Bensussen Deutsch Associates
| File:Bda logo for bda wikipedia page.jpg | |
| ISIN | 🆔 |
|---|---|
| Industry | Promotional Products |
| Founded 📆 | 1984 |
| Founder 👔 | Eric Bensussen, Jay Deutsch |
| Headquarters 🏙️ | , , |
Area served 🗺️ | |
| Products 📟 | Promotional Products Branded Merchandise eCommerce Solutions Consumer Promotions Sponsorship & Licensing Retail Programs Corporate Promotions Distribution Networks Employee Activation |
| Members | |
Number of employees | 700+ |
| 🌐 Website | www |
| 📇 Address | |
| 📞 telephone | |
Bensussen Deutsch & Associates, Inc. (BDA) is a merchandise agency for iconic brands.
Through its BDA Sports business unit, the merchandise agency also provides services to the major sports leagues such as, MLB, NFL, NBA, NHL, and PGA Tour, and works with almost all of the professional sports teams and their sponsors with fan activation programs, best known for being the leader in bobbleheads.[1]
In 2017, BDA acquired three companies — Swervepoint,[2] Dukes of London[3] and Sports Merchandise Global.[4]
BDA was recognized as one of Seattle Business Magazine’s Best Places to Work For in 2017,[5] ranked in the top five of Promo Marketing’s Top 50 Promotional Products Distributors list in 2018 and each year since 2006,[6] among the top 10 of Advertising Specialty Institute’s Top 40 Distributors since 2000,[7] and listed in Chief Marketer’s PROMO 100 Ranking of Top U.S. Promotion Agencies since 2005.[8]
History[edit]
Founded in 1984, BDA is based in Woodinville, Washington and has more than 75 international locations.[9] BDA creates and delivers branded merchandise for Fortune 1000 companies worldwide, including Coca-Cola, Nintendo, Sony, AT&T, NFL, Ford, Starbucks and GE.[9] The company got its start creating giveaway merchandise for sporting events, branched out into mail order products, and in 1997 began venturing into retail.[10]
Charity[edit]
Since 2000, BDA has donated more than half a million dollars to the Seattle-based Rivkin Center for Ovarian Cancer Research through the BDA Cares Foundation.[11] Deutsch started a second charity in 2011 called Susan’s Rock in support of victims of domestic violence. The non-profit honors and remembers a BDA employee who lost her life to domestic violence.[12]
References[edit]
- ↑ "Jay Deutsch on MLB Central". MLB Central. August 2, 2018. Retrieved May 14, 2019.
- ↑ Menapace, Brendan (July 20, 2017). "BDA – BDA LLC Acquires SwervePoint". Promomarketing Magazine. Retrieved May 14, 2019.
- ↑ "BDA takes over Dukes of London". EPPI. September 12, 2017. Retrieved May 14, 2019.
- ↑ "BDA LLC Acquires UK-Based SMG". Promomarketing Magazine. October 3, 2017. Retrieved May 14, 2019.
- ↑ Bymark, Grace (July 7, 2017). "BDA Employees Praise Company Culture, Teamwork and Leaders". Seattle Business Magazine. Retrieved May 14, 2019.
- ↑ "The 2018 Top 50 Promotional Products Distributors". Promomarketing Magazine. Retrieved May 14, 2019.
- ↑ "Top 40 Distributors 2018". Advertising Specialty Institute. July 25, 2018. Retrieved May 14, 2019.
- ↑ "THE MARKETING ARM IS CHIEF MARKETER 2012 PROMO 100 AGENCY OF THE YEAR". Chief Marketer. Retrieved May 14, 2019.
- ↑ 9.0 9.1 Brightmore, Dan (November 3, 2018). "BDA – Global brands need global supply chains". supplychaindigital. Retrieved May 14, 2019.
- ↑ "Nintendo Gets Beaned". Electronic Gaming Monthly. No. 101. Ziff Davis. December 1997. p. 27.
- ↑ Thorpe, Devin (July 2, 2013). "Largest to Smallest, Businesses Around the Globe Are Giving Back". Forbes. Retrieved May 14, 2019.
- ↑ Deutsch, Jay (August 9, 2013). "How One Entrepreneur Overcame Unthinkable Tragedy". Entrepreneur. Retrieved 13 April 2020.
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