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Brandon P. Cox

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Brandon P. Cox
Co-founder CorePower Yoga
Co-founder CorePower Yoga
Brandon Cox, American Fitness & Tech Entrepreneur
Born (1972-05-17) May 17, 1972 (age 51)
Hammond, Indiana, U.S.
💼 Occupation
Cofounder of CorePower Yoga, Co-Owner/Director CorePower Yoga Central California Coast
📆 Years active  2014–present
🌐 Website[2] CorePower Yoga

Brandon P. Cox (born May 17, 1972) is a health and fitness entrepreneur, yoga coach, as well as a Lululemon Athletica brand ambassador,[1] and cofounder and regional owner of the nation’s largest chain of yoga studios CorePower Yoga.

Early life[edit]

Brandon Cox comes from a family of educators. He attended Central High School in Phoenix, Arizona and then Northern Arizona University in Flagstaff, Arizona graduating with a business marketing degree.

Career[edit]

He began his career in the high-tech industry in Denver, Colorado as chief operating officer at a tech start-up. In 2002, he pursued yoga for stress relief and to lead a healthier lifestyle. His passion for yoga transformed into a career.

Fitness[edit]

In 2000, Brandon left his corporate job and moved to California to study yoga from top-names in the industry – Bikram Choudhury, Baron Baptiste and Cameron Shayne.[2]

Learning from the top instructors in the world, Brandon offers many of the popular yoga styles -- including Vinyasa and Yoga Sculpt -- that have helped Hollywood actors like Jennifer Aniston and People Reporter Gabrielle Olya.[2][3]

CorePower Yoga[edit]

Brandon partnered with Trevor Tice to open their first two yoga studios in 2002 in Denver.

CorePower Yoga acquired those two studios in 2004, and the two men joined Tim Johnson as part-owners.[4] The three men began opening CorePower Yoga studios in the Northwest[5][6] In 2006, Point Loma opened in the San Diego, California area.

In 2014, Brandon expanded into the Central California Coast with his CorePower Yoga studios[7][8][6] when he opened his first CorePower Yoga studio in Santa Barbara followed by Goleta near the University of California Santa Barbara and San Luis Obispo.[9][6][10]

In 2018 & 2019, CorePower Yoga studios along the Central California Coast were recognized locally as the "Best of" Santa Barbara by residents.[11]

CorePower Yoga is the largest yoga chain in the United States with more than 200 studios and 23 states.[12]

Orangetheory Fitness[edit]

Orangetheory Fitness, founded in 2009, has over 600 locations worldwide.

Brandon opened a Goleta, California studio in 2017 and a Santa Barbara studio in 2020.[13]

Startups[edit]

Brandon is also a co-founder of Impact Hub Santa Barbara, an industrial loft style co-working space.[14] In 2016, Brandon opened his second Impact Hub Santa Barbara location.[15]

Advocacy[edit]

Brandon partners with Food Bank of Santa Barbara, California providing food, education and other resources to a network of hunger-relief organizations.

His yoga studios join with Stronger Together: Day of Healing[16] to help those struggling with depression and mental illness. Brandon is a strong advocate of the Daniel T. Bryant Foundation through the Council on Alchoholism and Drug Abuse.

References[edit]

  1. [1] Lululemon
  2. 2.0 2.1 "Budokon yoga: the workout that helped Jennifer Aniston get toned after Brad Pitt split". South China Morning Post. 2018-03-16. Retrieved 2019-11-25.
  3. "We Tried It: The Hot Yoga Class that Helps Kaley Cuoco Sculpt Her Incredible Abs". PEOPLE.com. Retrieved 2019-11-25.
  4. (PDF) https://www.corepoweryoga.com/sites/default/files/IMCE/pdf/press_kit_feb13_small.pdf. Unknown parameter |url-status= ignored (help); Missing or empty |title= (help)
  5. https://www.journalmpls.com/news/2005/01/a-105-degree-winters-day/. Unknown parameter |url-status= ignored (help); Missing or empty |title= (help)
  6. 6.0 6.1 6.2 Oct 11, Indy Staff Thu; 2018 | 12:00am (2018-10-11). "Interview with CorePower Yoga Partners". The Santa Barbara Independent (Interview). Retrieved 2019-11-25.
  7. "Santa Barbara". Issuu. Retrieved 2019-11-25.
  8. November 14, Marjorie Large for CorePower Yoga |; A.m, 2014 | 10:35. "CorePower Yoga Finds Balance with Expansion Into Goleta and Beyond". www.noozhawk.com. Retrieved 2019-11-25.
  9. Aug 03, CorePower Yoga Sat; 2013 | 11:37pm (2013-08-04). "CorePower Yoga Opens First Studio In Santa Barbara". The Santa Barbara Independent. Retrieved 2019-11-25.
  10. "'Prost!' Figueroa Mountain to trek from Buellton to Bavaria". Pacific Coast Business Times. 2014-11-07. Retrieved 2019-11-25.
  11. Dinaberg, Leslie (2019-10-17). "Best Of Santa Barbara® 2019 Sporting Life". The Santa Barbara Independent. Retrieved 2019-11-25.
  12. Hines, Alice (2019-04-06). "Inside CorePower Yoga Teacher Training". The New York Times. ISSN 0362-4331. Retrieved 2019-11-25.
  13. Goldman, Sam; P.m, 2017 | 6:52. "BizHawk: The Sandbox Brings New Collaborative Working Space to Santa Barbara's Eastside". www.noozhawk.com. Retrieved 2019-11-25.
  14. FM, Player. "EP #32 Brandon Cox, Co-founder Core Power Yoga; Plus Food Truck Owner, Neighbor Tim Cowork Radio Show podcast". player.fm. Retrieved 2019-11-25.
  15. "Second Impact Hub SB to Open April 1". Santa Barbara Business News.com. 2017-03-14. Retrieved 2019-11-25.
  16. "ImpactHub, CorePower Yoga Offer Day of Healing Sunday, Jan. 14". Santa Barbara Business News.com. 2018-01-13. Retrieved 2019-11-25.

External links[edit]


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