public space". SIGGRAPH '18. Retrieved 2019-09-24. Unknown parameter |url-status= ignored (help)
  16. "SFDW & Heavy Projects Announce Official AR Poster". San Francisco Design Week. 2018-02-05. Retrieved 2019-09-24.
  17. Augmented reality and street art. BC Biermann. Moscow Urban Forum 2018, retrieved 2019-09-24
  18. "Venice Design 2019" (PDF). Unknown parameter |url-status= ignored (help)
  19. "Thrival Interactive". Thrival Festival. Retrieved 2019-09-24.
  20. "BC Biermann". Annenberg Innovation Lab. Retrieved 2019-09-23.
  21. "VISION". VXDLAB. Retrieved 2019-09-23.
  22. Biermann, BC. "Ethically Aligned Design" (PDF). IEEE Standards. Unknown parameter |url-status= ignored (help)
  23. Augmented reality and street art. BC Biermann. Moscow Urban Forum 2018, retrieved 2019-09-23
  24. jessica. "Dr. BC Biermann". GCDN. Retrieved 2019-09-23.


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