Firefly Communications
| File:FireflyComms.svg | |
| Private | |
| ISIN | 🆔 |
| Industry | Public Relations |
| Founded 📆 | London, UK (1988) |
| Founder 👔 | Claire Walker |
| Headquarters 🏙️ | , , |
Number of locations | 3 locations (London, Munich, Paris) |
Area served 🗺️ | Europe |
Key people | Claire Walker (CEO) |
| Members | |
Number of employees | ~25 |
| 🌐 Website | FireflyComms.com |
| 📇 Address | |
| 📞 telephone | |
Firefly Communications is a European-based public relations consultancy founded in 1988.[1] The company operates three offices in three countries across Europe and employs approximately 25 people.
History[edit]
The company was founded by Claire Walker in 1988. The company's first clients included Oracle and Dell. In 1997, Firefly helped launch BBC News Online [2] and launched the Lastminute.com website in 1998.
In 2000, Firefly helped 3M celebrate the 20th anniversary of the Post-it note with Miniature Masterpieces, which was nominated for the 2001 "Best Corporate Branding" award by PR Week.[3]
In 2001, Firefly worked with Yell.com, Compaq and dotmusic.[4][5]
In 2009, Dragon's Den venture-capitalist James Caan began working with Firefly to "target print, broadcast and online media [to] raise Caan's profile".[6] The agreement also covers Caan's private equity firm, Hamilton Bradshaw.
In 2010, one of Firefly's most substantial clients, LG Electronics,[7] ended their contract when the decision was made to consolidate their company's global PR.[8]
In 2012, the company's managing director Mark Mellor died, aged 49, following a two year battle with cancer.[9]
European offices[edit]
Firefly's three offices opened in the following years:
- London – 1988
- France – 2000
- Germany – 2001
Awards[edit]
The business was included in The Sunday Times's Best 100 Companies list in 2004 and 2005, placing 13th[10] and 79th[11] respectively. In 2000, the business won PRWeek's Consultancy of the Year award.[10]
References[edit]
- ↑ "About Us". Firefly.
- ↑ Bailey, Jemimah (31 October 1997). "BBC hires Firefly for Internet news service". PR Week. Haymarket Group. Retrieved 31 October 1997. Check date values in:
|accessdate=(help) - ↑ "PRWEEK AWARDS: Here are the nominees - First chance to see the finalists and sponsors of the PRWeek Awards 2001". PR Week. Haymarket Group. 19 October 2001. Retrieved 2 March 2010.
- ↑ McCormack, David (24 September 1999). "Firefly aids dotmusic traffic drive". PR Week. Haymarket Group. Retrieved 2 March 2010.
- ↑ Darby, Ian (26 September 1997). "Return to Firefly cuts PR spend for Compaq". PR Week. Haymarket Group. Retrieved 2 March 2010.
- ↑ O'Reilly, Gemma (11 August 2009). "Return to Firefly cuts PR spend for Compaq". PR Week. Haymarket Group. Retrieved 2 March 2010.
- ↑ Sudhaman, Arun (20 March 2009). "Firefly set to lose LG". PR Week. Haymarket Group. Retrieved 2 March 2010.
- ↑ Sudhaman, Arun (28 January 2010). "Firefly stunned by LG decision to consolidate comms work into WPP". PR Week. Haymarket Group. Retrieved 2 March 2010.
- ↑ Pears, Elizabeth (2 February 2013). "Firefly MD Mark Mellor passes away". PR Week. Haymarket Group. Retrieved 2 February 2013.
- ↑ 10.0 10.1 "13: Firefly Communications". The Times. London: News Corporation. 2004-03-07. Retrieved 2009-05-10.
- ↑ "79: Firefly Communications". The Times. London: News Corporation. 2005-03-06. Retrieved 2009-05-10.
External links[edit]
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