Digital Jungle
ISIN | 🆔 |
---|---|
Industry | Marketing |
Founded 📆 | 2011 |
Founder 👔 | Dr. Mathew McDougall |
Headquarters 🏙️ | , , China |
Area served 🗺️ | |
Members | |
Number of employees | |
🌐 Website | digitaljunglegroup |
📇 Address | |
📞 telephone | |
Digital Jungle is a cross-cultural digital marketing agency headquartered in Beijing, China.[1] The core business of this agency is to work with Western organizations to market their products and services to a Chinese-speaking audience. The agency creates and curates content, then distributes it over multiple marketing channels such as social media (SMM), on social platforms such as Sina Weibo, Tencent Weibo, WeChat, Twitter & Facebook, with via search engine marketing and mobile/community applications.
Origins[edit]
Digital Jungle was founded in January 2011[2][not in citation given] by Dr. Mathew McDougall.
The Agency's initial focus was to provide digital marketing services to Western firms looking at undertaking digital marketing activities in China. However, in response to the rapidly growing affluent Chinese consumer, the focus of the Digital Marketing Agency[3][not in citation given] shifted towards marketing to a Chinese-speaking audience irrespective of where they were located.
Services[edit]
Digital Jungle provides brand marketing and strategy, Content Marketing, Search Engine Optimization, Search Engine Marketing, Social Media Analytics, Mobile Marketing, Community development, and management services.
Clients overview[edit]
The company's list of clients includes: Lexus, Bentley,[4][not in citation given] Cover-More, CITS, New Zealand Trade & Entreprise, AusTrade, Global Blue, PATA, CYTS, Hawaii Tourism, Tourism Fiji.[5]
Offices[edit]
Digital Jungle has offices in a number of locations:
References[edit]
- ↑ "Digital Jungle opens doors in Australia". B&T. Archived from the original on 2014-01-05. Unknown parameter
|url-status=
ignored (help) - ↑ "Company Overview of Digital Jungle". Bloomberg. Retrieved 9 April 2018.
- ↑ "Digital Marketing Agency". thesmservices. Retrieved 9 April 2018.
- ↑ "Bentley gears up for Chinese social media". Marketing Interactive Magazine.
- ↑ "Digital Jungle Wins Over Tourism Fiji with Social Media". Pacific Asia Travel Association (PATA). Archived from the original on 2011-11-06. Unknown parameter
|url-status=
ignored (help)
- Digital Jungle partners with Saatchi Fallon in Tokyo, Saatchi & Saatchi News, 9 February 2012
- Dr. McDougall's Presentation at Amplify Festival 2011, Marketing Interactive Magazine, 10 June 2011
- Dr. Mathew McDougall, Chinese Social Media Universe, 2nd Edition, March 2012
External links[edit]
This article "Digital Jungle" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Digital Jungle. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.