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Eugenio Minvielle Lagos

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Eugenio Minvielle Lagos, also known as Eugenio Minvielle, (born April 26, 1964) is a Mexican businessman, entrepreneur, and former executive of Nestlé, Unilever, and Sara Lee Corporation in multiple regions.


Eugenio Minvielle Lagos born in Mexico on 26 April 1964, is a prominent business executive and entrepreneur know for his significant contributions in the Food ¬ Beverage and Technology industries. With a career spanning several decades, Minvielle has held key leadership position in major multinational corporations and has played a crucial role in the developments of innovative technologies that address issues related to health, food choices and food wastage.

Personal life[edit]

Beyond his professional accomplishments, Minvielle is know for his passion for golf, which he practiced throughout his high school years; eventually, he became a member of Mexico's national golf team. Minvielle is also a sculptor, creating his first piece in bronze during his high school years.[1]

Early life and education[edit]

Minvielle is the second of four children. He attended Vista Hermosa High School in Mexico City, graduating in 1983. Minvielle received a Bachelor of Business Administration in 1986 from the University of North Texas and completed his Master of Business Administration (MBA) in 1991 from Harvard Business School[2]. While completing his MBA at Harvard, Eugenio took a summer job with Canon Inc. in Japan.

Career[edit]

Upon completing his MBA in 1991, Minvielle received an offer from [Procter & Gamble]] in Spain to work in the Marketing Group. In 1994, he transitioned to Nestlé Spain, where he led the vending division of the company. Minvielle continue his journey with Nestlé becoming the Vice President for the Food Services Division in Nestlé Mexico.

Following this, he assumed the position of Commercial Director in Venezuela, eventually rising to become President of Nestlé Venezuela. In 2000, Minvielle returned to Mexico to serve as President and CEO of Nestlé Mexico, holding the position for 4 years. During his tenure, he played a pivotal role in streamlining operation in the Mexican market.

In 2004, Minvielle assumed leadership of Nestlé France, the company's second largest market. In 2008, during his tenure as CEO of Nestlé France, he played a key role in the creation of the Nestlé Foundation France[3] and served as its President.[4]

In 2010, Minvielle became Executive Vice President of Unilever North America, overseeing operations in the U.S., Canada and the Caribbean.[5][6]

In 2011, Minvielle was acknowledged as one of the Hispanic-Latino leaders running business globally.[7]

In 2012, Sara Lee decided to spin-off its Coffee business via IPO, appointing Minvielle Chief Operating Officer in charge of Developed Markets and International Coffee & Tea, as well as member of the executive committee.[8][9][10][11]

The IPO led to the acquisition the new Coffee business DE Master Blenders 1753[12] by JAB[13], within one year, resulting in a significant increase of more than $3 billion in shareholder value.

Entrepreneurship and Innovation[edit]

In 2013, Minvielle founded Innit,[14] an international company focused on developing a connected food platform.[15] Minvielle founded Innit[16] with the mission to empower consumers with information enabling them to make informed choices about their everyday diet. Headquartered in Silicon Valley, Innit boasts a team with expertise in food science, technology and culinary arts. While continuing to build Innit's breakthrough IP portfolio[17], Minvielle is responsible for the innovation, consumer, and customer aspects of the business.[18]

Minvielle is the owner of 20+granted patents, with more than 400+ claims.[19] These patents have revolutionized the Food & Beverage and Technology industry. His patents have been instrumental in improving consumer health, reducing the incidence of illnesses linked to food choices (such as diabetes type 2, hypertension, etc.) and minimizing food wastage which costs billions of US dollar annually.

Partnerships and Future Focus[edit]

With a commitment to improve consumer choices, Minvielle has been instrumental in developing Innit’s partnerships with leading companies such as Google Cloud,[20] Carrefour,[21] Roche[22]. These collaborations aim to empower consumers to make informed choices about their everyday diet,[23] aligning with Minvielle's vision for a healthier and more suistainable future.

Other activities[edit]

Corporate Boards

  • Funsalud[24] Mexico, April 2001- April 2004
  • Patronato Children's Hospital[25], April 2001 – April 2004
  • The Retail Industry Leadership Association, June 2010 – December 2012
  • The Personal Care Product Counsel, the Healthy Weight Foundation[26], June 2010 – December 2012
  • The Grocery Manufacturers of America, June 2012 – December 2012
  • EuropaCorp, January 2013 – June 2016
  • R&R Ice Cream (Since 2016 as Froneri), October 2013 – April 2016
  • Pelican Rouge[27] (Former Autobar), October 2014 – February 2016

Recognition[edit]

Minvielle has received the following awards:

  • 2008 Award for Excellence from Global RH.
  • 2002 Award from the Minister of Health in Mexico for his contributions to the Children's Hospital Federico Gomez.
  • 2000 Award "Saman de Aragua" in recognition for his contributions to the country of Venezuela. The Mexican Government granted him special permission to receive this award.[28]

References[edit]

  1. (In Spanish) "Eugenio Minvielle, prolífico escultor" http://archivo.eluniversal.com.mx/estilos/36669.html, El Universal, August 29, 2004
  2. "Minvielle earned a Master of Business Administration (MBA) from Harvard University in 1991 and a Bachelor of Business Administration from the University of North Texas (Denton, Texas) in 1986." https://www.refrigeratedfrozenfood.com/articles/84727-unilever-hires-minvielle-to-run-north-america
  3. "Fondation Nestlé : Aider les familles et les enfants à bien manger".
  4. (In Frech) "Eugenio Minvielle, Président de "La Fondation Nestlé", https://www.lemonde.fr/vous/article/2008/09/13/les-comportements-alimentaires-observes-par-la-fondation-nestle_1094921_3238.html, Le Monde, September 13, 2008
  5. Neff, Jack, "Unilever picks Eugenio Minvielle to Head North America" http://adage.com/article/news/unilever-picks-eugenio-minvielle-head-north-america/143329/ , April 15, 2010
  6. (In French) "Eugenio Minvielle", https://www.lesechos.fr/04/10/2004/LesEchos/19257-039-ECH_eugenio-minvielle.htm , Les Echos, April 10, 2004
  7. Isbell, Paul and Santiso, Javier, "The new Hispanic-Latin Argonauts" http://docplayer.net/6563905-The-new-hispanic-latin-argonauts.html , ESADE – Center for Global Economy and Geopolitics, February 2011
  8. Warner, Melodie, "Sara Lee names Operating Chiefs for coffee, tea" https://www.wsj.com/articles/SB10001424052702304459804577281280766077826 , Wall Street Journal, March 14, 2012
  9. "Sara Lee renames its coffee and tea business", http://www.chicagobusiness.com/article/20120314/NEWS07/120319902/sara-lee-renames-its-coffee-and-tea-business , Chicago Business, March 14, 2012
  10. "Sara Lee names COO of Int'l Coffee and Tea Division", https://consumergoods.com/sara-lee-names-coo-intl-coffee-and-tea-division , Consumer Goods, March 14, 2012
  11. "Sara Lee names Eugenio Minvielle as member of its International Coffee and Tea Executive Committee", http://www.newfoodmagazine.com/7153/news/sara-lee-names-eugenio-minvielle-as-member-of-its-international-coffee-and-tea-executive-committee/ , New Food Magazine, March 14, 2012
  12. http://D.E%20Master%20Blenders%201753
  13. https://www.jabholco.com/
  14. "Innit Unveils Connected Food Platform" http://www.businesswire.com/news/home/20160519005366/en/Innit-Unveils-Connected-Food-Platform , Businesswire, May 19, 2016
  15. Meek, Andy, "New food startup aims to be 'GPS for your kitchen', http://bgr.com/2016/02/03/new-food-startup-aims-to-be-gps-for-your-kitchen/ , BGR, Feb 3, 2016
  16. https://www.innit.com/
  17. "Eugenio Minvielle Inventions, Patents and Patent Applications - Justia Patents Search".
  18. Winfrey, Graham, "This tech startup promises salvation for lousy cooks" by Graham Winfrey, https://www.inc.com/graham-winfrey/best-industries-2016-food-analytics-technology.html , Inc., January 19, 2016
  19. "Eugenio Minvielle Inventions, Patents and Patent Applications - Justia Patents Search".
  20. "Innit and Google Cloud Team up to Help Retailers Personalize Grocery Shopping". September 2021.
  21. "Carrefour.fr launches the personalised INNIT nutritional score".
  22. "Innit Expands Partnership with Roche Diabetes Care France for Healthy Eating, Enabling Connection to Blood Glucose Meters". Associated Press. 20 April 2022.
  23. (In French) "Eugenio Minvielle l'apôtre du nutritionnellement correct", Eugenio Minvielle, l'apôtre du «nutritionnellement correct» (lefigaro.fr), Le Figaro, April 8, 2021
  24. https://funsalud.org.mx/
  25. "El instituto".
  26. http://www.healthyweightcommit.org/
  27. https://www.pelicanrouge.com/
  28. (In Spanish) "Permisos para acceptar y usar condecoraciones y para prestar servicios". "Artículo Segundo: Se concede permiso al ciudadano EUGENIO MINVIELLE LAGOS, para aceptar y usar la Condecoración de la Orden de Samán de Aragua, en Primera Clase, que le confiere el Gobierno Regional del Estado de Aragua de la República Bolivariana de Venezuela." https://www.senado.gob.mx/informacion/diario/sesion/1169


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